Groundwork

Beauty and personal care · County · Nevada

Spas and skin care studios in Douglas County, NV

The spas and skin care studios in Douglas County, NV, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #935 of 1,769 scored counties
#6 of 9 scored counties in Nevada

Listings
30
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$23.2M
On personal care products and services · $1,090 a household
Spending per listing
$775K
12% below the U.S.
Listings per 10k households
14.1
23% above the U.S.
Population, 2025
50,111
+1.2% since 2020

See the spas and skin care studios around any address in Douglas County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 30 spas and skin care studios in Douglas County. None of them are chain locations, against 10% across the U.S. That is 14.1 per 10,000 households, 23% above the U.S. rate of 11.5.

Household spending on personal care products and services in Douglas County comes to about $23.2M a year: $1,090 per household, 8% above the U.S. average. That works out to $775K per studio, 12% below the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

Official counts show 4 businesses with payroll classed as other personal care services in Douglas County in 2023. That is one for every 5,331 households, against one for every 4,055 across the U.S.

Between 2020 and 2025, the population of Douglas County grew 1.2%, slower than the U.S. (+3.1%). For spas and skin care studios, Douglas County has a Groundwork market score of 49 (lower middle): #935 of 1,769 scored counties and #6 of 9 scored counties in Nevada.

How Douglas County compares

The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Douglas County, NV compared with Nevada and the U.S.
MeasureDouglas CountyNevadaU.S.
Listings per 10k households14.115.511.5
Spending per listing$775K$649K$876K
Households per official establishment5,3312,9334,055
Official establishment growth, 2019–2023n/a+39.9%+29.8%
Population growth, 2020–2025+1.2%+5.3%+3.1%
Spending per household on personal care products and services$1,090$1,005$1,005
Median household income$90,754$78,260$80,734
Groundwork market score4930

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
4
Annual payroll, 2023
$40K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
300 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Douglas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Douglas County

Population, 2025 estimate
50,111+1.2% since 2020
Households
21,325
Median age
53.9
Homes lived in by their owners
79%
Vehicles per household
2.2
Land area
711 sq. mi.
People per square mile
70
Median household income
$90,754+35.8% vs. 2015–2019, before inflation
Average household income
$136,388
Median home value
$615,400
Jobs located here
19,069
Daytime population
48,760Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Douglas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Nevada

Every Nevada market ranked →

The highest-scoring counties in Nevada for spas and skin care studios, numbered among those based in Nevada, with Douglas County marked.

Top counties in Nevada

Counties in Nevada ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lyon County, NV9062.5$3.9M+9.5%#9 of 1,769
2Nye County, NV8273.2$2.8M+10.3%#47 of 1,769
3Elko County, NV67157.6$1.3M+2.1%#307 of 1,769
4Churchill County, NV5788.4$1.2M+1.1%#621 of 1,769
5Washoe County, NV5125512.8$834K+4.4%#855 of 1,769
6Douglas County, NV493014.1$775K+1.2%#935 of 1,769
7Humboldt County, NV39811.6$835K0.0%#1,287 of 1,769
8Carson City, NV383113.1$735K−0.2%#1,331 of 1,769
9Clark County, NV351,49617.3$573K+5.8%#1,426 of 1,769

Other business types in Douglas County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Douglas County, NV?

Douglas County has 30 spas and skin care studios on map listings as of September 2026. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 4 businesses with payroll classed as other personal care services in 2023.

How much do households in Douglas County, NV spend on personal care products and services?

About $23.2M a year, or $1,090 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 30 spas and skin care studios on map listings, it comes to $775K per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 21,325 households in Douglas County and national spending patterns by income.

How does Douglas County, NV compare with the U.S. for spas and skin care studios?

Douglas County has 14.1 spas and skin care studios per 10,000 households, 23% above the U.S. rate of 11.5. Spending per studio is $775K, 12% below the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Douglas County would have about 27, against 30 on map listings. There is one business with payroll in the industry for every 5,331 households, against one for every 4,055 across the U.S.

How fast is Douglas County, NV growing?

Population estimates put Douglas County at 50,111 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 21,325 households. Median household income in Douglas County is $90,754, 12% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Douglas County scores 49 for spas and skin care studios (lower middle), #935 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Douglas County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Douglas County

Screening a site or an acquisition in Douglas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.