Groundwork

Beauty and personal care · County · South Dakota

Salons, barbers and spas in Sanborn County, SD

Competitor counts, household spending and official business counts for salons, barbers and spas in Sanborn County, SD, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
3
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$918K
On personal care products and services · $970 a household
Spending per listing
$306K
44% above the U.S.
Listings per 10k households
31.7
33% below the U.S.
Population, 2025
2,388
+2.5% since 2020

See the salons, barbers and spas around any address in Sanborn County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sanborn County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Sanborn County spend about $918K a year on personal care products and services, or $970 per household, 3% below the U.S. average. That is about $306K of household spending for each business on map listings, 44% above the U.S. figure of $213K.

There are 3 salons, barbers and spas on map listings in Sanborn County as of September 2026. That is 31.7 per 10,000 households, 33% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Sanborn County, since they leave out counts under 3. Official counts also show 10 one-person businesses without payroll.

Between 2020 and 2025, the population of Sanborn County grew 2.5%, slower than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Sanborn County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Sanborn County, SD compared with South Dakota and the U.S.
MeasureSanborn CountySouth DakotaU.S.
Listings per 10k households31.735.647.2
Spending per listing$306K$276K$213K
Households per official establishmentn/a1,153804
Official establishment growth, 2019–2023n/a+12.4%+14.1%
Population growth, 2020–2025+2.5%+5.3%+3.1%
Spending per household on personal care products and services$970$983$1,005
Median household income$78,750$75,081$80,734
Groundwork market scoreNot scored74

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
10Businesses with no payroll
Map listings, September 2026
30 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Sanborn County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Sanborn County

Population, 2025 estimate
2,388+2.5% since 2020
Households
946
Median age
39.8
Homes lived in by their owners
79%
Vehicles per household
2.4
Land area
569 sq. mi.
People per square mile
4
Median household income
$78,750
Average household income
$89,850
Median home value
$135,600
Jobs located here
608
Daytime population
1,897Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sanborn County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Sanborn County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for salons, barbers and spas, numbered among those based in South Dakota, with Sanborn County marked.

Top counties in South Dakota

Counties in South Dakota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, SD851824.6$442K+3.3%#36 of 2,385
2Meade County, SD802520.9$477K+2.7%#65 of 2,385
3Butte County, SD801227.9$350K+5.5%#70 of 2,385
4Lake County, SD731021.2$468K−0.2%#203 of 2,385
5Beadle County, SD692026.5$346K+2.4%#316 of 2,385
6Roberts County, SD66822.1$416K−0.1%#406 of 2,385
7Brookings County, SD634029.0$331K+9.6%#529 of 2,385
8Lincoln County, SD6212143.4$263K+17.5%#575 of 2,385
9Minnehaha County, SD5733239.1$258K+7.6%#804 of 2,385
10Yankton County, SD534041.3$232K+1.5%#1,014 of 2,385
Sanborn County, SDNot scored331.7$306K+2.5%

Other business types in Sanborn County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in Sanborn County, SD?

As of September 2026, map listings count 3 salons, barbers and spas in Sanborn County. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Sanborn County: counts under 3 are left out. Official counts list 10 one-person businesses without payroll.

How much do households in Sanborn County, SD spend on personal care products and services?

About $918K a year, or $970 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 3 salons, barbers and spas on map listings, it comes to $306K per business. It is estimated from the incomes of the 946 households in Sanborn County and national spending patterns by income.

How does Sanborn County, SD compare with the U.S. for salons, barbers and spas?

Sanborn County has 31.7 salons, barbers and spas per 10,000 households, 33% below the U.S. rate of 47.2. Spending per business is $306K, 44% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Sanborn County would have about 4, against 3 on map listings.

How fast is Sanborn County, SD growing?

Population estimates put Sanborn County at 2,388 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 946 households. The median household income in Sanborn County is $78,750 a year, 2% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sanborn County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Sanborn County

Screening a site or an acquisition in Sanborn County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sanborn County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.