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Fitness and classes · County · Texas

Yoga, Pilates and fitness studios in Nueces County, TX

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Nueces County, TX, set against other counties and the U.S.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #510 of 777 scored counties
#33 of 45 scored counties in Texas

Listings
21
5 chain locations (24%)
Official establishments
36
All fitness and recreational sports centers · +12.5% since 2019
Household spending a year
$88.1M
On memberships, classes and admissions · $671 a household
Spending per listing
$4.2M
3% above the U.S.
Listings per 10k households
1.6
33% below the U.S.
Population, 2025
352,992
−0.2% since 2020

See the yoga, Pilates and fitness studios around any address in Nueces County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Nueces County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $671 per household (32% below the U.S. average), households in Nueces County spend about $88.1M a year on memberships, classes and admissions. That is about $4.2M of household spending for each studio on map listings, 3% above the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

Nueces County has 21 yoga, Pilates and fitness studios on map listings as of September 2026. 5 of them (24%) are chain locations, against 18% across the U.S. Per 10,000 households, that is 1.6, 33% below the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in Nueces County was 36 in 2023, up 12.5% from 2019. That is one for every 3,643 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 4 SBA-backed loans worth $3.2M have gone to businesses classed as fitness and recreational sports centers in Nueces County.

Population estimates show Nueces County declined 0.2% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for yoga, Pilates and fitness studios in Nueces County is 43 (lower middle), #510 of 777 scored counties and #33 of 45 scored counties in Texas.

How Nueces County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Nueces County, TX compared with Texas and the U.S.
MeasureNueces CountyTexasU.S.
Listings per 10k households1.62.02.4
Spending per listing$4.2M$4M$4.1M
Households per official establishment (all fitness and recreational sports centers)3,6433,1733,109
Official establishment growth, 2019–2023+12.5%+18.9%+5.8%
Population growth, 2020–2025−0.2%+8.5%+3.1%
Spending per household on memberships, classes and admissions$671$810$983
Median household income$66,897$78,476$80,734
Groundwork market score4349

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32 → 36All fitness and recreational sports centers · +12.5% over the period
Employees, 2023
520
Annual payroll, 2023
$8.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
215 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$3.2M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Nueces County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Nueces County

Population, 2025 estimate
352,992−0.2% since 2020
Households
131,160
Median age
38.1
Homes lived in by their owners
60%
Vehicles per household
1.7
Land area
839 sq. mi.
People per square mile
420
Median household income
$66,897+19.6% vs. 2015–2019, before inflation
Average household income
$90,650
Median home value
$208,800
Jobs located here
153,852
Daytime population
357,013Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Nueces County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Nueces County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for yoga, Pilates and fitness studios, numbered among those based in Texas, with Nueces County marked.

Top counties in Texas

Counties in Texas ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Johnson County, TX7950.8$10.5M+20.5%#22 of 777
2Kaufman County, TX7851.0$8.3M+42.2%#26 of 777
3Guadalupe County, TX7350.8$11.1M+15.8%#52 of 777
4Brazoria County, TX71231.7$5.6M+12.2%#80 of 777
5Fort Bend County, TX71602.0$5.4M+17.4%#81 of 777
6Hunt County, TX7151.3$5.3M+23.0%#83 of 777
7Ellis County, TX68131.8$5M+24.0%#117 of 777
8Denton County, TX66892.5$4.5M+16.9%#139 of 777
9Midland County, TX65121.8$5.4M+10.0%#147 of 777
10Grayson County, TX64101.8$3.9M+12.8%#164 of 777
33Nueces County, TX43211.6$4.2M−0.2%#510 of 777

Other business types in Nueces County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Nueces County, TX?

Map listings as of September 2026 show 21 yoga, Pilates and fitness studios in Nueces County. 5 of them (24%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 36 businesses with payroll classed as fitness and recreational sports centers in 2023, up 12.5% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Nueces County, TX spend on memberships, classes and admissions?

About $88.1M a year, or $671 per household. That is 32% below the U.S. average (an index of 68, where 100 is the U.S. average). Spread across the 21 yoga, Pilates and fitness studios on map listings, it comes to $4.2M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 131,160 households in Nueces County and national spending patterns by income.

How does Nueces County, TX compare with the U.S. for yoga, Pilates and fitness studios?

Nueces County has 1.6 yoga, Pilates and fitness studios per 10,000 households, 33% below the U.S. rate of 2.4. Spending per studio is $4.2M, 3% above the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Nueces County would have about 22, against 21 on map listings. There is one business with payroll in the industry for every 3,643 households, against one for every 3,109 across the U.S. The official count rose 12.5% from 2019 to 2023, against +5.8% for the U.S.

How fast is Nueces County, TX growing?

Population estimates put Nueces County at 352,992 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 131,160 households. The median household income in Nueces County is $66,897 a year, 17% below the U.S. median of $80,734. That rose 19.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nueces County scores 43 for yoga, Pilates and fitness studios (lower middle), #510 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nueces County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Nueces County

Screening a site or an acquisition in Nueces County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Nueces County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.