Beauty and personal care · County · North Carolina
Salons, barbers and spas in Sampson County, NC
The salons, barbers and spas in Sampson County, NC, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 29 out of 100: Lower middle
Ranked #2,156 of 2,385 scored counties
#92 of 96 scored counties in North Carolina
- Listings
- 90
- 12 chain locations (13%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $16.1M
- On personal care products and services · $746 a household
- Spending per listing
- $179K
- 16% below the U.S.
- Listings per 10k households
- 41.7
- 12% below the U.S.
- Population, 2025
- 61,504
- +4.1% since 2020
See the salons, barbers and spas around any address in Sampson County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sampson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For salons, barbers and spas, Sampson County has a Groundwork market score of 29 (lower middle): #2,156 of 2,385 scored counties and #92 of 96 scored counties in North Carolina. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 90 salons, barbers and spas in Sampson County. Of those, 12 are chain locations, or 13%, against 15% across the U.S. That comes to 41.7 for every 10,000 households, 12% below the U.S. rate of 47.2.
Household spending on personal care products and services in Sampson County comes to about $16.1M a year: $746 per household, 26% below the U.S. average. That works out to $179K per business, 16% below the U.S. figure of $213K.
There is no official count of businesses with payroll classed as personal care services in Sampson County: counts under 3 aren’t published. Population estimates show Sampson County grew 4.1% from 2020 to 2025, faster than the U.S. (+3.1%).
How Sampson County compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sampson County | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 41.7 | 50.1 | 47.2 |
| Spending per listing | $179K | $179K | $213K |
| Households per official establishment | n/a | 1,058 | 804 |
| Official establishment growth, 2019–2023 | n/a | +25.4% | +14.1% |
| Population growth, 2020–2025 | +4.1% | +7.2% | +3.1% |
| Spending per household on personal care products and services | $746 | $897 | $1,005 |
| Median household income | $52,432 | $72,388 | $80,734 |
| Groundwork market score | 29 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 293Businesses with no payroll
- Map listings, September 2026
- 9012 chain locations
- Listings at the U.S. rate for this spending
- 76The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Sampson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Sampson County
- Population, 2025 estimate
- 61,504+4.1% since 2020
- Households
- 21,607
- Median age
- 39.9
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.1
- Land area
- 946 sq. mi.
- People per square mile
- 63
- Median household income
- $52,432+24.4% vs. 2015–2019, before inflation
- Average household income
- $70,124
- Median home value
- $150,700
- Jobs located here
- 18,057
- Daytime population
- 51,988Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Sampson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Sampson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across North Carolina
Every North Carolina market ranked →The highest-scoring counties in North Carolina for salons, barbers and spas, numbered among those based in North Carolina, with Sampson County marked.
Top counties in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Chatham County, NC | 90 | 78 | 23.6 | $443K | +11.0% | #11 of 2,385 |
| 2Camden County, NC | 89 | 5 | 12.5 | $763K | +8.8% | #13 of 2,385 |
| 3Currituck County, NC | 86 | 28 | 23.6 | $428K | +16.7% | #29 of 2,385 |
| 4Franklin County, NC | 79 | 58 | 20.3 | $428K | +18.8% | #85 of 2,385 |
| 5Madison County, NC | 74 | 12 | 14.4 | $556K | +5.9% | #178 of 2,385 |
| 6Hoke County, NC | 74 | 50 | 26.0 | $320K | +9.0% | #192 of 2,385 |
| 7Harnett County, NC | 74 | 143 | 28.7 | $299K | +12.3% | #194 of 2,385 |
| 8Davie County, NC | 74 | 57 | 33.0 | $277K | +6.9% | #197 of 2,385 |
| 9Perquimans County, NC | 71 | 10 | 17.8 | $469K | +3.6% | #244 of 2,385 |
| 10Yancey County, NC | 69 | 13 | 16.0 | $507K | +3.2% | #300 of 2,385 |
| 92Sampson County, NC | 29 | 90 | 41.7 | $179K | +4.1% | #2,156 of 2,385 |
Other business types in Sampson County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas29
- Hair salons26
- Barbershops24
- Nail salons54
- Spas and skin care50
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Sampson County, NC?
Sampson County has 90 salons, barbers and spas on map listings as of September 2026. 12 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Sampson County: counts under 3 are left out. Official counts list 293 one-person businesses without payroll.
How much do households in Sampson County, NC spend on personal care products and services?
About $16.1M a year, or $746 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). Spread across the 90 salons, barbers and spas on map listings, it comes to $179K per business. It is estimated from the incomes of the 21,607 households in Sampson County and national spending patterns by income.
How does Sampson County, NC compare with the U.S. for salons, barbers and spas?
Sampson County has 41.7 salons, barbers and spas per 10,000 households, 12% below the U.S. rate of 47.2. Spending per business is $179K, 16% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Sampson County would have about 76, against 90 on map listings.
How fast is Sampson County, NC growing?
Population estimates put Sampson County at 61,504 people in 2025, up 4.1% since 2020, faster than the U.S. (+3.1%). It has 21,607 households. Median household income in Sampson County is $52,432, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sampson County scores 29 for salons, barbers and spas (lower middle), #2,156 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Sampson County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Sampson County
Screening a site or an acquisition in Sampson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Sampson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.