Groundwork

Beauty and personal care · County · Oklahoma

Salons, barbers and spas in Pushmataha County, OK

How Pushmataha County, OK compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #2,094 of 2,385 scored counties
#44 of 57 scored counties in Oklahoma

Listings
13
2 chain locations (15%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$3.1M
On personal care products and services · $708 a household
Spending per listing
$241K
13% above the U.S.
Listings per 10k households
29.3
38% below the U.S.
Population, 2025
10,807
+0.1% since 2020

See the salons, barbers and spas around any address in Pushmataha County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pushmataha County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Pushmataha County is 31 (lower middle), #2,094 of 2,385 scored counties and #44 of 57 scored counties in Oklahoma. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 13 salons, barbers and spas in Pushmataha County. Of those, 2 are chain locations, or 15%, against 15% across the U.S. That comes to 29.3 for every 10,000 households, 38% below the U.S. rate of 47.2.

At $708 per household (30% below the U.S. average), households in Pushmataha County spend about $3.1M a year on personal care products and services. Spread across 13 salons, barbers and spas, that is $241K per business, 13% above the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in Pushmataha County: counts under 3 aren’t published. Between 2020 and 2025, the population of Pushmataha County grew 0.1%, slower than the U.S. (+3.1%).

How Pushmataha County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Pushmataha County, OK compared with Oklahoma and the U.S.
MeasurePushmataha CountyOklahomaU.S.
Listings per 10k households29.345.447.2
Spending per listing$241K$185K$213K
Households per official establishmentn/a1,313804
Official establishment growth, 2019–2023n/a+22.9%+14.1%
Population growth, 2020–2025+0.1%+4.0%+3.1%
Spending per household on personal care products and services$708$841$1,005
Median household income$47,940$65,039$80,734
Groundwork market score3143

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
25Businesses with no payroll
Map listings, September 2026
132 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Pushmataha County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Pushmataha County

Population, 2025 estimate
10,807+0.1% since 2020
Households
4,431
Median age
44.0
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
1,396 sq. mi.
People per square mile
8
Median household income
$47,940+27.2% vs. 2015–2019, before inflation
Average household income
$63,795
Median home value
$132,300
Jobs located here
2,472
Daytime population
9,776Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pushmataha County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Pushmataha County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for salons, barbers and spas, numbered among those based in Oklahoma, with Pushmataha County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wagoner County, OK856219.8$464K+14.6%#33 of 2,385
2Logan County, OK853720.7$459K+11.5%#34 of 2,385
3Lincoln County, OK782317.5$460K+5.3%#105 of 2,385
4Osage County, OK752816.1$518K+2.2%#163 of 2,385
5Grady County, OK736029.0$305K+7.7%#218 of 2,385
6Love County, OK72820.5$405K+6.1%#228 of 2,385
7Rogers County, OK7110027.3$339K+7.1%#261 of 2,385
8Creek County, OK717024.8$330K+4.4%#265 of 2,385
9Pawnee County, OK68914.7$535K+3.1%#328 of 2,385
10McClain County, OK686539.6$237K+18.4%#360 of 2,385
44Pushmataha County, OK311329.3$241K+0.1%#2,094 of 2,385

Other business types in Pushmataha County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Pushmataha County, OK?

There are 13 salons, barbers and spas on map listings in Pushmataha County as of September 2026. 2 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Pushmataha County: counts under 3 are left out. Official counts also show 25 one-person businesses without payroll.

How much do households in Pushmataha County, OK spend on personal care products and services?

About $3.1M a year, or $708 per household. That is 30% below the U.S. average (an index of 70, where 100 is the U.S. average). Spread across the 13 salons, barbers and spas on map listings, it comes to $241K per business. It is estimated from the incomes of the 4,431 households in Pushmataha County and national spending patterns by income.

How does Pushmataha County, OK compare with the U.S. for salons, barbers and spas?

Pushmataha County has 29.3 salons, barbers and spas per 10,000 households, 38% below the U.S. rate of 47.2. Spending per business is $241K, 13% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Pushmataha County would have about 15, against 13 on map listings.

How fast is Pushmataha County, OK growing?

Population estimates put Pushmataha County at 10,807 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 4,431 households. Median household income in Pushmataha County is $47,940, 41% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pushmataha County scores 31 for salons, barbers and spas (lower middle), #2,094 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pushmataha County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Pushmataha County

Screening a site or an acquisition in Pushmataha County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pushmataha County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.