Groundwork

Beauty and personal care · County · Oklahoma

Salons, barbers and spas in Roger Mills County, OK

Competitor counts, household spending and official business counts for salons, barbers and spas in Roger Mills County, OK, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
2
1 chain location (50%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$1.2M
On personal care products and services · $849 a household
Spending per listing
$601K
Too few listings to compare
Listings per 10k households
14.1
Too few listings to compare
Population, 2025
3,259
−5.0% since 2020

See the salons, barbers and spas around any address in Roger Mills County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Roger Mills County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2 salons, barbers and spas in Roger Mills County. That is 14.1 per 10,000 households.

Households in Roger Mills County spend about $1.2M a year on personal care products and services, or $849 per household, 16% below the U.S. average. Spread across 2 salons, barbers and spas, that is $601K per business.

There is no official count of businesses with payroll classed as personal care services in Roger Mills County: counts under 3 aren’t published. Official counts list 12 one-person businesses without payroll.

Population estimates put the population change in Roger Mills County from 2020 to 2025 at −5.0%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Roger Mills County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Roger Mills County, OK compared with Oklahoma and the U.S.
MeasureRoger Mills CountyOklahomaU.S.
Listings per 10k households14.145.447.2
Spending per listing$601K$185K$213K
Households per official establishmentn/a1,313804
Official establishment growth, 2019–2023n/a+22.9%+14.1%
Population growth, 2020–2025−5.0%+4.0%+3.1%
Spending per household on personal care products and services$849$841$1,005
Median household income$66,094$65,039$80,734
Groundwork market scoreNot scored43

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
12Businesses with no payroll
Map listings, September 2026
21 chain location
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Roger Mills County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Roger Mills County

Population, 2025 estimate
3,259−5.0% since 2020
Households
1,416
Median age
42.5
Homes lived in by their owners
83%
Vehicles per household
2.5
Land area
1,141 sq. mi.
People per square mile
3
Median household income
$66,094
Average household income
$90,306
Median home value
$157,800
Jobs located here
910
Daytime population
3,187Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Roger Mills County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Roger Mills County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for salons, barbers and spas, numbered among those based in Oklahoma, with Roger Mills County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wagoner County, OK856219.8$464K+14.6%#33 of 2,385
2Logan County, OK853720.7$459K+11.5%#34 of 2,385
3Lincoln County, OK782317.5$460K+5.3%#105 of 2,385
4Osage County, OK752816.1$518K+2.2%#163 of 2,385
5Grady County, OK736029.0$305K+7.7%#218 of 2,385
6Love County, OK72820.5$405K+6.1%#228 of 2,385
7Rogers County, OK7110027.3$339K+7.1%#261 of 2,385
8Creek County, OK717024.8$330K+4.4%#265 of 2,385
9Pawnee County, OK68914.7$535K+3.1%#328 of 2,385
10McClain County, OK686539.6$237K+18.4%#360 of 2,385
Roger Mills County, OKNot scored214.1$601K−5.0%

Other business types in Roger Mills County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in Roger Mills County, OK?

Roger Mills County has 2 salons, barbers and spas on map listings as of September 2026. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Roger Mills County: counts under 3 are left out. Official counts also show 12 one-person businesses without payroll.

How much do households in Roger Mills County, OK spend on personal care products and services?

About $1.2M a year, or $849 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 2 salons, barbers and spas on map listings, it comes to $601K per business. It is estimated from the incomes of the 1,416 households in Roger Mills County and national spending patterns by income.

How does Roger Mills County, OK compare with the U.S. for salons, barbers and spas?

Roger Mills County has 2 salons, barbers and spas on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of salons, barbers and spas to household spending, Roger Mills County would have about 6, against 2 on map listings.

How fast is Roger Mills County, OK growing?

Population estimates put Roger Mills County at 3,259 people in 2025, down 5.0% since 2020, against +3.1% for the U.S. It has 1,416 households. Median household income in Roger Mills County is $66,094, 18% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Roger Mills County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Roger Mills County

Screening a site or an acquisition in Roger Mills County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Roger Mills County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.