Groundwork

Food and drink · County · Virginia

Restaurants and cafes in Martinsville city, VA

How Martinsville city, VA compares with other counties and the U.S. for restaurants and cafes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 16 out of 100: Low

Ranked #2,360 of 2,405 scored counties
#111 of 115 scored counties in Virginia

Listings
72
26 chain locations (36%)
Official establishments
40
+8.1% since 2019
Household spending a year
$17.1M
On food away from home · $3,000 a household
Spending per listing
$238K
36% below the U.S.
Listings per 10k households
126.1
15% above the U.S.
Population, 2025
13,849
+2.8% since 2020

See the restaurants and cafes around any address in Martinsville city

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Martinsville city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For restaurants and cafes, Martinsville city has a Groundwork market score of 16 (low): #2,360 of 2,405 scored counties and #111 of 115 scored counties in Virginia. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 72 restaurants and cafes in Martinsville city. 26 of them (36%) are chain locations, against 34% across the U.S. That is 126.1 per 10,000 households, 15% above the U.S. rate of 109.8.

At $3,000 per household (26% below the U.S. average), households in Martinsville city spend about $17.1M a year on food away from home. That is about $238K of household spending for each restaurant on map listings, 36% below the U.S. figure of $371K.

Official counts show 40 businesses with payroll classed as restaurants and other eating places in Martinsville city in 2023, up 8.1% from 2019. That is one for every 143 households, against one for every 209 across the U.S. Between 2020 and 2025, the population of Martinsville city grew 2.8%, in step with the U.S. (+3.1%).

How Martinsville city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Martinsville city, VA compared with Virginia and the U.S.
MeasureMartinsville cityVirginiaU.S.
Listings per 10k households126.197.9109.8
Spending per listing$238K$447K$371K
Households per official establishment143211209
Official establishment growth, 2019–2023+8.1%+4.2%+6.0%
Population growth, 2020–2025+2.8%+2.8%+3.1%
Spending per household on food away from home$3,000$4,372$4,070
Median household income$46,727$93,170$80,734
Groundwork market score1671

Official counts and lending

Businesses

Official establishments, 2019 to 2023
37 → 40+8.1% over the period
Employees, 2023
697
Annual payroll, 2023
$12.9M
One-person businesses, 2023
5Businesses with no payroll
Map listings, September 2026
7226 chain locations
Listings at the U.S. rate for this spending
46The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as restaurants and other eating places in Martinsville city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Martinsville city

Population, 2025 estimate
13,849+2.8% since 2020
Households
5,711
Median age
37.1
Homes lived in by their owners
55%
Vehicles per household
1.5
Land area
11 sq. mi.
People per square mile
1,247
Median household income
$46,727+36.0% vs. 2015–2019, before inflation
Average household income
$67,985
Median home value
$98,400
Jobs located here
8,670
Daytime population
16,559Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Martinsville city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of Martinsville city. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for restaurants and cafes, numbered among those based in Virginia, with Martinsville city marked.

Top counties in Virginia

Counties in Virginia ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA965654.1$930K+17.4%#3 of 2,405
2Fluvanna County, VA943634.9$1.2M+6.2%#4 of 2,405
3Caroline County, VA936352.6$773K+11.3%#9 of 2,405
4Powhatan County, VA925952.1$895K+7.0%#11 of 2,405
5New Kent County, VA925761.5$783K+21.2%#12 of 2,405
6Louisa County, VA928554.6$745K+13.6%#14 of 2,405
7King George County, VA916665.1$731K+10.5%#18 of 2,405
8Frederick County, VA9024569.2$636K+8.8%#28 of 2,405
9Stafford County, VA8936970.5$758K+8.3%#29 of 2,405
10Dinwiddie County, VA873936.6$1M+3.6%#38 of 2,405
111Martinsville city, VA1672126.1$238K+2.8%#2,360 of 2,405

Other business types in Martinsville city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in Martinsville city, VA?

There are 72 restaurants and cafes on map listings in Martinsville city as of September 2026. 26 of them (36%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 40 businesses with payroll classed as restaurants and other eating places in 2023, up 8.1% from 2019. Official counts also show 5 one-person businesses without payroll.

How much do households in Martinsville city, VA spend on food away from home?

About $17.1M a year, or $3,000 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). Spread across the 72 restaurants and cafes on map listings, it comes to $238K per restaurant. It is estimated from the incomes of the 5,711 households in Martinsville city and national spending patterns by income.

How does Martinsville city, VA compare with the U.S. for restaurants and cafes?

Martinsville city has 126.1 restaurants and cafes per 10,000 households, 15% above the U.S. rate of 109.8. Spending per restaurant is $238K, 36% below the U.S. figure of $371K. At the national ratio of restaurants and cafes to household spending, Martinsville city would have about 46, against 72 on map listings. There is one business with payroll in the industry for every 143 households, against one for every 209 across the U.S. The official count rose 8.1% from 2019 to 2023, against +6.0% for the U.S.

How fast is Martinsville city, VA growing?

Population estimates put Martinsville city at 13,849 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 5,711 households. The median household income in Martinsville city is $46,727 a year, 42% below the U.S. median of $80,734. That rose 36.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Martinsville city scores 16 for restaurants and cafes (low), #2,360 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Martinsville city. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in Martinsville city

Screening a site or an acquisition in Martinsville city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Martinsville city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.