Beauty and personal care · County · Indiana
Salons, barbers and spas in Wabash County, IN
How Wabash County, IN compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 44 out of 100: Lower middle
Ranked #1,522 of 2,385 scored counties
#76 of 86 scored counties in Indiana
- Listings
- 50
- 10 chain locations (20%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $11.6M
- On personal care products and services · $917 a household
- Spending per listing
- $232K
- 9% above the U.S.
- Listings per 10k households
- 39.5
- 16% below the U.S.
- Population, 2025
- 30,713
- −0.7% since 2020
See the salons, barbers and spas around any address in Wabash County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wabash County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $917 per household (9% below the U.S. average), households in Wabash County spend about $11.6M a year on personal care products and services. That works out to $232K per business, 9% above the U.S. figure of $213K.
Wabash County has 50 salons, barbers and spas on map listings as of September 2026. 10 of them (20%) are chain locations, against 15% across the U.S. That is 39.5 per 10,000 households, 16% below the U.S. rate of 47.2.
Official counts show 9 businesses with payroll classed as personal care services in Wabash County in 2023. That is one for every 1,408 households, against one for every 804 across the U.S. Another 121 one-person businesses have no payroll, by official counts.
Population estimates put the population change in Wabash County from 2020 to 2025 at −0.7%, against +3.1% for the U.S. The Groundwork market score for salons, barbers and spas in Wabash County is 44 (lower middle), #1,522 of 2,385 scored counties and #76 of 86 scored counties in Indiana.
How Wabash County compares
The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wabash County | Indiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 39.5 | 39.5 | 47.2 |
| Spending per listing | $232K | $246K | $213K |
| Households per official establishment | 1,408 | 1,157 | 804 |
| Official establishment growth, 2019–2023 | n/a | +13.9% | +14.1% |
| Population growth, 2020–2025 | −0.7% | +2.7% | +3.1% |
| Spending per household on personal care products and services | $917 | $971 | $1,005 |
| Median household income | $66,806 | $71,957 | $80,734 |
| Groundwork market score | 44 | 59 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8 → 9
- Employees, 2023
- 21
- Annual payroll, 2023
- $289K
- One-person businesses, 2023
- 121Businesses with no payroll
- Map listings, September 2026
- 5010 chain locations
- Listings at the U.S. rate for this spending
- 55The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Wabash County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Wabash County
- Population, 2025 estimate
- 30,713−0.7% since 2020
- Households
- 12,674
- Median age
- 44.0
- Homes lived in by their owners
- 80%
- Vehicles per household
- 2.0
- Land area
- 413 sq. mi.
- People per square mile
- 75
- Median household income
- $66,806+23.1% vs. 2015–2019, before inflation
- Average household income
- $83,614
- Median home value
- $157,200
- Jobs located here
- 11,902
- Daytime population
- 29,095Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Wabash County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Wabash County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Indiana
Every Indiana market ranked →The highest-scoring counties in Indiana for salons, barbers and spas, numbered among those based in Indiana, with Wabash County marked.
Top counties in Indiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1LaGrange County, IN | 81 | 19 | 14.7 | $693K | +1.9% | #56 of 2,385 |
| 2Brown County, IN | 80 | 13 | 19.2 | $520K | +1.9% | #62 of 2,385 |
| 3Morgan County, IN | 79 | 86 | 30.4 | $335K | +4.4% | #91 of 2,385 |
| 4Parke County, IN | 78 | 8 | 13.0 | $696K | +3.0% | #96 of 2,385 |
| 5Posey County, IN | 76 | 21 | 19.9 | $505K | −0.8% | #129 of 2,385 |
| 6Shelby County, IN | 76 | 50 | 27.1 | $353K | +1.8% | #148 of 2,385 |
| 7Newton County, IN | 75 | 10 | 17.5 | $519K | +2.9% | #162 of 2,385 |
| 8Gibson County, IN | 75 | 26 | 19.3 | $484K | +0.1% | #165 of 2,385 |
| 9Noble County, IN | 75 | 43 | 23.7 | $398K | +1.0% | #170 of 2,385 |
| 10Hancock County, IN | 75 | 123 | 36.7 | $303K | +13.5% | #174 of 2,385 |
| 76Wabash County, IN | 44 | 50 | 39.5 | $232K | −0.7% | #1,522 of 2,385 |
Other business types in Wabash County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas44
- Hair salons38
- Barbershops50
- Nail salons53
- Spas and skin care56
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Wabash County, IN?
Map listings as of September 2026 show 50 salons, barbers and spas in Wabash County. 10 of them (20%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 9 businesses with payroll classed as personal care services in 2023. Official counts list 121 one-person businesses without payroll.
How much do households in Wabash County, IN spend on personal care products and services?
About $11.6M a year, or $917 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 50 salons, barbers and spas on map listings, it comes to $232K per business. It is estimated from the incomes of the 12,674 households in Wabash County and national spending patterns by income.
How does Wabash County, IN compare with the U.S. for salons, barbers and spas?
Wabash County has 39.5 salons, barbers and spas per 10,000 households, 16% below the U.S. rate of 47.2. Spending per business is $232K, 9% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Wabash County would have about 55, against 50 on map listings. There is one business with payroll in the industry for every 1,408 households, against one for every 804 across the U.S.
How fast is Wabash County, IN growing?
Population estimates put Wabash County at 30,713 people in 2025, down 0.7% since 2020, against +3.1% for the U.S. It has 12,674 households. The median household income in Wabash County is $66,806 a year, 17% below the U.S. median of $80,734. That rose 23.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wabash County scores 44 for salons, barbers and spas (lower middle), #1,522 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wabash County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Wabash County
Screening a site or an acquisition in Wabash County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Wabash County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.