Beauty and personal care · County · Wyoming
Salons, barbers and spas in Goshen County, WY
Competitor counts, household spending and official business counts for salons, barbers and spas in Goshen County, WY, set against other counties and the U.S.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #775 of 2,385 scored counties
#4 of 15 scored counties in Wyoming
- Listings
- 14
- 2 chain locations (14%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $4.5M
- On personal care products and services · $859 a household
- Spending per listing
- $319K
- 50% above the U.S.
- Listings per 10k households
- 26.9
- 43% below the U.S.
- Population, 2025
- 12,640
- +1.0% since 2020
See the salons, barbers and spas around any address in Goshen County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Goshen County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on personal care products and services in Goshen County comes to about $4.5M a year: $859 per household, 15% below the U.S. average. That is about $319K of household spending for each business on map listings, 50% above the U.S. figure of $213K.
There are 14 salons, barbers and spas on map listings in Goshen County as of September 2026. Chain locations make up 14% of them, against 15% across the U.S. That is 26.9 per 10,000 households, 43% below the U.S. rate of 47.2.
Official counts don’t publish a figure for personal care services in Goshen County, since they leave out counts under 3. Official counts list 34 one-person businesses without payroll.
Population estimates show Goshen County grew 1.0% from 2020 to 2025, slower than the U.S. (+3.1%). Goshen County scores 57 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #775 of 2,385 scored counties and #4 of 15 scored counties in Wyoming.
How Goshen County compares
The same measures for Wyoming and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Goshen County | Wyoming | U.S. |
|---|---|---|---|
| Listings per 10k households | 26.9 | 42.4 | 47.2 |
| Spending per listing | $319K | $231K | $213K |
| Households per official establishment | n/a | 1,193 | 804 |
| Official establishment growth, 2019–2023 | n/a | +11.5% | +14.1% |
| Population growth, 2020–2025 | +1.0% | +1.9% | +3.1% |
| Spending per household on personal care products and services | $859 | $977 | $1,005 |
| Median household income | $58,929 | $76,176 | $80,734 |
| Groundwork market score | 57 | 54 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 34Businesses with no payroll
- Map listings, September 2026
- 142 chain locations
- Listings at the U.S. rate for this spending
- 21The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Goshen County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Goshen County
- Population, 2025 estimate
- 12,640+1.0% since 2020
- Households
- 5,200
- Median age
- 43.5
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.2
- Land area
- 2,226 sq. mi.
- People per square mile
- 6
- Median household income
- $58,929+8.6% vs. 2015–2019, before inflation
- Average household income
- $80,442
- Median home value
- $239,600
- Jobs located here
- 4,178
- Daytime population
- 12,112Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Goshen County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Goshen County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Wyoming
Every Wyoming market ranked →The highest-scoring counties in Wyoming for salons, barbers and spas, numbered among those based in Wyoming, with Goshen County marked.
Top counties in Wyoming
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Big Horn County, WY | 70 | 11 | 24.7 | $354K | +4.7% | #287 of 2,385 |
| 2Albany County, WY | 61 | 50 | 29.3 | $306K | +3.9% | #609 of 2,385 |
| 3Fremont County, WY | 58 | 55 | 36.6 | $246K | +0.7% | #758 of 2,385 |
| 4Goshen County, WY | 57 | 14 | 26.9 | $319K | +1.0% | #775 of 2,385 |
| 5Lincoln County, WY | 57 | 33 | 39.6 | $264K | +7.8% | #799 of 2,385 |
| 6Campbell County, WY | 57 | 92 | 51.1 | $204K | +2.1% | #815 of 2,385 |
| 7Uinta County, WY | 52 | 31 | 40.2 | $244K | +1.3% | #1,059 of 2,385 |
| 8Converse County, WY | 51 | 21 | 36.4 | $270K | +0.6% | #1,095 of 2,385 |
| 9Park County, WY | 48 | 68 | 51.0 | $187K | +5.1% | #1,299 of 2,385 |
| 10Carbon County, WY | 46 | 22 | 36.0 | $264K | −3.4% | #1,393 of 2,385 |
Other business types in Goshen County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas57
- Hair salons62
- Barbershops
- Nail salons
- Spas and skin care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Goshen County, WY?
As of September 2026, map listings count 14 salons, barbers and spas in Goshen County. 2 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Goshen County: counts under 3 are left out. Official counts also show 34 one-person businesses without payroll.
How much do households in Goshen County, WY spend on personal care products and services?
About $4.5M a year, or $859 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 14 salons, barbers and spas on map listings, it comes to $319K per business. It is estimated from the incomes of the 5,200 households in Goshen County and national spending patterns by income.
How does Goshen County, WY compare with the U.S. for salons, barbers and spas?
Goshen County has 26.9 salons, barbers and spas per 10,000 households, 43% below the U.S. rate of 47.2. Spending per business is $319K, 50% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Goshen County would have about 21, against 14 on map listings.
How fast is Goshen County, WY growing?
Population estimates put Goshen County at 12,640 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 5,200 households. The median household income in Goshen County is $58,929 a year, 27% below the U.S. median of $80,734. That rose 8.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Goshen County scores 57 for salons, barbers and spas (upper middle), #775 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Goshen County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Goshen County
Screening a site or an acquisition in Goshen County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Goshen County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.