Groundwork

Food and drink · County · Massachusetts

Sit-down restaurants in Hampshire County, MA

How Hampshire County, MA compares with other counties and the U.S. for sit-down restaurants: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #625 of 2,405 scored counties
#5 of 14 scored counties in Massachusetts

Listings
328
71 chain locations (22%)
Official establishments
137
−13.8% since 2019
Household spending a year
$261.5M
On food away from home · $4,210 a household
Spending per listing
$797K
20% above the U.S.
Listings per 10k households
52.8
14% below the U.S.
Population, 2025
164,065
+10.4% since 2020

See the sit-down restaurants around any address in Hampshire County

The site report maps the sit-down restaurants on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hampshire County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 328 sit-down restaurants in Hampshire County. Chain locations make up 22% of them, against 29% across the U.S. That comes to 52.8 for every 10,000 households, 14% below the U.S. rate of 61.3.

At $4,210 per household (3% above the U.S. average), households in Hampshire County spend about $261.5M a year on food away from home. That works out to $797K per restaurant, 20% above the U.S. figure of $664K. That spending covers all food away from home, which sit-down restaurants share with other businesses in the trade.

Official counts show 137 businesses with payroll classed as full-service restaurants in Hampshire County in 2023, down 13.8% from 2019. That is one for every 453 households, against one for every 500 across the U.S. Another 13 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $737K have gone to businesses classed as full-service restaurants in Hampshire County.

Between 2020 and 2025, the population of Hampshire County grew 10.4%, faster than the U.S. (+3.1%). The Groundwork market score for sit-down restaurants in Hampshire County is 63 (upper middle), #625 of 2,405 scored counties and #5 of 14 scored counties in Massachusetts.

How Hampshire County compares

The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the sit-down restaurants counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Sit-down restaurants in Hampshire County, MA compared with Massachusetts and the U.S.
MeasureHampshire CountyMassachusettsU.S.
Listings per 10k households52.860.161.3
Spending per listing$797K$780K$664K
Households per official establishment453425500
Official establishment growth, 2019–2023−13.8%+1.6%+1.5%
Population growth, 2020–2025+10.4%+2.4%+3.1%
Spending per household on food away from home$4,210$4,685$4,070
Median household income$87,001$103,960$80,734
Groundwork market score6363

Official counts and lending

Businesses

Official establishments, 2019 to 2023
159 → 137−13.8% over the period
Employees, 2023
2,150
Annual payroll, 2023
$61.7M
One-person businesses, 2023
13Businesses with no payroll
Map listings, September 2026
32871 chain locations
Listings at the U.S. rate for this spending
394The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$737K

SBA-backed loans to businesses classed as full-service restaurants in Hampshire County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Hampshire County

Population, 2025 estimate
164,065+10.4% since 2020
Households
62,114
Median age
40.8
Homes lived in by their owners
68%
Vehicles per household
1.7
Land area
527 sq. mi.
People per square mile
307
Median household income
$87,001+22.8% vs. 2015–2019, before inflation
Average household income
$117,338
Median home value
$390,300
Jobs located here
70,980
Daytime population
165,358Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hampshire County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the sit-down restaurants on map listings by name and distance.

Or open the report at the center of Hampshire County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Sit-down restaurants across Massachusetts

Every Massachusetts market ranked →

The highest-scoring counties in Massachusetts for sit-down restaurants, numbered among those based in Massachusetts, with Hampshire County marked.

Top counties in Massachusetts

Counties in Massachusetts ranked for sit-down restaurants by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Plymouth County, MA6999849.1$993K+3.5%#400 of 2,405
2Worcester County, MA691,65649.3$900K+3.7%#408 of 2,405
3Bristol County, MA651,07646.0$904K+2.9%#525 of 2,405
4Norfolk County, MA641,56055.1$958K+2.2%#562 of 2,405
5Hampshire County, MA6332852.8$797K+10.4%#625 of 2,405
6Middlesex County, MA623,82560.3$872K+2.8%#659 of 2,405
7Essex County, MA571,82058.1$795K+2.3%#863 of 2,405
8Franklin County, MA5112840.5$932K−0.3%#1,115 of 2,405
9Hampden County, MA5092250.0$755K+0.2%#1,164 of 2,405
10Barnstable County, MA3590385.4$525K+2.4%#1,849 of 2,405

Other business types in Hampshire County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many sit-down restaurants are in Hampshire County, MA?

Hampshire County has 328 sit-down restaurants on map listings as of September 2026. 71 of them (22%) are chain locations. The listings count restaurants of every cuisine, pizza included. Official counts show 137 businesses with payroll classed as full-service restaurants in 2023, down 13.8% from 2019. Official counts list 13 one-person businesses without payroll.

How much do households in Hampshire County, MA spend on food away from home?

About $261.5M a year, or $4,210 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 328 sit-down restaurants on map listings, it comes to $797K per restaurant. The spending figure covers all food away from home, not only sit-down restaurants. It is estimated from the incomes of the 62,114 households in Hampshire County and national spending patterns by income.

How does Hampshire County, MA compare with the U.S. for sit-down restaurants?

Hampshire County has 52.8 sit-down restaurants per 10,000 households, 14% below the U.S. rate of 61.3. Spending per restaurant is $797K, 20% above the U.S. figure of $664K. At the national ratio of sit-down restaurants to household spending, Hampshire County would have about 394, against 328 on map listings. There is one business with payroll in the industry for every 453 households, against one for every 500 across the U.S. The official count fell 13.8% from 2019 to 2023, against +1.5% for the U.S.

How fast is Hampshire County, MA growing?

Population estimates put Hampshire County at 164,065 people in 2025, up 10.4% since 2020, faster than the U.S. (+3.1%). It has 62,114 households. The median household income in Hampshire County is $87,001 a year, 8% above the U.S. median of $80,734. That rose 22.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hampshire County scores 63 for sit-down restaurants (upper middle), #625 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hampshire County. It maps the sit-down restaurants on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for sit-down restaurants · All 56 business types in Hampshire County

Screening a site or an acquisition in Hampshire County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hampshire County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.