Groundwork

Beauty and personal care · County · Kentucky

Salons, barbers and spas in Bourbon County, KY

How Bourbon County, KY compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #1,710 of 2,385 scored counties
#59 of 96 scored counties in Kentucky

Listings
26
9 chain locations (35%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.7M
On personal care products and services · $822 a household
Spending per listing
$257K
21% above the U.S.
Listings per 10k households
32.0
32% below the U.S.
Population, 2025
20,243
−0.3% since 2020

See the salons, barbers and spas around any address in Bourbon County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bourbon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Bourbon County spend about $6.7M a year on personal care products and services, or $822 per household, 18% below the U.S. average. Spread across 26 salons, barbers and spas, that is $257K per business, 21% above the U.S. figure of $213K.

There are 26 salons, barbers and spas on map listings in Bourbon County as of September 2026. Chain locations make up 35% of them, against 15% across the U.S. Per 10,000 households, that is 32.0, 32% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Bourbon County, since they leave out counts under 3. Official counts list 63 one-person businesses without payroll.

Population estimates put the population change in Bourbon County from 2020 to 2025 at −0.3%, against +3.1% for the U.S. For salons, barbers and spas, Bourbon County has a Groundwork market score of 40 (lower middle): #1,710 of 2,385 scored counties and #59 of 96 scored counties in Kentucky.

How Bourbon County compares

The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Bourbon County, KY compared with Kentucky and the U.S.
MeasureBourbon CountyKentuckyU.S.
Listings per 10k households32.038.247.2
Spending per listing$257K$218K$213K
Households per official establishmentn/a1,551804
Official establishment growth, 2019–2023n/a+10.8%+14.1%
Population growth, 2020–2025−0.3%+2.2%+3.1%
Spending per household on personal care products and services$822$833$1,005
Median household income$61,354$63,726$80,734
Groundwork market score4046

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
63Businesses with no payroll
Map listings, September 2026
269 chain locations
Listings at the U.S. rate for this spending
31The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Bourbon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bourbon County

Population, 2025 estimate
20,243−0.3% since 2020
Households
8,134
Median age
41.5
Homes lived in by their owners
64%
Vehicles per household
1.9
Land area
290 sq. mi.
People per square mile
70
Median household income
$61,354+23.6% vs. 2015–2019, before inflation
Average household income
$82,564
Median home value
$229,300
Jobs located here
7,355
Daytime population
18,072Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bourbon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Bourbon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across Kentucky

Every Kentucky market ranked →

The highest-scoring counties in Kentucky for salons, barbers and spas, numbered among those based in Kentucky, with Bourbon County marked.

Top counties in Kentucky

Counties in Kentucky ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spencer County, KY831115.1$672K+7.7%#46 of 2,385
2Oldham County, KY766427.8$416K+4.9%#135 of 2,385
3Todd County, KY75613.2$624K+5.6%#157 of 2,385
4Shelby County, KY716233.5$278K+6.2%#275 of 2,385
5Henry County, KY701117.9$448K+4.8%#278 of 2,385
6Garrard County, KY691420.9$376K+7.3%#313 of 2,385
7Anderson County, KY692626.9$323K+5.5%#320 of 2,385
8Meade County, KY672724.5$365K+2.2%#375 of 2,385
9Scott County, KY668437.1$258K+8.2%#440 of 2,385
10Bath County, KY65919.2$404K+3.6%#450 of 2,385
59Bourbon County, KY402632.0$257K−0.3%#1,710 of 2,385

Other business types in Bourbon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Bourbon County, KY?

As of September 2026, map listings count 26 salons, barbers and spas in Bourbon County. 9 of them (35%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Bourbon County: counts under 3 are left out. Official counts also show 63 one-person businesses without payroll.

How much do households in Bourbon County, KY spend on personal care products and services?

About $6.7M a year, or $822 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 26 salons, barbers and spas on map listings, it comes to $257K per business. It is estimated from the incomes of the 8,134 households in Bourbon County and national spending patterns by income.

How does Bourbon County, KY compare with the U.S. for salons, barbers and spas?

Bourbon County has 32.0 salons, barbers and spas per 10,000 households, 32% below the U.S. rate of 47.2. Spending per business is $257K, 21% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Bourbon County would have about 31, against 26 on map listings.

How fast is Bourbon County, KY growing?

Population estimates put Bourbon County at 20,243 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 8,134 households. The median household income in Bourbon County is $61,354 a year, 24% below the U.S. median of $80,734. That rose 23.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bourbon County scores 40 for salons, barbers and spas (lower middle), #1,710 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bourbon County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Bourbon County

Screening a site or an acquisition in Bourbon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bourbon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.