Food and drink · County · Georgia
Bakeries and dessert shops in Houston County, GA
Competitor counts, household spending and official business counts for bakeries and dessert shops in Houston County, GA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 61 out of 100: Upper middle
Ranked #521 of 1,889 scored counties
#36 of 77 scored counties in Georgia
- Listings
- 56
- 29 chain locations (52%)
- Official establishments
- 38
- All snack bars and retail bakeries · +90.0% since 2019
- Household spending a year
- $245.3M
- On food away from home · $3,842 a household
- Spending per listing
- $4.4M
- 6% above the U.S.
- Listings per 10k households
- 8.8
- 10% below the U.S.
- Population, 2025
- 178,214
- +8.5% since 2020
See the bakeries and dessert shops around any address in Houston County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Houston County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on food away from home in Houston County comes to about $245.3M a year: $3,842 per household, 6% below the U.S. average. Spread across 56 bakeries and dessert shops, that is $4.4M per shop, 6% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.
Houston County has 56 bakeries and dessert shops on map listings as of September 2026. 29 of them (52%) are chain locations, against 35% across the U.S. Per 10,000 households, that is 8.8, 10% below the U.S. rate of 9.8.
Official counts show 38 businesses with payroll classed as snack bars and retail bakeries in Houston County in 2023, up 90.0% from 2019. That is one for every 1,680 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts also show 10 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $2.1M have gone to businesses classed as snack bars and retail bakeries in Houston County.
Between 2020 and 2025, the population of Houston County grew 8.5%, faster than the U.S. (+3.1%). Houston County scores 61 (upper middle) on the Groundwork market score for bakeries and dessert shops, ranking #521 of 1,889 scored counties and #36 of 77 scored counties in Georgia.
How Houston County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Houston County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.8 | 8.6 | 9.8 |
| Spending per listing | $4.4M | $4.6M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 1,680 | 1,723 | 1,369 |
| Official establishment growth, 2019–2023 | +90.0% | +46.5% | +24.6% |
| Population growth, 2020–2025 | +8.5% | +5.3% | +3.1% |
| Spending per household on food away from home | $3,842 | $3,917 | $4,070 |
| Median household income | $80,698 | $77,353 | $80,734 |
| Groundwork market score | 61 | 62 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 20 → 38All snack bars and retail bakeries · +90.0% over the period
- Employees, 2023
- 413
- Annual payroll, 2023
- $7.9M
- One-person businesses, 2023
- 10All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 5629 chain locations
- Listings at the U.S. rate for this spending
- 59The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $2.1M
SBA-backed loans to businesses classed as snack bars and retail bakeries in Houston County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Houston County
- Population, 2025 estimate
- 178,214+8.5% since 2020
- Households
- 63,851
- Median age
- 37.4
- Homes lived in by their owners
- 67%
- Vehicles per household
- 2.0
- Land area
- 376 sq. mi.
- People per square mile
- 451
- Median household income
- $80,698+30.7% vs. 2015–2019, before inflation
- Average household income
- $97,172
- Median home value
- $219,800
- Jobs located here
- 49,763
- Daytime population
- 157,925Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Houston County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Houston County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for bakeries and dessert shops, numbered among those based in Georgia, with Houston County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Paulding County, GA | 94 | 24 | 4.0 | $10.8M | +12.7% | #2 of 1,889 |
| 2Harris County, GA | 93 | 5 | 3.8 | $11.4M | +6.8% | #7 of 1,889 |
| 3Monroe County, GA | 90 | 6 | 5.7 | $7.1M | +14.1% | #15 of 1,889 |
| 4Effingham County, GA | 89 | 12 | 4.9 | $8.3M | +14.1% | #21 of 1,889 |
| 5Walton County, GA | 85 | 22 | 6.2 | $6.4M | +16.0% | #51 of 1,889 |
| 6Bryan County, GA | 84 | 9 | 5.4 | $8.3M | +15.6% | #55 of 1,889 |
| 7Newton County, GA | 83 | 26 | 6.3 | $5.9M | +11.2% | #64 of 1,889 |
| 8Jackson County, GA | 80 | 23 | 8.1 | $5.1M | +29.3% | #93 of 1,889 |
| 9Haralson County, GA | 79 | 6 | 5.1 | $7.2M | +10.0% | #99 of 1,889 |
| 10Barrow County, GA | 77 | 21 | 6.8 | $5.6M | +18.7% | #132 of 1,889 |
| 36Houston County, GA | 61 | 56 | 8.8 | $4.4M | +8.5% | #521 of 1,889 |
Other business types in Houston County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes54
- Sit-down restaurants57
- Fast food and sandwich shops40
- Pizza45
- Coffee shops and cafes75
- Bakeries and dessert shops61
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Houston County, GA?
Map listings as of September 2026 show 56 bakeries and dessert shops in Houston County. 29 of them (52%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 38 businesses with payroll classed as snack bars and retail bakeries in 2023, up 90.0% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 10 one-person businesses have no payroll, by official counts.
How much do households in Houston County, GA spend on food away from home?
About $245.3M a year, or $3,842 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 56 bakeries and dessert shops on map listings, it comes to $4.4M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 63,851 households in Houston County and national spending patterns by income.
How does Houston County, GA compare with the U.S. for bakeries and dessert shops?
Houston County has 8.8 bakeries and dessert shops per 10,000 households, 10% below the U.S. rate of 9.8. Spending per shop is $4.4M, 6% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Houston County would have about 59, against 56 on map listings. There is one business with payroll in the industry for every 1,680 households, against one for every 1,369 across the U.S. The official count rose 90.0% from 2019 to 2023, against +24.6% for the U.S.
How fast is Houston County, GA growing?
Population estimates put Houston County at 178,214 people in 2025, up 8.5% since 2020, faster than the U.S. (+3.1%). It has 63,851 households. The median household income in Houston County is $80,698 a year, in line with the U.S. median of $80,734. That rose 30.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Houston County scores 61 for bakeries and dessert shops (upper middle), #521 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Houston County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Houston County
Screening a site or an acquisition in Houston County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Houston County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.