Groundwork

Beauty and personal care · County · North Carolina

Salons, barbers and spas in Northampton County, NC

Competitor counts, household spending and official business counts for salons, barbers and spas in Northampton County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #1,197 of 2,385 scored counties
#36 of 96 scored counties in North Carolina

Listings
9
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.9M
On personal care products and services · $745 a household
Spending per listing
$650K
3.1 times the U.S.
Listings per 10k households
11.5
76% below the U.S.
Population, 2025
16,491
−5.4% since 2020

See the salons, barbers and spas around any address in Northampton County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Northampton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Northampton County comes to about $5.9M a year: $745 per household, 26% below the U.S. average. That works out to $650K per business, 3.1 times the U.S. figure of $213K.

Northampton County has 9 salons, barbers and spas on map listings as of September 2026. None of them are chain locations, against 15% across the U.S. That is 11.5 per 10,000 households, 76% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Northampton County, since they leave out counts under 3. Official counts list 65 one-person businesses without payroll.

Between 2020 and 2025, the population of Northampton County declined 5.4%, against +3.1% for the U.S. Northampton County scores 49 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,197 of 2,385 scored counties and #36 of 96 scored counties in North Carolina.

How Northampton County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Northampton County, NC compared with North Carolina and the U.S.
MeasureNorthampton CountyNorth CarolinaU.S.
Listings per 10k households11.550.147.2
Spending per listing$650K$179K$213K
Households per official establishmentn/a1,058804
Official establishment growth, 2019–2023n/a+25.4%+14.1%
Population growth, 2020–2025−5.4%+7.2%+3.1%
Spending per household on personal care products and services$745$897$1,005
Median household income$50,086$72,388$80,734
Groundwork market score4940

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
65Businesses with no payroll
Map listings, September 2026
90 chain locations
Listings at the U.S. rate for this spending
28The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Northampton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Northampton County

Population, 2025 estimate
16,491−5.4% since 2020
Households
7,857
Median age
50.5
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
537 sq. mi.
People per square mile
32
Median household income
$50,086+34.8% vs. 2015–2019, before inflation
Average household income
$70,328
Median home value
$114,500
Jobs located here
4,748
Daytime population
15,086Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Northampton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Northampton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for salons, barbers and spas, numbered among those based in North Carolina, with Northampton County marked.

Top counties in North Carolina

Counties in North Carolina ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC907823.6$443K+11.0%#11 of 2,385
2Camden County, NC89512.5$763K+8.8%#13 of 2,385
3Currituck County, NC862823.6$428K+16.7%#29 of 2,385
4Franklin County, NC795820.3$428K+18.8%#85 of 2,385
5Madison County, NC741214.4$556K+5.9%#178 of 2,385
6Hoke County, NC745026.0$320K+9.0%#192 of 2,385
7Harnett County, NC7414328.7$299K+12.3%#194 of 2,385
8Davie County, NC745733.0$277K+6.9%#197 of 2,385
9Perquimans County, NC711017.8$469K+3.6%#244 of 2,385
10Yancey County, NC691316.0$507K+3.2%#300 of 2,385
36Northampton County, NC49911.5$650K−5.4%#1,197 of 2,385

Other business types in Northampton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Northampton County, NC?

Map listings as of September 2026 show 9 salons, barbers and spas in Northampton County. None of them are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Northampton County: counts under 3 are left out. Official counts also show 65 one-person businesses without payroll.

How much do households in Northampton County, NC spend on personal care products and services?

About $5.9M a year, or $745 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). Spread across the 9 salons, barbers and spas on map listings, it comes to $650K per business. It is estimated from the incomes of the 7,857 households in Northampton County and national spending patterns by income.

How does Northampton County, NC compare with the U.S. for salons, barbers and spas?

Northampton County has 11.5 salons, barbers and spas per 10,000 households, 76% below the U.S. rate of 47.2. Spending per business is $650K, 3.1 times the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Northampton County would have about 28, against 9 on map listings.

How fast is Northampton County, NC growing?

Population estimates put Northampton County at 16,491 people in 2025, down 5.4% since 2020, against +3.1% for the U.S. It has 7,857 households. The median household income in Northampton County is $50,086 a year, 38% below the U.S. median of $80,734. That rose 34.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Northampton County scores 49 for salons, barbers and spas (lower middle), #1,197 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Northampton County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Northampton County

Screening a site or an acquisition in Northampton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Northampton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.