Groundwork

Food and drink · Small-town market · New York

Restaurants and cafes in the Plattsburgh, NY area

Competitor counts, household spending and official business counts for restaurants and cafes in the Plattsburgh, NY area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #185 of 538 scored small-town markets
#4 of 14 scored small-town markets based in New York

Listings
291
86 chain locations (30%)
Official establishments
139
−2.8% since 2019
Household spending a year
$122.8M
On food away from home · $3,661 a household
Spending per listing
$422K
14% above the U.S.
Listings per 10k households
86.7
21% below the U.S.
Population, 2025
78,138
−2.0% since 2020

See the restaurants and cafes around any address in the Plattsburgh area

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Plattsburgh area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in the Plattsburgh area comes to about $122.8M a year: $3,661 per household, 10% below the U.S. average. Spread across 291 restaurants and cafes, that is $422K per restaurant, 14% above the U.S. figure of $371K.

The Plattsburgh area has 291 restaurants and cafes on map listings as of September 2026. Of those, 86 are chain locations, or 30%, against 34% across the U.S. That comes to 86.7 for every 10,000 households, 21% below the U.S. rate of 109.8.

Official counts show 139 businesses with payroll classed as restaurants and other eating places in the Plattsburgh area in 2023, down 2.8% from 2019. That is one for every 241 households, against one for every 209 across the U.S. Official counts also show 19 one-person businesses without payroll. Since fiscal 2022, 6 SBA-backed loans worth $1.3M have gone to businesses classed as restaurants and other eating places in the Plattsburgh area.

Between 2020 and 2025, the population of the Plattsburgh area declined 2.0%, against +3.1% for the U.S. The Groundwork market score for restaurants and cafes in the Plattsburgh area is 58 (upper middle), #185 of 538 scored small-town markets and #4 of 14 scored small-town markets based in New York.

How the Plattsburgh area compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Plattsburgh, NY area compared with New York and the U.S.
MeasurePlattsburgh areaNew YorkU.S.
Listings per 10k households86.7127.6109.8
Spending per listing$422K$335K$371K
Households per official establishment241172209
Official establishment growth, 2019–2023−2.8%+0.5%+6.0%
Population growth, 2020–2025−2.0%−0.6%+3.1%
Spending per household on food away from home$3,661$4,270$4,070
Median household income$71,224$85,974$80,734
Groundwork market score5824

Official counts and lending

Businesses

Official establishments, 2019 to 2023
139−2.8% over the period
Employees, 2023
2,152
Annual payroll, 2023
$53.3M
One-person businesses, 2023
19Businesses with no payroll
Map listings, September 2026
29186 chain locations
Listings at the U.S. rate for this spending
331The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$1.3M

SBA-backed loans to businesses classed as restaurants and other eating places in the Plattsburgh area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Plattsburgh area

Population, 2025 estimate
78,138−2.0% since 2020
Households
33,556
Median age
42.3
Homes lived in by their owners
69%
Vehicles per household
1.7
Land area
1,038 sq. mi.
People per square mile
76
Median household income
$71,224+26.4% vs. 2015–2019, before inflation
Average household income
$91,254
Median home value
$180,600
Jobs located here
30,059
Daytime population
74,633Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Plattsburgh area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of the Plattsburgh area. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across New York

Every New York market ranked →

The highest-scoring small-town markets in New York for restaurants and cafes, numbered among those based in New York, with the Plattsburgh area marked.

Top small-town markets in New York

Small-town markets in New York ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Auburn, NY6025580.9$442K−2.3%#165 of 538
2Batavia, NY6023293.3$394K+0.2%#168 of 538
3Corning, NY5934186.9$409K−1.6%#175 of 538
4Plattsburgh, NY5829186.7$422K−2.0%#185 of 538
5Gloversville, NY5618681.3$430K−1.6%#196 of 538
6Massena-Ogdensburg, NY5534282.1$418K−2.5%#210 of 538
7Amsterdam, NY5518493.9$374K+1.1%#213 of 538
8Monticello, NY46384122.2$316K+2.7%#314 of 538
9Hudson, NY45305114.5$364K−2.1%#316 of 538
10Oneonta, NY41307132.4$273K+3.8%#371 of 538

Other business types in the Plattsburgh area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in the Plattsburgh, NY area?

Map listings as of September 2026 show 291 restaurants and cafes in the Plattsburgh area. 86 of them (30%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 139 businesses with payroll classed as restaurants and other eating places in 2023, down 2.8% from 2019. Another 19 one-person businesses have no payroll, by official counts.

How much do households in the Plattsburgh, NY area spend on food away from home?

About $122.8M a year, or $3,661 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 291 restaurants and cafes on map listings, it comes to $422K per restaurant. It is estimated from the incomes of the 33,556 households in the Plattsburgh area and national spending patterns by income.

How does the Plattsburgh, NY area compare with the U.S. for restaurants and cafes?

The Plattsburgh area has 86.7 restaurants and cafes per 10,000 households, 21% below the U.S. rate of 109.8. Spending per restaurant is $422K, 14% above the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, the Plattsburgh area would have about 331, against 291 on map listings. There is one business with payroll in the industry for every 241 households, against one for every 209 across the U.S. The official count fell 2.8% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Plattsburgh, NY area growing?

Population estimates put the Plattsburgh area at 78,138 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 33,556 households. Median household income in the Plattsburgh area is $71,224, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Plattsburgh area scores 58 for restaurants and cafes (upper middle), #185 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Plattsburgh area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in the Plattsburgh area

Screening a site or an acquisition in the Plattsburgh area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Plattsburgh area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.