Beauty and personal care · County · Oklahoma
Salons, barbers and spas in Choctaw County, OK
How Choctaw County, OK compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 31 out of 100: Lower middle
Ranked #2,092 of 2,385 scored counties
#43 of 57 scored counties in Oklahoma
- Listings
- 16
- 4 chain locations (25%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $4.1M
- On personal care products and services · $696 a household
- Spending per listing
- $258K
- 21% above the U.S.
- Listings per 10k households
- 27.0
- 43% below the U.S.
- Population, 2025
- 14,059
- −1.0% since 2020
See the salons, barbers and spas around any address in Choctaw County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Choctaw County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for salons, barbers and spas in Choctaw County is 31 (lower middle), #2,092 of 2,385 scored counties and #43 of 57 scored counties in Oklahoma. That puts it in the bottom quarter of counties.
At $696 per household (31% below the U.S. average), households in Choctaw County spend about $4.1M a year on personal care products and services. Spread across 16 salons, barbers and spas, that is $258K per business, 21% above the U.S. figure of $213K.
There are 16 salons, barbers and spas on map listings in Choctaw County as of September 2026. Chain locations make up 25% of them, against 15% across the U.S. That is 27.0 per 10,000 households, 43% below the U.S. rate of 47.2.
Official counts don’t publish a figure for personal care services in Choctaw County, since they leave out counts under 3. Population estimates put the population change in Choctaw County from 2020 to 2025 at −1.0%, against +3.1% for the U.S.
How Choctaw County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Choctaw County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 27.0 | 45.4 | 47.2 |
| Spending per listing | $258K | $185K | $213K |
| Households per official establishment | n/a | 1,313 | 804 |
| Official establishment growth, 2019–2023 | n/a | +22.9% | +14.1% |
| Population growth, 2020–2025 | −1.0% | +4.0% | +3.1% |
| Spending per household on personal care products and services | $696 | $841 | $1,005 |
| Median household income | $44,081 | $65,039 | $80,734 |
| Groundwork market score | 31 | 43 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 46Businesses with no payroll
- Map listings, September 2026
- 164 chain locations
- Listings at the U.S. rate for this spending
- 19The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Choctaw County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Choctaw County
- Population, 2025 estimate
- 14,059−1.0% since 2020
- Households
- 5,923
- Median age
- 41.8
- Homes lived in by their owners
- 66%
- Vehicles per household
- 1.8
- Land area
- 770 sq. mi.
- People per square mile
- 19
- Median household income
- $44,081+27.8% vs. 2015–2019, before inflation
- Average household income
- $62,787
- Median home value
- $126,500
- Jobs located here
- 4,672
- Daytime population
- 13,986Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Choctaw County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Choctaw County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for salons, barbers and spas, numbered among those based in Oklahoma, with Choctaw County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wagoner County, OK | 85 | 62 | 19.8 | $464K | +14.6% | #33 of 2,385 |
| 2Logan County, OK | 85 | 37 | 20.7 | $459K | +11.5% | #34 of 2,385 |
| 3Lincoln County, OK | 78 | 23 | 17.5 | $460K | +5.3% | #105 of 2,385 |
| 4Osage County, OK | 75 | 28 | 16.1 | $518K | +2.2% | #163 of 2,385 |
| 5Grady County, OK | 73 | 60 | 29.0 | $305K | +7.7% | #218 of 2,385 |
| 6Love County, OK | 72 | 8 | 20.5 | $405K | +6.1% | #228 of 2,385 |
| 7Rogers County, OK | 71 | 100 | 27.3 | $339K | +7.1% | #261 of 2,385 |
| 8Creek County, OK | 71 | 70 | 24.8 | $330K | +4.4% | #265 of 2,385 |
| 9Pawnee County, OK | 68 | 9 | 14.7 | $535K | +3.1% | #328 of 2,385 |
| 10McClain County, OK | 68 | 65 | 39.6 | $237K | +18.4% | #360 of 2,385 |
| 43Choctaw County, OK | 31 | 16 | 27.0 | $258K | −1.0% | #2,092 of 2,385 |
Other business types in Choctaw County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas31
- Hair salons25
- Barbershops
- Nail salons
- Spas and skin care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Choctaw County, OK?
As of September 2026, map listings count 16 salons, barbers and spas in Choctaw County. 4 of them (25%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Choctaw County: counts under 3 are left out. Official counts also show 46 one-person businesses without payroll.
How much do households in Choctaw County, OK spend on personal care products and services?
About $4.1M a year, or $696 per household. That is 31% below the U.S. average (an index of 69, where 100 is the U.S. average). Spread across the 16 salons, barbers and spas on map listings, it comes to $258K per business. It is estimated from the incomes of the 5,923 households in Choctaw County and national spending patterns by income.
How does Choctaw County, OK compare with the U.S. for salons, barbers and spas?
Choctaw County has 27.0 salons, barbers and spas per 10,000 households, 43% below the U.S. rate of 47.2. Spending per business is $258K, 21% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Choctaw County would have about 19, against 16 on map listings.
How fast is Choctaw County, OK growing?
Population estimates put Choctaw County at 14,059 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 5,923 households. The median household income in Choctaw County is $44,081 a year, 45% below the U.S. median of $80,734. That rose 27.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Choctaw County scores 31 for salons, barbers and spas (lower middle), #2,092 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Choctaw County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Choctaw County
Screening a site or an acquisition in Choctaw County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Choctaw County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.