Groundwork

Beauty and personal care · Metro area · Louisiana

Spas and skin care studios in the Shreveport-Bossier City, LA metro area

How the Shreveport-Bossier City, LA metro area compares with other metro areas and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 28 out of 100: Lower middle

Ranked #371 of 387 scored metro areas
#9 of 10 scored metro areas based in Louisiana

Listings
180
11 chain locations (6%)
Official establishments
22
Businesses with payroll, 2023
Household spending a year
$124.7M
On personal care products and services · $794 a household
Spending per listing
$693K
21% below the U.S.
Listings per 10k households
11.5
In line with the U.S.
Population, 2025
383,474
−2.3% since 2020

See the spas and skin care studios around any address in the Shreveport-Bossier City metro area

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Shreveport-Bossier City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Shreveport-Bossier City metro area scores 28 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #371 of 387 scored metro areas and #9 of 10 scored metro areas based in Louisiana. That puts it in the bottom quarter of metro areas.

At $794 per household (21% below the U.S. average), households in the Shreveport-Bossier City metro area spend about $124.7M a year on personal care products and services. That works out to $693K per studio, 21% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 180 spas and skin care studios on map listings in the Shreveport-Bossier City metro area as of September 2026. Of those, 11 are chain locations, or 6%, against 10% across the U.S. That comes to 11.5 for every 10,000 households, in line with the U.S. rate of 11.5.

The official count of businesses with payroll classed as other personal care services in the Shreveport-Bossier City metro area was 22 in 2023. That is one for every 7,141 households, against one for every 4,055 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $984K have gone to businesses classed as other personal care services in the Shreveport-Bossier City metro area. Population estimates put the population change in the Shreveport-Bossier City metro area from 2020 to 2025 at −2.3%, against +3.1% for the U.S.

How the Shreveport-Bossier City metro area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Shreveport-Bossier City, LA metro area compared with Louisiana and the U.S.
MeasureShreveport-Bossier City metro areaLouisianaU.S.
Listings per 10k households11.510.111.5
Spending per listing$693K$814K$876K
Households per official establishment7,1416,8364,055
Official establishment growth, 2019–2023n/a+30.7%+29.8%
Population growth, 2020–2025−2.3%−0.7%+3.1%
Spending per household on personal care products and services$794$826$1,005
Median household income$55,925$60,756$80,734
Groundwork market score2834

Official counts and lending

Businesses

Official establishments, 2019 to 2023
22
Employees, 2023
103
Annual payroll, 2023
$2.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
18011 chain locations
Listings at the U.S. rate for this spending
142The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$984K

SBA-backed loans to businesses classed as other personal care services in the Shreveport-Bossier City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Shreveport-Bossier City metro area

Population, 2025 estimate
383,474−2.3% since 2020
Households
157,101
Median age
39.6
Homes lived in by their owners
63%
Vehicles per household
1.7
Land area
2,596 sq. mi.
People per square mile
149
Median household income
$55,925+20.5% vs. 2015–2019, before inflation
Average household income
$82,202
Median home value
$191,600
Jobs located here
164,574
Daytime population
392,944Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Shreveport-Bossier City metro area?

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Spas and skin care across Louisiana

Every Louisiana market ranked →

The highest-scoring metro areas in Louisiana for spas and skin care studios, numbered among those based in Louisiana, with the Shreveport-Bossier City metro area marked.

Top metro areas in Louisiana

Metro areas in Louisiana ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hammond, LA60428.1$982K+5.8%#95 of 387
2Houma-Bayou Cane-Thibodaux, LA47698.6$958K−3.5%#215 of 387
3Alexandria, LA46468.2$980K−2.5%#228 of 387
4Baton Rouge, LA4234410.3$851K+2.1%#264 of 387
5Monroe, LA39738.4$914K−1.9%#294 of 387
6Lake Charles, LA38899.7$886K−3.8%#307 of 387
7Lafayette, LA3521012.8$646K+3.8%#338 of 387
8Slidell-Mandeville-Covington, LA3416215.4$616K+5.3%#345 of 387
9Shreveport-Bossier City, LA2818011.5$693K−2.3%#371 of 387
10New Orleans-Metairie, LA2744611.2$754K−3.4%#372 of 387

Other business types in the Shreveport-Bossier City metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in the Shreveport-Bossier City, LA metro area?

As of September 2026, map listings count 180 spas and skin care studios in the Shreveport-Bossier City metro area. 11 of them (6%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 22 businesses with payroll classed as other personal care services in 2023.

How much do households in the Shreveport-Bossier City, LA metro area spend on personal care products and services?

About $124.7M a year, or $794 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 180 spas and skin care studios on map listings, it comes to $693K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 157,101 households in the Shreveport-Bossier City metro area and national spending patterns by income.

How does the Shreveport-Bossier City, LA metro area compare with the U.S. for spas and skin care studios?

The Shreveport-Bossier City metro area has 11.5 spas and skin care studios per 10,000 households, in line with the U.S. rate of 11.5. Spending per studio is $693K, 21% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, the Shreveport-Bossier City metro area would have about 142, against 180 on map listings. There is one business with payroll in the industry for every 7,141 households, against one for every 4,055 across the U.S.

How fast is the Shreveport-Bossier City, LA metro area growing?

Population estimates put the Shreveport-Bossier City metro area at 383,474 people in 2025, down 2.3% since 2020, against +3.1% for the U.S. It has 157,101 households. The median household income in the Shreveport-Bossier City metro area is $55,925 a year, 31% below the U.S. median of $80,734. That rose 20.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Shreveport-Bossier City metro area scores 28 for spas and skin care studios (lower middle), #371 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Shreveport-Bossier City metro area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in the Shreveport-Bossier City metro area

Screening a site or an acquisition in the Shreveport-Bossier City metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Shreveport-Bossier City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.