Groundwork

Beauty and personal care · County · Rhode Island

Salons, barbers and spas in Newport County, RI

Competitor counts, household spending and official business counts for salons, barbers and spas in Newport County, RI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #1,662 of 2,385 scored counties
#2 of 5 scored counties in Rhode Island

Listings
167
14 chain locations (8%)
Official establishments
56
0.0% since 2019
Household spending a year
$42.3M
On personal care products and services · $1,148 a household
Spending per listing
$253K
19% above the U.S.
Listings per 10k households
45.3
4% below the U.S.
Population, 2025
83,051
−2.9% since 2020

See the salons, barbers and spas around any address in Newport County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newport County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,148 per household (14% above the U.S. average), households in Newport County spend about $42.3M a year on personal care products and services. That is about $253K of household spending for each business on map listings, 19% above the U.S. figure of $213K.

There are 167 salons, barbers and spas on map listings in Newport County as of September 2026. Of those, 14 are chain locations, or 8%, against 15% across the U.S. Per 10,000 households, that is 45.3, 4% below the U.S. rate of 47.2.

The official count of businesses with payroll classed as personal care services in Newport County was 56 in 2023, unchanged from 2019. That is one for every 658 households, against one for every 804 across the U.S. Official counts also show 254 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $688K have gone to businesses classed as personal care services in Newport County.

Between 2020 and 2025, the population of Newport County declined 2.9%, against +3.1% for the U.S. Newport County scores 41 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,662 of 2,385 scored counties and #2 of 5 scored counties in Rhode Island.

How Newport County compares

The same measures for Rhode Island and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Newport County, RI compared with Rhode Island and the U.S.
MeasureNewport CountyRhode IslandU.S.
Listings per 10k households45.353.147.2
Spending per listing$253K$198K$213K
Households per official establishment658671804
Official establishment growth, 2019–20230.0%+8.4%+14.1%
Population growth, 2020–2025−2.9%+1.6%+3.1%
Spending per household on personal care products and services$1,148$1,053$1,005
Median household income$103,514$87,796$80,734
Groundwork market score4134

Official counts and lending

Businesses

Official establishments, 2019 to 2023
56 → 560.0% over the period
Employees, 2023
266
Annual payroll, 2023
$7.2M
One-person businesses, 2023
254Businesses with no payroll
Map listings, September 2026
16714 chain locations
Listings at the U.S. rate for this spending
199The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$688K

SBA-backed loans to businesses classed as personal care services in Newport County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Newport County

Population, 2025 estimate
83,051−2.9% since 2020
Households
36,868
Median age
46.4
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
102 sq. mi.
People per square mile
826
Median household income
$103,514+30.3% vs. 2015–2019, before inflation
Average household income
$138,641
Median home value
$609,700
Jobs located here
36,087
Daytime population
83,890Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Newport County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Newport County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Rhode Island

Every Rhode Island market ranked →

The highest-scoring counties in Rhode Island for salons, barbers and spas, numbered among those based in Rhode Island, with Newport County marked.

Top counties in Rhode Island

Counties in Rhode Island ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, RI5321140.2$292K0.0%#976 of 2,385
2Newport County, RI4116745.3$253K−2.9%#1,662 of 2,385
3Bristol County, RI3910451.7$234K−1.5%#1,769 of 2,385
4Kent County, RI3741557.0$191K+1.8%#1,864 of 2,385
5Providence County, RI361,44955.9$178K+2.8%#1,916 of 2,385

Other business types in Newport County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Newport County, RI?

As of September 2026, map listings count 167 salons, barbers and spas in Newport County. 14 of them (8%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 56 businesses with payroll classed as personal care services in 2023, unchanged from 2019. Another 254 one-person businesses have no payroll, by official counts.

How much do households in Newport County, RI spend on personal care products and services?

About $42.3M a year, or $1,148 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 167 salons, barbers and spas on map listings, it comes to $253K per business. It is estimated from the incomes of the 36,868 households in Newport County and national spending patterns by income.

How does Newport County, RI compare with the U.S. for salons, barbers and spas?

Newport County has 45.3 salons, barbers and spas per 10,000 households, 4% below the U.S. rate of 47.2. Spending per business is $253K, 19% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Newport County would have about 199, against 167 on map listings. There is one business with payroll in the industry for every 658 households, against one for every 804 across the U.S. The official count held level from 2019 to 2023, against +14.1% for the U.S.

How fast is Newport County, RI growing?

Population estimates put Newport County at 83,051 people in 2025, down 2.9% since 2020, against +3.1% for the U.S. It has 36,868 households. The median household income in Newport County is $103,514 a year, 28% above the U.S. median of $80,734. That rose 30.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newport County scores 41 for salons, barbers and spas (lower middle), #1,662 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Newport County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Newport County

Screening a site or an acquisition in Newport County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Newport County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.