Groundwork

Beauty and personal care · County · Kansas

Salons, barbers and spas in Neosho County, KS

The salons, barbers and spas in Neosho County, KS, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #1,633 of 2,385 scored counties
#26 of 38 scored counties in Kansas

Listings
26
7 chain locations (27%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$5.6M
On personal care products and services · $861 a household
Spending per listing
$214K
In line with the U.S.
Listings per 10k households
40.2
15% below the U.S.
Population, 2025
15,637
−1.7% since 2020

See the salons, barbers and spas around any address in Neosho County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Neosho County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $861 per household (14% below the U.S. average), households in Neosho County spend about $5.6M a year on personal care products and services. That is about $214K of household spending for each business on map listings, in line with the U.S. figure of $213K.

There are 26 salons, barbers and spas on map listings in Neosho County as of September 2026. Chain locations make up 27% of them, against 15% across the U.S. Per 10,000 households, that is 40.2, 15% below the U.S. rate of 47.2.

Official counts show 3 businesses with payroll classed as personal care services in Neosho County in 2023. That is one for every 2,155 households, against one for every 804 across the U.S. Official counts also show 48 one-person businesses without payroll.

Population estimates put the population change in Neosho County from 2020 to 2025 at −1.7%, against +3.1% for the U.S. Neosho County scores 42 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,633 of 2,385 scored counties and #26 of 38 scored counties in Kansas.

How Neosho County compares

The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Neosho County, KS compared with Kansas and the U.S.
MeasureNeosho CountyKansasU.S.
Listings per 10k households40.240.547.2
Spending per listing$214K$246K$213K
Households per official establishment2,155974804
Official establishment growth, 2019–2023n/a+15.3%+14.1%
Population growth, 2020–2025−1.7%+1.3%+3.1%
Spending per household on personal care products and services$861$996$1,005
Median household income$56,618$74,275$80,734
Groundwork market score4254

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
3
Annual payroll, 2023
$71K
One-person businesses, 2023
48Businesses with no payroll
Map listings, September 2026
267 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Neosho County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Neosho County

Population, 2025 estimate
15,637−1.7% since 2020
Households
6,464
Median age
40.7
Homes lived in by their owners
77%
Vehicles per household
2.1
Land area
572 sq. mi.
People per square mile
27
Median household income
$56,618+22.3% vs. 2015–2019, before inflation
Average household income
$75,691
Median home value
$111,300
Jobs located here
6,421
Daytime population
15,083Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Neosho County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Neosho County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Kansas

Every Kansas market ranked →

The highest-scoring counties in Kansas for salons, barbers and spas, numbered among those based in Kansas, with Neosho County marked.

Top counties in Kansas

Counties in Kansas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pottawatomie County, KS792021.3$503K+6.9%#82 of 2,385
2Jackson County, KS78714.0$689K+1.5%#97 of 2,385
3Jefferson County, KS771216.2$636K−0.2%#113 of 2,385
4Leavenworth County, KS708829.2$368K+3.2%#283 of 2,385
5Osage County, KS691320.2$465K−0.3%#302 of 2,385
6Miami County, KS675137.1$287K+5.9%#392 of 2,385
7Wyandotte County, KS6617227.9$321K+1.0%#424 of 2,385
8Marion County, KS611123.2$391K−1.3%#591 of 2,385
9Butler County, KS609939.1$262K+3.1%#660 of 2,385
10Sumner County, KS592831.2$295K−0.1%#694 of 2,385
26Neosho County, KS422640.2$214K−1.7%#1,633 of 2,385

Other business types in Neosho County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Neosho County, KS?

As of September 2026, map listings count 26 salons, barbers and spas in Neosho County. 7 of them (27%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 3 businesses with payroll classed as personal care services in 2023. Another 48 one-person businesses have no payroll, by official counts.

How much do households in Neosho County, KS spend on personal care products and services?

About $5.6M a year, or $861 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 26 salons, barbers and spas on map listings, it comes to $214K per business. It is estimated from the incomes of the 6,464 households in Neosho County and national spending patterns by income.

How does Neosho County, KS compare with the U.S. for salons, barbers and spas?

Neosho County has 40.2 salons, barbers and spas per 10,000 households, 15% below the U.S. rate of 47.2. Spending per business is $214K, in line with the U.S. figure of $213K. The count on map listings matches the U.S. ratio of salons, barbers and spas to household spending. There is one business with payroll in the industry for every 2,155 households, against one for every 804 across the U.S.

How fast is Neosho County, KS growing?

Population estimates put Neosho County at 15,637 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 6,464 households. The median household income in Neosho County is $56,618 a year, 30% below the U.S. median of $80,734. That rose 22.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Neosho County scores 42 for salons, barbers and spas (lower middle), #1,633 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Neosho County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Neosho County

Screening a site or an acquisition in Neosho County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Neosho County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.