Groundwork

Food and drink · Small-town market · South Carolina

Restaurants and cafes in the Murrells Inlet, SC area

The restaurants and cafes in the Murrells Inlet, SC area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #402 of 538 scored small-town markets
#5 of 6 scored small-town markets based in South Carolina

Listings
368
94 chain locations (26%)
Official establishments
162
+15.7% since 2019
Household spending a year
$99.8M
On food away from home · $3,680 a household
Spending per listing
$271K
27% below the U.S.
Listings per 10k households
135.6
23% above the U.S.
Population, 2025
65,912
+3.8% since 2020

See the restaurants and cafes around any address in the Murrells Inlet area

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Murrells Inlet area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,680 per household (10% below the U.S. average), households in the Murrells Inlet area spend about $99.8M a year on food away from home. Spread across 368 restaurants and cafes, that is $271K per restaurant, 27% below the U.S. figure of $371K.

The Murrells Inlet area has 368 restaurants and cafes on map listings as of September 2026. 94 of them (26%) are chain locations, against 34% across the U.S. Per 10,000 households, that is 135.6, 23% above the U.S. rate of 109.8.

The official count of businesses with payroll classed as restaurants and other eating places in the Murrells Inlet area was 162 in 2023, up 15.7% from 2019. That is one for every 167 households, against one for every 209 across the U.S. Official counts also show 34 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $370K have gone to businesses classed as restaurants and other eating places in the Murrells Inlet area.

Population estimates show the Murrells Inlet area grew 3.8% from 2020 to 2025, faster than the U.S. (+3.1%). For restaurants and cafes, the Murrells Inlet area has a Groundwork market score of 37 (lower middle): #402 of 538 scored small-town markets and #5 of 6 scored small-town markets based in South Carolina.

How the Murrells Inlet area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Murrells Inlet, SC area compared with South Carolina and the U.S.
MeasureMurrells Inlet areaSouth CarolinaU.S.
Listings per 10k households135.6103.7109.8
Spending per listing$271K$353K$371K
Households per official establishment167218209
Official establishment growth, 2019–2023+15.7%+9.1%+6.0%
Population growth, 2020–2025+3.8%+8.5%+3.1%
Spending per household on food away from home$3,680$3,660$4,070
Median household income$68,713$69,324$80,734
Groundwork market score3745

Official counts and lending

Businesses

Official establishments, 2019 to 2023
162+15.7% over the period
Employees, 2023
3,415
Annual payroll, 2023
$87.3M
One-person businesses, 2023
34Businesses with no payroll
Map listings, September 2026
36894 chain locations
Listings at the U.S. rate for this spending
269The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$370K

SBA-backed loans to businesses classed as restaurants and other eating places in the Murrells Inlet area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Murrells Inlet area

Population, 2025 estimate
65,912+3.8% since 2020
Households
27,129
Median age
50.9
Homes lived in by their owners
84%
Vehicles per household
1.9
Land area
814 sq. mi.
People per square mile
80
Median household income
$68,713
Average household income
$100,202
Median home value
$289,500
Jobs located here
25,133
Daytime population
61,754Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Murrells Inlet area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of the Murrells Inlet area. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across South Carolina

Every South Carolina market ranked →

The highest-scoring small-town markets in South Carolina for restaurants and cafes, numbered among those based in South Carolina, with the Murrells Inlet area marked.

Top small-town markets in South Carolina

Small-town markets in South Carolina ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Seneca, SC8523467.8$516K+6.3%#12 of 538
2Newberry, SC6412581.6$400K+4.8%#133 of 538
3Gaffney, SC6217981.1$374K+3.7%#156 of 538
4Greenwood, SC5132987.4$365K+1.7%#252 of 538
5Murrells Inlet, SC37368135.6$271K+3.8%#402 of 538
6Orangeburg, SC2432899.2$300K−0.9%#489 of 538

Other business types in the Murrells Inlet area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in the Murrells Inlet, SC area?

Map listings as of September 2026 show 368 restaurants and cafes in the Murrells Inlet area. 94 of them (26%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 162 businesses with payroll classed as restaurants and other eating places in 2023, up 15.7% from 2019. Another 34 one-person businesses have no payroll, by official counts.

How much do households in the Murrells Inlet, SC area spend on food away from home?

About $99.8M a year, or $3,680 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 368 restaurants and cafes on map listings, it comes to $271K per restaurant. It is estimated from the incomes of the 27,129 households in the Murrells Inlet area and national spending patterns by income.

How does the Murrells Inlet, SC area compare with the U.S. for restaurants and cafes?

The Murrells Inlet area has 135.6 restaurants and cafes per 10,000 households, 23% above the U.S. rate of 109.8. Spending per restaurant is $271K, 27% below the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, the Murrells Inlet area would have about 269, against 368 on map listings. There is one business with payroll in the industry for every 167 households, against one for every 209 across the U.S. The official count rose 15.7% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Murrells Inlet, SC area growing?

Population estimates put the Murrells Inlet area at 65,912 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 27,129 households. Median household income in the Murrells Inlet area is $68,713, 15% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Murrells Inlet area scores 37 for restaurants and cafes (lower middle), #402 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Murrells Inlet area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in the Murrells Inlet area

Screening a site or an acquisition in the Murrells Inlet area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Murrells Inlet area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.