Groundwork

Food and drink · Small-town market · South Carolina

Restaurants and cafes in the Orangeburg, SC area

Competitor counts, household spending and official business counts for restaurants and cafes in the Orangeburg, SC area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 24 out of 100: Low

Ranked #489 of 538 scored small-town markets
#6 of 6 scored small-town markets based in South Carolina

Listings
328
149 chain locations (45%)
Official establishments
142
+3.7% since 2019
Household spending a year
$98.3M
On food away from home · $2,973 a household
Spending per listing
$300K
19% below the U.S.
Listings per 10k households
99.2
10% below the U.S.
Population, 2025
83,177
−0.9% since 2020

See the restaurants and cafes around any address in the Orangeburg area

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Orangeburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For restaurants and cafes, the Orangeburg area has a Groundwork market score of 24 (low): #489 of 538 scored small-town markets and #6 of 6 scored small-town markets based in South Carolina. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 328 restaurants and cafes in the Orangeburg area. 149 of them (45%) are chain locations, against 34% across the U.S. That comes to 99.2 for every 10,000 households, 10% below the U.S. rate of 109.8.

Households in the Orangeburg area spend about $98.3M a year on food away from home, or $2,973 per household, 27% below the U.S. average. That works out to $300K per restaurant, 19% below the U.S. figure of $371K.

Official counts show 142 businesses with payroll classed as restaurants and other eating places in the Orangeburg area in 2023, up 3.7% from 2019. That is one for every 233 households, against one for every 209 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $500K has gone to businesses classed as restaurants and other eating places in the Orangeburg area. Population estimates show the Orangeburg area declined 0.9% from 2020 to 2025, against +3.1% for the U.S.

How the Orangeburg area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Orangeburg, SC area compared with South Carolina and the U.S.
MeasureOrangeburg areaSouth CarolinaU.S.
Listings per 10k households99.2103.7109.8
Spending per listing$300K$353K$371K
Households per official establishment233218209
Official establishment growth, 2019–2023+3.7%+9.1%+6.0%
Population growth, 2020–2025−0.9%+8.5%+3.1%
Spending per household on food away from home$2,973$3,660$4,070
Median household income$45,675$69,324$80,734
Groundwork market score2445

Official counts and lending

Businesses

Official establishments, 2019 to 2023
142+3.7% over the period
Employees, 2023
2,740
Annual payroll, 2023
$44.6M
One-person businesses, 2023
40Businesses with no payroll
Map listings, September 2026
328149 chain locations
Listings at the U.S. rate for this spending
265The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$500K

SBA-backed loans to businesses classed as restaurants and other eating places in the Orangeburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Orangeburg area

Population, 2025 estimate
83,177−0.9% since 2020
Households
33,077
Median age
42.1
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
1,106 sq. mi.
People per square mile
75
Median household income
$45,675+20.3% vs. 2015–2019, before inflation
Average household income
$64,628
Median home value
$115,800
Jobs located here
28,236
Daytime population
72,707Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Orangeburg area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of the Orangeburg area. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across South Carolina

Every South Carolina market ranked →

The highest-scoring small-town markets in South Carolina for restaurants and cafes, numbered among those based in South Carolina, with the Orangeburg area marked.

Top small-town markets in South Carolina

Small-town markets in South Carolina ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Seneca, SC8523467.8$516K+6.3%#12 of 538
2Newberry, SC6412581.6$400K+4.8%#133 of 538
3Gaffney, SC6217981.1$374K+3.7%#156 of 538
4Greenwood, SC5132987.4$365K+1.7%#252 of 538
5Murrells Inlet, SC37368135.6$271K+3.8%#402 of 538
6Orangeburg, SC2432899.2$300K−0.9%#489 of 538

Other business types in the Orangeburg area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in the Orangeburg, SC area?

There are 328 restaurants and cafes on map listings in the Orangeburg area as of September 2026. 149 of them (45%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 142 businesses with payroll classed as restaurants and other eating places in 2023, up 3.7% from 2019. Official counts list 40 one-person businesses without payroll.

How much do households in the Orangeburg, SC area spend on food away from home?

About $98.3M a year, or $2,973 per household. That is 27% below the U.S. average (an index of 73, where 100 is the U.S. average). Spread across the 328 restaurants and cafes on map listings, it comes to $300K per restaurant. It is estimated from the incomes of the 33,077 households in the Orangeburg area and national spending patterns by income.

How does the Orangeburg, SC area compare with the U.S. for restaurants and cafes?

The Orangeburg area has 99.2 restaurants and cafes per 10,000 households, 10% below the U.S. rate of 109.8. Spending per restaurant is $300K, 19% below the U.S. figure of $371K. At the national ratio of restaurants and cafes to household spending, the Orangeburg area would have about 265, against 328 on map listings. There is one business with payroll in the industry for every 233 households, against one for every 209 across the U.S. The official count rose 3.7% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Orangeburg, SC area growing?

Population estimates put the Orangeburg area at 83,177 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 33,077 households. The median household income in the Orangeburg area is $45,675 a year, 43% below the U.S. median of $80,734. That rose 20.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Orangeburg area scores 24 for restaurants and cafes (low), #489 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Orangeburg area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in the Orangeburg area

Screening a site or an acquisition in the Orangeburg area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Orangeburg area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.