Groundwork

Beauty and personal care · County · Florida

Salons, barbers and spas in Palm Beach County, FL

The salons, barbers and spas in Palm Beach County, FL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 33 out of 100: Lower middle

Ranked #2,047 of 2,385 scored counties
#52 of 64 scored counties in Florida

Listings
4,255
469 chain locations (11%)
Official establishments
1,354
+17.6% since 2019
Household spending a year
$591.7M
On personal care products and services · $977 a household
Spending per listing
$139K
35% below the U.S.
Listings per 10k households
70.3
49% above the U.S.
Population, 2025
1,575,726
+5.5% since 2020

See the salons, barbers and spas around any address in Palm Beach County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Palm Beach County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Palm Beach County scores 33 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #2,047 of 2,385 scored counties and #52 of 64 scored counties in Florida. That puts it in the bottom quarter of counties.

At $977 per household (3% below the U.S. average), households in Palm Beach County spend about $591.7M a year on personal care products and services. That works out to $139K per business, 35% below the U.S. figure of $213K.

There are 4,255 salons, barbers and spas on map listings in Palm Beach County as of September 2026. Of those, 469 are chain locations, or 11%, against 15% across the U.S. That comes to 70.3 for every 10,000 households, 49% above the U.S. rate of 47.2.

Official counts show 1,354 businesses with payroll classed as personal care services in Palm Beach County in 2023, up 17.6% from 2019. That is one for every 447 households, against one for every 804 across the U.S. Since fiscal 2022, 66 SBA-backed loans worth $14.8M have gone to businesses classed as personal care services in Palm Beach County. Population estimates show Palm Beach County grew 5.5% from 2020 to 2025, faster than the U.S. (+3.1%).

How Palm Beach County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Palm Beach County, FL compared with Florida and the U.S.
MeasurePalm Beach CountyFloridaU.S.
Listings per 10k households70.360.647.2
Spending per listing$139K$150K$213K
Households per official establishment447662804
Official establishment growth, 2019–2023+17.6%+24.7%+14.1%
Population growth, 2020–2025+5.5%+8.7%+3.1%
Spending per household on personal care products and services$977$911$1,005
Median household income$83,581$74,568$80,734
Groundwork market score3327

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,151 → 1,354+17.6% over the period
Employees, 2023
5,865
Annual payroll, 2023
$187.8M
One-person businesses, 2023
10,845Businesses with no payroll
Map listings, September 2026
4,255469 chain locations
Listings at the U.S. rate for this spending
2,782The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
66
Amount
$14.8M

SBA-backed loans to businesses classed as personal care services in Palm Beach County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Palm Beach County

Population, 2025 estimate
1,575,726+5.5% since 2020
Households
605,430
Median age
45.7
Homes lived in by their owners
70%
Vehicles per household
1.6
Land area
1,964 sq. mi.
People per square mile
781
Median household income
$83,581+32.0% vs. 2015–2019, before inflation
Average household income
$128,577
Median home value
$447,300
Jobs located here
678,049
Daytime population
1,576,309Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Palm Beach County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Palm Beach County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for salons, barbers and spas, numbered among those based in Florida, with Palm Beach County marked.

Top counties in Florida

Counties in Florida ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL8214220.2$443K+21.1%#52 of 2,385
2Jefferson County, FL79813.9$593K+11.1%#76 of 2,385
3Glades County, FL69817.8$413K+9.9%#306 of 2,385
4Union County, FL671023.2$350K+5.2%#378 of 2,385
5Gilchrist County, FL622230.8$272K+14.5%#573 of 2,385
6Wakulla County, FL624535.3$257K+12.3%#578 of 2,385
7DeSoto County, FL613628.1$258K+8.8%#622 of 2,385
8Putnam County, FL597624.2$302K+5.9%#689 of 2,385
9Gadsden County, FL583017.8$406K+2.0%#729 of 2,385
10Santa Rosa County, FL5630842.4$232K+11.7%#861 of 2,385
52Palm Beach County, FL334,25570.3$139K+5.5%#2,047 of 2,385

Other business types in Palm Beach County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Palm Beach County, FL?

As of September 2026, map listings count 4,255 salons, barbers and spas in Palm Beach County. 469 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 1,354 businesses with payroll classed as personal care services in 2023, up 17.6% from 2019. Another 10,845 one-person businesses have no payroll, by official counts.

How much do households in Palm Beach County, FL spend on personal care products and services?

About $591.7M a year, or $977 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 4,255 salons, barbers and spas on map listings, it comes to $139K per business. It is estimated from the incomes of the 605,430 households in Palm Beach County and national spending patterns by income.

How does Palm Beach County, FL compare with the U.S. for salons, barbers and spas?

Palm Beach County has 70.3 salons, barbers and spas per 10,000 households, 49% above the U.S. rate of 47.2. Spending per business is $139K, 35% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Palm Beach County would have about 2,782, against 4,255 on map listings. There is one business with payroll in the industry for every 447 households, against one for every 804 across the U.S. The official count rose 17.6% from 2019 to 2023, against +14.1% for the U.S.

How fast is Palm Beach County, FL growing?

Population estimates put Palm Beach County at 1,575,726 people in 2025, up 5.5% since 2020, faster than the U.S. (+3.1%). It has 605,430 households. The median household income in Palm Beach County is $83,581 a year, 4% above the U.S. median of $80,734. That rose 32.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Palm Beach County scores 33 for salons, barbers and spas (lower middle), #2,047 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Palm Beach County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Palm Beach County

Screening a site or an acquisition in Palm Beach County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Palm Beach County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.