County profile · Arkansas
Saline County, AR market data
Population, household spending and competition for 56 business types in Saline County, each scored against other counties.
- Population, 2025
- 133,288
- +7.6% since 2020
- Households
- 50,203
- Median household income
- $79,046
- +22.7% vs. 2015–2019, before inflation
- Median home value
- $221,200
- Jobs located here
- 29,052
- Highest market score
- 88
- Grocery stores, #68 of 2,070 scored counties
A site report maps the competitors on map listings around any address in Saline County by name and distance, and the households and spending within reach. Or open the report at the center of Saline County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 133,288 people live in Saline County, in 50,203 households. Population estimates show Saline County grew 7.6% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Saline County is $79,046 a year, 2% below the U.S. median of $80,734. That rose 22.7% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Saline County spend the most on vehicle insurance (an index of 134, where 100 is the U.S. average) and the least on memberships, classes and admissions (73).
The highest Groundwork market scores in Saline County are for grocery stores (88), house cleaning businesses (87) and grocery and convenience stores (85). Saline County ranks #68 of 2,070 scored counties for grocery stores.
Saline County is part of the Little Rock-North Little Rock-Conway metro area. For its number of households, Saline County has the most map listings, relative to the U.S., for roofing and gutter companies (56% above the U.S. rate) and the fewest for car washes and detailers (47% below the U.S. rate).
All 56 business types in Saline County
Highest Groundwork market score first. Each score compares Saline County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Grocery stores | 88 | #68 of 2,070 | 19 | 3.8 | $16M | 173 | 12 |
| House cleaning | 87 | #12 of 847 | 7 | 1.4 | $10.6M | 165 | 13 |
| Grocery and convenience stores | 85 | #102 of 2,402 | 77 | 15.3 | $4M | 117 | 15 |
| Property management | 84 | #9 of 910 | 5 | 1.0 | Index only | 274 | 6 |
| Pet stores | 84 | #24 of 974 | 6 | 1.2 | $7.5M | 166 | 3 |
| Veterinarians | 83 | #57 of 1,485 | 14 | 2.8 | $3.2M | 118 | 9 |
| Landscaping and lawn care | 82 | #54 of 1,493 | 19 | 3.8 | $3.9M | 133 | 36 |
| Mortgage brokers and lenders | 80 | #33 of 887 | 8 | 1.6 | Index only | 243 | 4 |
| Lawn, cleaning and pest control | 80 | #68 of 1,771 | 34 | 6.8 | $2.2M | 129 | 56 |
| Sit-down restaurants | 80 | #128 of 2,405 | 202 | 40.2 | $942K | 142 | 60 |
| Restaurants and cafes | 79 | #153 of 2,405 | 347 | 69.1 | $549K | 148 | 175 |
| Convenience stores | 79 | #205 of 2,261 | 44 | 8.8 | $6.9M | 88 | 3 |
| Coffee shops and cafes | 78 | #137 of 2,063 | 31 | 6.2 | $6.1M | 166 | 21 |
| Gas stations | 77 | #216 of 2,358 | 50 | 10.0 | $3.1M | 129 | 54 |
| Funeral homes | 74 | #168 of 1,472 | 9 | 1.8 | $791K | 117 | 4 |
| Bakeries and dessert shops | 72 | #224 of 1,889 | 37 | 7.4 | $5.1M | 124 | 21 |
| Chiropractors | 71 | #207 of 1,490 | 16 | 3.2 | $3.5M | 146 | 12 |
| Pet businesses | 71 | #258 of 2,200 | 54 | 10.8 | $834K | 95 | 25 |
| Fast food and sandwich shops | 71 | #334 of 2,222 | 52 | 10.4 | $3.7M | 120 | 92 |
| Spas and skin care | 70 | #236 of 1,769 | 39 | 7.8 | $1.2M | 132 | 5 |
| Clothing, shoes and laundry | 69 | #410 of 2,210 | 71 | 14.1 | $1.3M | 150 | 24 |
| Barbershops | 68 | #281 of 1,356 | 18 | 3.6 | $2.5M | 133 | Under 3 |
| Pizza | 68 | #373 of 2,090 | 36 | 7.2 | $5.3M | 104 | 92 |
| Martial arts and dance studios | 67 | #228 of 1,334 | 17 | 3.4 | $2.1M | 104 | 8 |
| Auto repair and car care | 67 | #466 of 2,401 | 150 | 29.9 | $318K | 119 | 69 |
| Tire shops | 66 | #382 of 1,530 | 19 | 3.8 | $2.5M | 100 | 7 |
| Auto repair shops | 66 | #501 of 2,378 | 93 | 18.5 | $514K | 116 | 45 |
| Clothing and shoe stores | 66 | #502 of 2,087 | 56 | 11.2 | $1.7M | 132 | 24 |
| Optometrists and eye care | 65 | #290 of 1,302 | 9 | 1.8 | $6.2M | 198 | 12 |
| Car washes and detailing | 65 | #331 of 1,451 | 10 | 2.0 | $4.8M | 190 | 12 |
| Hair salons | 64 | #506 of 2,339 | 97 | 19.3 | $466K | 108 | 19 |
| Pest control | 63 | #183 of 699 | 8 | 1.6 | $9.2M | 90 | 7 |
| Nail salons | 63 | #337 of 1,328 | 27 | 5.4 | $1.7M | 100 | 5 |
| Dentists and orthodontists | 63 | #479 of 1,886 | 42 | 8.4 | $1.3M | 135 | 30 |
| Gyms, studios and classes | 63 | #497 of 2,088 | 50 | 10.0 | $717K | 108 | 20 |
| Collision repair and body shops | 62 | #398 of 1,327 | 17 | 3.4 | $2.8M | 91 | 10 |
| Child care and preschools | 61 | #512 of 1,611 | 21 | 4.2 | $1M | 105 | 34 |
| Salons, barbers and spas | 61 | #623 of 2,385 | 182 | 36.3 | $248K | 117 | 30 |
| Primary care and pediatrics | 60 | #512 of 1,656 | 25 | 5.0 | $2.2M | 125 | 70 |
| Insurance agencies | 60 | #782 of 2,272 | 78 | 15.5 | $1.7M | 135 | 68 |
| Gyms | 59 | #580 of 1,792 | 32 | 6.4 | $1.1M | 86 | 12 |
| Roofing and gutters | 56 | #460 of 1,177 | 28 | 5.6 | $5.1M | 61 | 7 |
| Doctors, dentists and clinics | 55 | #955 of 2,394 | 230 | 45.8 | $243K | 159 | 166 |
| Pet grooming and boarding | 53 | #664 of 1,461 | 27 | 5.4 | $1.7M | 66 | 13 |
| Electricians | 52 | #539 of 1,160 | 14 | 2.8 | $10.3M | 86 | 51 |
| Real estate | 50 | #1,103 of 2,229 | 146 | 29.1 | Index only | 120 | 85 |
| Real estate agents and brokers | 47 | #1,237 of 2,176 | 126 | 25.1 | Index only | 111 | 58 |
| HVAC and plumbing | 44 | #1,071 of 1,707 | 41 | 8.2 | $3.5M | 74 | 80 |
| Home repair trades | 41 | #1,457 of 2,057 | 83 | 16.5 | $1.7M | 71 | 138 |
| Physical therapy | 40 | #982 of 1,422 | 26 | 5.2 | $2.1M | 89 | 42 |
| Home inspectors | 32 | #350 of 415 | 7 | 1.4 | Index only | 41 | 5 |
| Oil change and quick lube | Not scored | Not scored | 4 | 0.8 | $11.9M | 87 | 4 |
| Urgent care and walk-in clinics | Not scored | Not scored | 4 | 0.8 | $14M | 57 | Under 3 |
| Laundromats | Not scored | Not scored | 3 | 0.6 | $31.3M | 250 | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.2 | $35.8M | Too few | 12 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Saline County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $47.8M | $952 | 99 |
| Gasoline and other fuels | $154.3M | $3,074 | 118 |
| Food away from home | $190.4M | $3,792 | 93 |
| Groceries | $304.9M | $6,073 | 96 |
| Personal care products and services | $45.2M | $901 | 90 |
| Child care and other personal services | $22M | $439 | 76 |
| Memberships, classes and admissions | $35.8M | $714 | 73 |
| Medical and dental services | $55.8M | $1,112 | 86 |
| Pets | $45M | $897 | 99 |
| Clothing, shoes and related services | $93.8M | $1,868 | 91 |
| Vehicle insurance | $132M | $2,629 | 134 |
| Home repairs, maintenance and insurance | $144.1M | $2,869 | 95 |
| Lawn care, cleaning and other household services | $73.9M | $1,472 | 104 |
| Rent and homeowner costs | $759.9M | $15,137 | 91 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Saline County
- Population, 2025 estimate
- 133,288+7.6% since 2020
- Households
- 50,203
- Median age
- 40.8
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.0
- Land area
- 724 sq. mi.
- People per square mile
- 176
- Median household income
- $79,046+22.7% vs. 2015–2019, before inflation
- Average household income
- $95,923
- Median home value
- $221,200
- Jobs located here
- 29,052
- Daytime population
- 99,620Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Saline County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Saline County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Arkansas 8
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- Grant County, AR18,242 people
- Hot Spring County, AR33,180 people
- Perry County, AR10,101 people
- Garland County, AR100,035 people
- Faulkner County, AR127,717 people
- Jefferson County, AR64,802 people
- Lonoke County, AR75,272 people
Questions
How fast is Saline County, AR growing?
Population estimates put Saline County at 133,288 people in 2025, up 7.6% since 2020, faster than the U.S. (+3.1%). It has 50,203 households. Against the 2015–2019 survey, median household income rose 22.7%, before inflation.
How much do households in Saline County, AR spend?
Households in Saline County spend about $759.9M a year on rent and homeowner costs, $304.9M on groceries and $190.4M on food away from home. Relative to the U.S., household spending in Saline County runs highest on vehicle insurance (an index of 134, where 100 is the U.S. average) and lowest on memberships, classes and admissions (73).
Which business types have the highest market scores in Saline County, AR?
Of the business types scored in Saline County, grocery stores (88), house cleaning businesses (87) and grocery and convenience stores (85) have the highest Groundwork market scores. For grocery stores, that ranks #68 of 2,070 scored counties.
How does Saline County, AR compare with the U.S.?
Median household income in Saline County is $79,046, 2% below the U.S. median of $80,734. The population rose 7.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $221,200, against $332,700 for the U.S. Against the U.S., map listings per household run highest for roofing and gutter companies (56% above the U.S. rate) and lowest for car washes and detailers (47% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 51 of the 56 business types have a score in Saline County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Saline County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Arkansas · Every U.S. market · How we measure
Screening a site or an acquisition in Saline County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Saline County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.