Groundwork

Food and drink · Metro area · Missouri

Bakeries and dessert shops in the Joplin, MO-KS metro area

Competitor counts, household spending and official business counts for bakeries and dessert shops in the Joplin, MO-KS metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #297 of 387 scored metro areas
#7 of 8 scored metro areas based in Missouri

Listings
84
34 chain locations (40%)
Official establishments
43
All snack bars and retail bakeries · +73.9% since 2019
Household spending a year
$272M
On food away from home · $3,421 a household
Spending per listing
$3.2M
22% below the U.S.
Listings per 10k households
10.6
8% above the U.S.
Population, 2025
208,796
+3.9% since 2020

See the bakeries and dessert shops around any address in the Joplin metro area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Joplin metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For bakeries and dessert shops, the Joplin metro area has a Groundwork market score of 37 (lower middle): #297 of 387 scored metro areas and #7 of 8 scored metro areas based in Missouri. That puts it in the bottom quarter of metro areas.

Households in the Joplin metro area spend about $272M a year on food away from home, or $3,421 per household, 16% below the U.S. average. That is about $3.2M of household spending for each shop on map listings, 22% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

There are 84 bakeries and dessert shops on map listings in the Joplin metro area as of September 2026. Of those, 34 are chain locations, or 40%, against 35% across the U.S. Per 10,000 households, that is 10.6, 8% above the U.S. rate of 9.8.

In 2023, official counts showed 43 businesses with payroll in the Joplin metro area classed as snack bars and retail bakeries, up 73.9% from 2019. That is one for every 1,849 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Since fiscal 2022, 4 SBA-backed loans worth $2.9M have gone to businesses classed as snack bars and retail bakeries in the Joplin metro area. Population estimates show the Joplin metro area grew 3.9% from 2020 to 2025, faster than the U.S. (+3.1%).

How the Joplin metro area compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Joplin, MO-KS metro area compared with Missouri and the U.S.
MeasureJoplin metro areaMissouriU.S.
Listings per 10k households10.68.19.8
Spending per listing$3.2M$4.7M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,8491,9131,369
Official establishment growth, 2019–2023+73.9%+43.3%+24.6%
Population growth, 2020–2025+3.9%+1.9%+3.1%
Spending per household on food away from home$3,421$3,799$4,070
Median household income$61,901$70,702$80,734
Groundwork market score3756

Official counts and lending

Businesses

Official establishments, 2019 to 2023
43All snack bars and retail bakeries · +73.9% over the period
Employees, 2023
489
Annual payroll, 2023
$8.3M
One-person businesses, 2023
18All snack bars and retail bakeries with no payroll
Map listings, September 2026
8434 chain locations
Listings at the U.S. rate for this spending
66The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$2.9M

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Joplin metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Joplin metro area

Population, 2025 estimate
208,796+3.9% since 2020
Households
79,505
Median age
38.9
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
1,851 sq. mi.
People per square mile
110
Median household income
$61,901
Average household income
$80,895
Median home value
$165,500
Jobs located here
85,555
Daytime population
203,238Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Joplin metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Joplin metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Missouri

Every Missouri market ranked →

The highest-scoring metro areas in Missouri for bakeries and dessert shops, numbered among those based in Missouri, with the Joplin metro area marked.

Top metro areas in Missouri

Metro areas in Missouri ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson City, MO75366.1$6.1M+2.2%#16 of 387
2Kansas City, MO-KS697468.3$5M+3.4%#47 of 387
3St. Louis, MO-IL669117.9$5.2M−0.2%#66 of 387
4Columbia, MO58718.2$4.7M+3.9%#133 of 387
5Springfield, MO531577.9$4.5M+5.1%#173 of 387
6Cape Girardeau, MO-IL48338.6$4.2M+1.7%#215 of 387
7Joplin, MO-KS378410.6$3.2M+3.9%#297 of 387
8St. Joseph, MO-KS34459.6$3.7M−2.0%#316 of 387

Other business types in the Joplin metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Joplin, MO-KS metro area?

As of September 2026, map listings count 84 bakeries and dessert shops in the Joplin metro area. 34 of them (40%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 43 businesses with payroll classed as snack bars and retail bakeries in 2023, up 73.9% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts list 18 one-person businesses without payroll.

How much do households in the Joplin, MO-KS metro area spend on food away from home?

About $272M a year, or $3,421 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 84 bakeries and dessert shops on map listings, it comes to $3.2M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 79,505 households in the Joplin metro area and national spending patterns by income.

How does the Joplin, MO-KS metro area compare with the U.S. for bakeries and dessert shops?

The Joplin metro area has 10.6 bakeries and dessert shops per 10,000 households, 8% above the U.S. rate of 9.8. Spending per shop is $3.2M, 22% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, the Joplin metro area would have about 66, against 84 on map listings. There is one business with payroll in the industry for every 1,849 households, against one for every 1,369 across the U.S. The official count rose 73.9% from 2019 to 2023, against +24.6% for the U.S.

How fast is the Joplin, MO-KS metro area growing?

Population estimates put the Joplin metro area at 208,796 people in 2025, up 3.9% since 2020, faster than the U.S. (+3.1%). It has 79,505 households. The median household income in the Joplin metro area is $61,901 a year, 23% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Joplin metro area scores 37 for bakeries and dessert shops (lower middle), #297 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Joplin metro area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Joplin metro area

Screening a site or an acquisition in the Joplin metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Joplin metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.