Groundwork

Beauty and personal care · County · South Carolina

Salons, barbers and spas in Marlboro County, SC

Competitor counts, household spending and official business counts for salons, barbers and spas in Marlboro County, SC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 3 out of 100: Very low

Ranked #2,384 of 2,385 scored counties
#44 of 44 scored counties in South Carolina

Listings
44
4 chain locations (9%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.2M
On personal care products and services · $636 a household
Spending per listing
$141K
34% below the U.S.
Listings per 10k households
44.9
5% below the U.S.
Population, 2025
25,488
−3.8% since 2020

See the salons, barbers and spas around any address in Marlboro County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marlboro County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For salons, barbers and spas, Marlboro County has a Groundwork market score of 3 (very low): #2,384 of 2,385 scored counties and #44 of 44 scored counties in South Carolina. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 44 salons, barbers and spas in Marlboro County. 4 of them (9%) are chain locations, against 15% across the U.S. That comes to 44.9 for every 10,000 households, 5% below the U.S. rate of 47.2.

Households in Marlboro County spend about $6.2M a year on personal care products and services, or $636 per household, 37% below the U.S. average. That is about $141K of household spending for each business on map listings, 34% below the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in Marlboro County: counts under 3 aren’t published. Population estimates put the population change in Marlboro County from 2020 to 2025 at −3.8%, against +3.1% for the U.S.

How Marlboro County compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Marlboro County, SC compared with South Carolina and the U.S.
MeasureMarlboro CountySouth CarolinaU.S.
Listings per 10k households44.949.747.2
Spending per listing$141K$175K$213K
Households per official establishmentn/a1,100804
Official establishment growth, 2019–2023n/a+26.3%+14.1%
Population growth, 2020–2025−3.8%+8.5%+3.1%
Spending per household on personal care products and services$636$871$1,005
Median household income$34,301$69,324$80,734
Groundwork market score342

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
131Businesses with no payroll
Map listings, September 2026
444 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Marlboro County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Marlboro County

Population, 2025 estimate
25,488−3.8% since 2020
Households
9,789
Median age
41.8
Homes lived in by their owners
63%
Vehicles per household
1.6
Land area
480 sq. mi.
People per square mile
54
Median household income
$34,301+2.1% vs. 2015–2019, before inflation
Average household income
$51,818
Median home value
$82,000
Jobs located here
5,341
Daytime population
21,081Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Marlboro County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Marlboro County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across South Carolina

Every South Carolina market ranked →

The highest-scoring counties in South Carolina for salons, barbers and spas, numbered among those based in South Carolina, with Marlboro County marked.

Top counties in South Carolina

Counties in South Carolina ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Edgefield County, SC772020.5$412K+16.1%#119 of 2,385
2Laurens County, SC706423.7$323K+6.2%#294 of 2,385
3Lancaster County, SC6614536.1$257K+18.3%#441 of 2,385
4Abbeville County, SC651717.4$456K+2.3%#445 of 2,385
5Saluda County, SC651418.3$419K+4.1%#448 of 2,385
6Calhoun County, SC6369.7$814K+0.6%#514 of 2,385
7Jasper County, SC604131.3$265K+32.2%#657 of 2,385
8Cherokee County, SC586027.2$270K+3.7%#751 of 2,385
9Kershaw County, SC5810137.6$226K+11.6%#761 of 2,385
10Chesterfield County, SC565129.1$251K+3.4%#851 of 2,385
44Marlboro County, SC34444.9$141K−3.8%#2,384 of 2,385

Other business types in Marlboro County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Marlboro County, SC?

There are 44 salons, barbers and spas on map listings in Marlboro County as of September 2026. 4 of them (9%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Marlboro County: counts under 3 are left out. Official counts also show 131 one-person businesses without payroll.

How much do households in Marlboro County, SC spend on personal care products and services?

About $6.2M a year, or $636 per household. That is 37% below the U.S. average (an index of 63, where 100 is the U.S. average). Spread across the 44 salons, barbers and spas on map listings, it comes to $141K per business. It is estimated from the incomes of the 9,789 households in Marlboro County and national spending patterns by income.

How does Marlboro County, SC compare with the U.S. for salons, barbers and spas?

Marlboro County has 44.9 salons, barbers and spas per 10,000 households, 5% below the U.S. rate of 47.2. Spending per business is $141K, 34% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Marlboro County would have about 29, against 44 on map listings.

How fast is Marlboro County, SC growing?

Population estimates put Marlboro County at 25,488 people in 2025, down 3.8% since 2020, against +3.1% for the U.S. It has 9,789 households. Median household income in Marlboro County is $34,301, 58% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 2.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marlboro County scores 3 for salons, barbers and spas (very low), #2,384 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Marlboro County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Marlboro County

Screening a site or an acquisition in Marlboro County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Marlboro County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.