Groundwork

Beauty and personal care · County · Iowa

Salons, barbers and spas in Humboldt County, IA

How Humboldt County, IA compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
20
1 chain location (5%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4M
On personal care products and services · $952 a household
Spending per listing
$201K
6% below the U.S.
Listings per 10k households
47.4
In line with the U.S.
Population, 2025
9,409
−2.0% since 2020

See the salons, barbers and spas around any address in Humboldt County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 20 salons, barbers and spas in Humboldt County. One of them (5%) is a chain location, against 15% across the U.S. Per 10,000 households, that is 47.4, in line with the U.S. rate of 47.2.

Households in Humboldt County spend about $4M a year on personal care products and services, or $952 per household, 5% below the U.S. average. That is about $201K of household spending for each business on map listings, 6% below the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in Humboldt County: counts under 3 aren’t published. Official counts also show 38 one-person businesses without payroll.

Population estimates show Humboldt County declined 2.0% from 2020 to 2025, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Humboldt County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Humboldt County, IA compared with Iowa and the U.S.
MeasureHumboldt CountyIowaU.S.
Listings per 10k households47.440.047.2
Spending per listing$201K$248K$213K
Households per official establishmentn/a1,077804
Official establishment growth, 2019–2023n/a+5.2%+14.1%
Population growth, 2020–2025−2.0%+1.5%+3.1%
Spending per household on personal care products and services$952$990$1,005
Median household income$71,946$75,059$80,734
Groundwork market scoreNot scored57

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
38Businesses with no payroll
Map listings, September 2026
201 chain location
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Humboldt County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Humboldt County

Population, 2025 estimate
9,409−2.0% since 2020
Households
4,219
Median age
42.9
Homes lived in by their owners
77%
Vehicles per household
2.1
Land area
434 sq. mi.
People per square mile
22
Median household income
$71,946
Average household income
$92,749
Median home value
$155,800
Jobs located here
3,646
Daytime population
8,805Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Humboldt County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for salons, barbers and spas, numbered among those based in Iowa, with Humboldt County marked.

Top counties in Iowa

Counties in Iowa ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Madison County, IA851522.4$472K+3.8%#32 of 2,385
2Benton County, IA831514.7$706K+1.8%#45 of 2,385
3Warren County, IA775627.1$404K+9.0%#121 of 2,385
4Mills County, IA771527.8$386K+2.6%#123 of 2,385
5Guthrie County, IA761226.1$386K+1.6%#140 of 2,385
6Lyon County, IA741431.3$316K+3.6%#193 of 2,385
7Marion County, IA673727.8$361K+2.3%#376 of 2,385
8Dallas County, IA6717741.7$286K+17.8%#393 of 2,385
9Harrison County, IA661931.2$318K+0.4%#425 of 2,385
10Marshall County, IA664629.7$316K−0.5%#426 of 2,385
Humboldt County, IANot scored2047.4$201K−2.0%

Other business types in Humboldt County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in Humboldt County, IA?

There are 20 salons, barbers and spas on map listings in Humboldt County as of September 2026. One of them (5%) is a chain location. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Humboldt County: counts under 3 are left out. Official counts list 38 one-person businesses without payroll.

How much do households in Humboldt County, IA spend on personal care products and services?

About $4M a year, or $952 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 20 salons, barbers and spas on map listings, it comes to $201K per business. It is estimated from the incomes of the 4,219 households in Humboldt County and national spending patterns by income.

How does Humboldt County, IA compare with the U.S. for salons, barbers and spas?

Humboldt County has 47.4 salons, barbers and spas per 10,000 households, in line with the U.S. rate of 47.2. Spending per business is $201K, 6% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Humboldt County would have about 19, against 20 on map listings.

How fast is Humboldt County, IA growing?

Population estimates put Humboldt County at 9,409 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 4,219 households. Median household income in Humboldt County is $71,946, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Humboldt County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Humboldt County

Screening a site or an acquisition in Humboldt County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.