Groundwork

Food and drink · Small-town market · Michigan

Restaurants and cafes in the Alma, MI area

Competitor counts, household spending and official business counts for restaurants and cafes in the Alma, MI area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #72 of 538 scored small-town markets
#5 of 18 scored small-town markets based in Michigan

Listings
99
37 chain locations (37%)
Official establishments
49
−2.0% since 2019
Household spending a year
$51.1M
On food away from home · $3,462 a household
Spending per listing
$517K
39% above the U.S.
Listings per 10k households
67.0
39% below the U.S.
Population, 2025
41,190
−1.1% since 2020

See the restaurants and cafes around any address in the Alma area

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Alma area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 99 restaurants and cafes in the Alma area. Of those, 37 are chain locations, or 37%, against 34% across the U.S. Per 10,000 households, that is 67.0, 39% below the U.S. rate of 109.8.

At $3,462 per household (15% below the U.S. average), households in the Alma area spend about $51.1M a year on food away from home. Spread across 99 restaurants and cafes, that is $517K per restaurant, 39% above the U.S. figure of $371K.

In 2023, official counts showed 49 businesses with payroll in the Alma area classed as restaurants and other eating places, down 2.0% from 2019. That is one for every 302 households, against one for every 209 across the U.S. Another 13 one-person businesses have no payroll, by official counts. Since fiscal 2022, 2 SBA-backed loans worth $1.9M have gone to businesses classed as restaurants and other eating places in the Alma area.

Population estimates put the population change in the Alma area from 2020 to 2025 at −1.1%, against +3.1% for the U.S. The Groundwork market score for restaurants and cafes in the Alma area is 71 (upper middle), #72 of 538 scored small-town markets and #5 of 18 scored small-town markets based in Michigan. That puts it in the top quarter of small-town markets.

How the Alma area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Alma, MI area compared with Michigan and the U.S.
MeasureAlma areaMichiganU.S.
Listings per 10k households67.091.9109.8
Spending per listing$517K$422K$371K
Households per official establishment302241209
Official establishment growth, 2019–2023−2.0%+4.4%+6.0%
Population growth, 2020–2025−1.1%+0.6%+3.1%
Spending per household on food away from home$3,462$3,875$4,070
Median household income$63,556$72,875$80,734
Groundwork market score7166

Official counts and lending

Businesses

Official establishments, 2019 to 2023
49−2.0% over the period
Employees, 2023
798
Annual payroll, 2023
$13.7M
One-person businesses, 2023
13Businesses with no payroll
Map listings, September 2026
9937 chain locations
Listings at the U.S. rate for this spending
138The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$1.9M

SBA-backed loans to businesses classed as restaurants and other eating places in the Alma area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Alma area

Population, 2025 estimate
41,190−1.1% since 2020
Households
14,775
Median age
40.1
Homes lived in by their owners
79%
Vehicles per household
1.9
Land area
568 sq. mi.
People per square mile
73
Median household income
$63,556+32.8% vs. 2015–2019, before inflation
Average household income
$83,011
Median home value
$147,500
Jobs located here
12,772
Daytime population
39,987Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Alma area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of the Alma area. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across Michigan

Every Michigan market ranked →

The highest-scoring small-town markets in Michigan for restaurants and cafes, numbered among those based in Michigan, with the Alma area marked.

Top small-town markets in Michigan

Small-town markets in Michigan ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Holland, MI8636780.6$501K+2.1%#8 of 538
2Hillsdale, MI7811463.8$549K0.0%#35 of 538
3Coldwater, MI7712272.2$477K+2.5%#41 of 538
4Owosso, MI7618565.8$546K−0.4%#42 of 538
5Alma, MI719967.0$517K−1.1%#72 of 538
6Sturgis, MI7017272.8$480K+0.1%#80 of 538
7Big Rapids, MI6912876.6$435K+4.7%#84 of 538
8Adrian, MI6532784.1$436K−1.6%#120 of 538
9Escanaba, MI5414590.8$372K−0.8%#223 of 538
10Marquette, MI5427697.7$359K+2.3%#225 of 538

Other business types in the Alma area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in the Alma, MI area?

The Alma area has 99 restaurants and cafes on map listings as of September 2026. 37 of them (37%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 49 businesses with payroll classed as restaurants and other eating places in 2023, down 2.0% from 2019. Official counts list 13 one-person businesses without payroll.

How much do households in the Alma, MI area spend on food away from home?

About $51.1M a year, or $3,462 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 99 restaurants and cafes on map listings, it comes to $517K per restaurant. It is estimated from the incomes of the 14,775 households in the Alma area and national spending patterns by income.

How does the Alma, MI area compare with the U.S. for restaurants and cafes?

The Alma area has 67.0 restaurants and cafes per 10,000 households, 39% below the U.S. rate of 109.8. Spending per restaurant is $517K, 39% above the U.S. figure of $371K. At the national ratio of restaurants and cafes to household spending, the Alma area would have about 138, against 99 on map listings. There is one business with payroll in the industry for every 302 households, against one for every 209 across the U.S. The official count fell 2.0% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Alma, MI area growing?

Population estimates put the Alma area at 41,190 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 14,775 households. The median household income in the Alma area is $63,556 a year, 21% below the U.S. median of $80,734. That rose 32.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Alma area scores 71 for restaurants and cafes (upper middle), #72 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Alma area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in the Alma area

Screening a site or an acquisition in the Alma area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Alma area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.