Groundwork

County profile · Vermont

Windsor County, VT market data

How Windsor County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
57,312
−0.7% since 2020
Households
25,293
Median household income
$77,594
+27.2% vs. 2015–2019, before inflation
Median home value
$296,400
Jobs located here
27,956
Highest market score
71
Clothing and shoe stores, #348 of 2,087 scored counties

A site report maps the competitors on map listings around any address in Windsor County by name and distance, and the households and spending within reach. Or open the report at the center of Windsor County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Windsor County has an estimated 57,312 people and 25,293 households. Population estimates show Windsor County declined 0.7% from 2020 to 2025, against +3.1% for the U.S. Median household income in Windsor County is $77,594, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.2%, before inflation.

Relative to the U.S., household spending in Windsor County runs highest on clothing, shoes and related services (an index of 112, where 100 is the U.S. average) and lowest on pets (72).

Of the business types scored in Windsor County, clothing and shoe stores (71), barbershops (70) and gyms (69) have the highest Groundwork market scores. For clothing and shoe stores, that ranks #348 of 2,087 scored counties.

Windsor County is part of the Lebanon-Claremont area. Against the U.S., map listings per household run highest for yoga, Pilates and fitness studios (2.6 times the U.S. rate) and lowest for insurance agencies (57% below the U.S. rate).

All 56 business types in Windsor County

Highest Groundwork market score first. Each score compares Windsor County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Windsor County, VT, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Clothing and shoe stores71#348 of 2,087259.9$2.3M1839
Barbershops70#219 of 1,35672.8$3.7M194Under 3
Gyms69#240 of 1,792135.1$1.8M1406
Primary care and pediatrics69#276 of 1,656114.3$2.8M1569
Spas and skin care68#257 of 1,769135.1$2M2255
Fast food and sandwich shops67#457 of 2,222228.7$4.6M15145
Clothing, shoes and laundry67#461 of 2,2104317.0$1.3M1539
Funeral homes65#353 of 1,47252.0$852K1264
Martial arts and dance studios64#273 of 1,33483.2$3M1476
Pizza64#500 of 2,090166.3$6.3M12545
Salons, barbers and spas62#553 of 2,3857027.7$367K17222
Dentists and orthodontists61#529 of 1,886187.1$1.7M17314
Home repair trades59#600 of 2,057176.7$4.8M19665
Convenience stores59#815 of 2,2613413.4$5M644
HVAC and plumbing58#551 of 1,707114.3$7.4M15532
Coffee shops and cafes58#701 of 2,0632610.3$3.9M1059
Doctors, dentists and clinics58#823 of 2,39412147.8$253K16640
Hair salons56#855 of 2,3394517.8$570K13217
Tire shops54#662 of 1,53062.4$3.7M149Under 3
Insurance agencies54#972 of 2,272176.7$2.4M19019
Optometrists and eye care53#608 of 1,30293.6$3.4M1084
Physical therapy51#697 of 1,422145.5$2.2M916
Real estate agents and brokers50#1,041 of 2,1765421.3Index only15728
Gyms, studios and classes49#1,104 of 2,0883714.6$640K9712
Bakeries and dessert shops48#1,013 of 1,8893112.3$3.3M799
Chiropractors47#830 of 1,490135.1$2.4M987
Real estate47#1,214 of 2,2296626.1Index only16163
Collision repair and body shops46#750 of 1,32772.8$3.2M1046
Restaurants and cafes44#1,459 of 2,405280110.7$362K98113
Sit-down restaurants43#1,485 of 2,40513955.0$730K11059
Car washes and detailing41#952 of 1,45193.6$2.5M99Under 3
Laundromats39#522 of 78572.8$8.3M66Under 3
Lawn, cleaning and pest control38#1,313 of 1,771197.5$1.7M10384
Grocery and convenience stores37#1,723 of 2,4028734.4$2M5824
Yoga, Pilates and fitness studios36#627 of 777166.3$1.5M366
Property management35#701 of 910104.0Index only8327
Grocery stores35#1,509 of 2,0702811.1$6.1M6620
Landscaping and lawn care33#1,195 of 1,493145.5$2.3M8066
Child care and preschools33#1,268 of 1,611239.1$646K6427
Auto repair and car care28#2,079 of 2,4019939.1$227K8443
Pet grooming and boarding24#1,302 of 1,461124.7$1.4M546
Gas stations24#2,137 of 2,3583815.0$1.4M5734
Auto repair shops20#2,245 of 2,3786324.9$356K8043
Pet businesses16#2,155 of 2,2003714.6$448K5117
Veterinarians12#1,457 of 1,485166.3$1M3811
ElectriciansNot scoredNot scored41.6$20.2M16929
House cleaningNot scoredNot scored41.6$8.2M12918
Nail salonsNot scoredNot scored31.2$8.6M512Under 3
Pet storesNot scoredNot scored20.8$8.3MToo fewUnder 3
Roofing and guttersNot scoredNot scored20.8$40.5MToo few4
Dry cleanersNot scoredNot scored10.4$58MToo fewUnder 3
Home inspectorsNot scoredNot scored10.4Index onlyToo few3
Mortgage brokers and lendersNot scoredNot scored10.4Index onlyToo fewUnder 3
Pest controlNot scoredNot scored10.4$32.9MToo fewUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Windsor County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Windsor County, VT by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$22.5M$88893
Gasoline and other fuels$51.7M$2,04379
Food away from home$101.4M$4,00999
Groceries$171.7M$6,787107
Personal care products and services$25.7M$1,014101
Child care and other personal services$14.9M$587101
Memberships, classes and admissions$23.7M$93695
Medical and dental services$30.6M$1,20994
Pets$16.6M$65672
Clothing, shoes and related services$58M$2,292112
Vehicle insurance$40.5M$1,60382
Home repairs, maintenance and insurance$81M$3,202106
Lawn care, cleaning and other household services$32.9M$1,30092
Rent and homeowner costs$460.9M$18,224109

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Windsor County

Population, 2025 estimate
57,312−0.7% since 2020
Households
25,293
Median age
47.4
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
969 sq. mi.
People per square mile
60
Median household income
$77,594+27.2% vs. 2015–2019, before inflation
Average household income
$109,025
Median home value
$296,400
Jobs located here
27,956
Daytime population
59,345Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Windsor County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Windsor County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Windsor County is part of the Lebanon-Claremont, NH-VT area.

Questions

How fast is Windsor County, VT growing?

Population estimates put Windsor County at 57,312 people in 2025, down 0.7% since 2020, against +3.1% for the U.S. It has 25,293 households. Median household income rose 27.2% from the 2015–2019 survey, before inflation.

How much do households in Windsor County, VT spend?

Households in Windsor County spend about $460.9M a year on rent and homeowner costs, $171.7M on groceries and $101.4M on food away from home. Set against the U.S., households in Windsor County spend the most on clothing, shoes and related services (an index of 112, where 100 is the U.S. average) and the least on pets (72).

Which business types have the highest market scores in Windsor County, VT?

The highest Groundwork market scores in Windsor County are for clothing and shoe stores (71), barbershops (70) and gyms (69). Windsor County ranks #348 of 2,087 scored counties for clothing and shoe stores.

How does Windsor County, VT compare with the U.S.?

The median household income in Windsor County is $77,594 a year, 4% below the U.S. median of $80,734. The population fell 0.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $296,400, against $332,700 for the U.S. For its number of households, Windsor County has the most map listings, relative to the U.S., for yoga, Pilates and fitness studios (2.6 times the U.S. rate) and the fewest for insurance agencies (57% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 45 of the 56 business types have a score in Windsor County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Windsor County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Windsor County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Windsor County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.