Groundwork

Pets · Small-town market · Michigan

Pet grooming and boarding businesses in the Alma, MI area

The pet grooming and boarding businesses in the Alma, MI area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 16 out of 100: Low

Ranked #375 of 387 scored small-town markets
#14 of 16 scored small-town markets based in Michigan

Listings
14
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$11M
On pets · $745 a household
Spending per listing
$786K
69% below the U.S.
Listings per 10k households
9.5
2.6 times the U.S.
Population, 2025
41,190
−1.1% since 2020

See the pet grooming and boarding businesses around any address in the Alma area

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Alma area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Alma area scores 16 (low) on the Groundwork market score for pet grooming and boarding businesses, ranking #375 of 387 scored small-town markets and #14 of 16 scored small-town markets based in Michigan. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 14 pet grooming and boarding businesses in the Alma area. None of them are chain locations, against 9% across the U.S. That is 9.5 per 10,000 households, 2.6 times the U.S. rate of 3.6.

At $745 per household (18% below the U.S. average), households in the Alma area spend about $11M a year on pets. Spread across 14 pet grooming and boarding businesses, that is $786K per business, 69% below the U.S. figure of $2.5M. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade.

There is no official count of businesses with payroll classed as pet care (except veterinary) in the Alma area: counts under 3 aren’t published. Population estimates show the Alma area declined 1.1% from 2020 to 2025, against +3.1% for the U.S.

How the Alma area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Alma, MI area compared with Michigan and the U.S.
MeasureAlma areaMichiganU.S.
Listings per 10k households9.53.83.6
Spending per listing$786K$2.2M$2.5M
Households per official establishmentn/a5,9955,057
Official establishment growth, 2019–2023n/a+33.1%+25.2%
Population growth, 2020–2025−1.1%+0.6%+3.1%
Spending per household on pets$745$843$909
Median household income$63,556$72,875$80,734
Groundwork market score1645

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
140 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care (except veterinary) in the Alma area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Alma area

Population, 2025 estimate
41,190−1.1% since 2020
Households
14,775
Median age
40.1
Homes lived in by their owners
79%
Vehicles per household
1.9
Land area
568 sq. mi.
People per square mile
73
Median household income
$63,556+32.8% vs. 2015–2019, before inflation
Average household income
$83,011
Median home value
$147,500
Jobs located here
12,772
Daytime population
39,987Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Alma area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of the Alma area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across Michigan

Every Michigan market ranked →

The highest-scoring small-town markets in Michigan for pet grooming and boarding businesses, numbered among those based in Michigan (a market based in another state is listed without a number), with the Alma area marked.

Top small-town markets in Michigan

Small-town markets in Michigan ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Petoskey, MI6663.9$2.2M−1.0%#77 of 387
2Coldwater, MI6063.5$2.1M+2.5%#118 of 387
3Mount Pleasant, MI5762.4$2.9M+0.3%#140 of 387
4Cadillac, MI5384.1$1.8M+2.0%#169 of 387
5Adrian, MI53205.1$1.5M−1.6%#174 of 387
6Hillsdale, MI4484.5$1.7M0.0%#240 of 387
Marinette, WI-MI43124.1$1.8M+0.3%#249 of 387
7Holland, MI43347.5$1.2M+2.1%#254 of 387
8Sturgis, MI40114.7$1.6M+0.1%#266 of 387
9Marquette, MI39176.0$1.3M+2.3%#275 of 387
14Alma, MI16149.5$786K−1.1%#375 of 387

Other business types in the Alma area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in the Alma, MI area?

There are 14 pet grooming and boarding businesses on map listings in the Alma area as of September 2026. None of them are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. No official count is published for pet care (except veterinary) in the Alma area: counts under 3 are left out.

How much do households in the Alma, MI area spend on pets?

About $11M a year, or $745 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 14 pet grooming and boarding businesses on map listings, it comes to $786K per business. The spending figure covers all pets, not only pet grooming and boarding businesses. It is estimated from the incomes of the 14,775 households in the Alma area and national spending patterns by income.

How does the Alma, MI area compare with the U.S. for pet grooming and boarding businesses?

The Alma area has 9.5 pet grooming and boarding businesses per 10,000 households, 2.6 times the U.S. rate of 3.6. Spending per business is $786K, 69% below the U.S. figure of $2.5M. At the national ratio of pet grooming and boarding businesses to household spending, the Alma area would have about 4, against 14 on map listings.

How fast is the Alma, MI area growing?

Population estimates put the Alma area at 41,190 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 14,775 households. The median household income in the Alma area is $63,556 a year, 21% below the U.S. median of $80,734. That rose 32.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Alma area scores 16 for pet grooming and boarding businesses (low), #375 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Alma area. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in the Alma area

Screening a site or an acquisition in the Alma area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Alma area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.