Groundwork

Beauty and personal care · County · South Carolina

Salons, barbers and spas in Beaufort County, SC

The salons, barbers and spas in Beaufort County, SC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #1,753 of 2,385 scored counties
#24 of 44 scored counties in South Carolina

Listings
468
82 chain locations (18%)
Official establishments
143
+24.4% since 2019
Household spending a year
$81.9M
On personal care products and services · $994 a household
Spending per listing
$175K
18% below the U.S.
Listings per 10k households
56.8
20% above the U.S.
Population, 2025
204,433
+8.9% since 2020

See the salons, barbers and spas around any address in Beaufort County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Beaufort County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Beaufort County spend about $81.9M a year on personal care products and services, or $994 per household, in line with the U.S. average. That works out to $175K per business, 18% below the U.S. figure of $213K.

Beaufort County has 468 salons, barbers and spas on map listings as of September 2026. Chain locations make up 18% of them, against 15% across the U.S. That comes to 56.8 for every 10,000 households, 20% above the U.S. rate of 47.2.

In 2023, official counts showed 143 businesses with payroll in Beaufort County classed as personal care services, up 24.4% from 2019. That is one for every 576 households, against one for every 804 across the U.S. Another 788 one-person businesses have no payroll, by official counts. Since fiscal 2022, 10 SBA-backed loans worth $2.6M have gone to businesses classed as personal care services in Beaufort County.

Population estimates put the population change in Beaufort County from 2020 to 2025 at +8.9%, faster than the U.S. (+3.1%). Beaufort County scores 40 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,753 of 2,385 scored counties and #24 of 44 scored counties in South Carolina.

How Beaufort County compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Beaufort County, SC compared with South Carolina and the U.S.
MeasureBeaufort CountySouth CarolinaU.S.
Listings per 10k households56.849.747.2
Spending per listing$175K$175K$213K
Households per official establishment5761,100804
Official establishment growth, 2019–2023+24.4%+26.3%+14.1%
Population growth, 2020–2025+8.9%+8.5%+3.1%
Spending per household on personal care products and services$994$871$1,005
Median household income$86,573$69,324$80,734
Groundwork market score4042

Official counts and lending

Businesses

Official establishments, 2019 to 2023
115 → 143+24.4% over the period
Employees, 2023
722
Annual payroll, 2023
$27.1M
One-person businesses, 2023
788Businesses with no payroll
Map listings, September 2026
46882 chain locations
Listings at the U.S. rate for this spending
385The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
10
Amount
$2.6M

SBA-backed loans to businesses classed as personal care services in Beaufort County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Beaufort County

Population, 2025 estimate
204,433+8.9% since 2020
Households
82,333
Median age
47.2
Homes lived in by their owners
76%
Vehicles per household
1.8
Land area
576 sq. mi.
People per square mile
339
Median household income
$86,573+26.6% vs. 2015–2019, before inflation
Average household income
$126,275
Median home value
$455,600
Jobs located here
68,323
Daytime population
193,509Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Beaufort County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Beaufort County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across South Carolina

Every South Carolina market ranked →

The highest-scoring counties in South Carolina for salons, barbers and spas, numbered among those based in South Carolina, with Beaufort County marked.

Top counties in South Carolina

Counties in South Carolina ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Edgefield County, SC772020.5$412K+16.1%#119 of 2,385
2Laurens County, SC706423.7$323K+6.2%#294 of 2,385
3Lancaster County, SC6614536.1$257K+18.3%#441 of 2,385
4Abbeville County, SC651717.4$456K+2.3%#445 of 2,385
5Saluda County, SC651418.3$419K+4.1%#448 of 2,385
6Calhoun County, SC6369.7$814K+0.6%#514 of 2,385
7Jasper County, SC604131.3$265K+32.2%#657 of 2,385
8Cherokee County, SC586027.2$270K+3.7%#751 of 2,385
9Kershaw County, SC5810137.6$226K+11.6%#761 of 2,385
10Chesterfield County, SC565129.1$251K+3.4%#851 of 2,385
24Beaufort County, SC4046856.8$175K+8.9%#1,753 of 2,385

Other business types in Beaufort County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Beaufort County, SC?

Map listings as of September 2026 show 468 salons, barbers and spas in Beaufort County. 82 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 143 businesses with payroll classed as personal care services in 2023, up 24.4% from 2019. Official counts list 788 one-person businesses without payroll.

How much do households in Beaufort County, SC spend on personal care products and services?

About $81.9M a year, or $994 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 468 salons, barbers and spas on map listings, it comes to $175K per business. It is estimated from the incomes of the 82,333 households in Beaufort County and national spending patterns by income.

How does Beaufort County, SC compare with the U.S. for salons, barbers and spas?

Beaufort County has 56.8 salons, barbers and spas per 10,000 households, 20% above the U.S. rate of 47.2. Spending per business is $175K, 18% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Beaufort County would have about 385, against 468 on map listings. There is one business with payroll in the industry for every 576 households, against one for every 804 across the U.S. The official count rose 24.4% from 2019 to 2023, against +14.1% for the U.S.

How fast is Beaufort County, SC growing?

Population estimates put Beaufort County at 204,433 people in 2025, up 8.9% since 2020, faster than the U.S. (+3.1%). It has 82,333 households. The median household income in Beaufort County is $86,573 a year, 7% above the U.S. median of $80,734. That rose 26.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Beaufort County scores 40 for salons, barbers and spas (lower middle), #1,753 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Beaufort County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Beaufort County

Screening a site or an acquisition in Beaufort County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Beaufort County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.