Real estate · Metro area · Ohio
Real estate businesses in the Cincinnati, OH-KY-IN metro area
How the Cincinnati, OH-KY-IN metro area compares with other metro areas and the U.S. for real estate businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 52 out of 100: Upper middle
Ranked #163 of 387 scored metro areas
#6 of 12 scored metro areas based in Ohio
- Listings
- 2,696
- 171 chain locations (6%)
- Official establishments
- 1,498
- +16.5% since 2019
- Household spending a year
- $13.5B
- On rent and homeowner costs · $14,839 a household
- Housing spending per listing (U.S. = 100)
- 115
- 15% above the U.S.
- Listings per 10k households
- 29.7
- 23% below the U.S.
- Population, 2025
- 2,312,858
- +2.7% since 2020
See the real estate businesses around any address in the Cincinnati metro area
The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cincinnati metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on rent and homeowner costs in the Cincinnati metro area comes to about $13.5B a year: $14,839 per household, 11% below the U.S. average. Housing spending per office is 15% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.
There are 2,696 real estate businesses on map listings in the Cincinnati metro area as of September 2026. Of those, 171 are chain locations, or 6%, against 6% across the U.S. Per 10,000 households, that is 29.7, 23% below the U.S. rate of 38.5.
The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in the Cincinnati metro area was 1,498 in 2023, up 16.5% from 2019. That is one for every 605 households, against one for every 414 across the U.S. Another 8,713 one-person businesses have no payroll, by official counts. Since fiscal 2022, 22 SBA-backed loans worth $4.7M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Cincinnati metro area.
Between 2020 and 2025, the population of the Cincinnati metro area grew 2.7%, in step with the U.S. (+3.1%). The Cincinnati metro area scores 52 (upper middle) on the Groundwork market score for real estate businesses, ranking #163 of 387 scored metro areas and #6 of 12 scored metro areas based in Ohio.
How the Cincinnati metro area compares
The same measures for Ohio and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Cincinnati metro area | Ohio | U.S. |
|---|---|---|---|
| Listings per 10k households | 29.7 | 26.4 | 38.5 |
| Housing spending per listing (U.S. = 100) | 115 | 122 | 100 |
| Households per official establishment | 605 | 728 | 414 |
| Official establishment growth, 2019–2023 | +16.5% | +14.4% | +15.8% |
| Population growth, 2020–2025 | +2.7% | +0.9% | +3.1% |
| Spending per household on rent and homeowner costs | $14,839 | $13,878 | $16,661 |
| Median household income | $81,120 | $71,389 | $80,734 |
| Groundwork market score | 52 | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 1,498+16.5% over the period
- Employees, 2023
- 9,671
- Annual payroll, 2023
- $749.4M
- One-person businesses, 2023
- 8,713Businesses with no payroll
- Map listings, September 2026
- 2,696171 chain locations
- Listings at the U.S. rate for this spending
- 3,106The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 22
- Amount
- $4.7M
SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Cincinnati metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Cincinnati metro area
- Population, 2025 estimate
- 2,312,858+2.7% since 2020
- Households
- 906,675
- Median age
- 39.5
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.8
- Land area
- 4,385 sq. mi.
- People per square mile
- 518
- Median household income
- $81,120
- Average household income
- $110,407
- Median home value
- $258,600
- Jobs located here
- 1,109,713
- Daytime population
- 2,288,397Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Cincinnati metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.
Or open the report at the center of the Cincinnati metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate across Ohio
Every Ohio market ranked →The highest-scoring metro areas in Ohio for real estate businesses, numbered among those based in Ohio (a market based in another state is listed without a number), with the Cincinnati metro area marked.
Top metro areas in Ohio
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Huntington-Ashland, WV-KY-OH | 62 | 223 | 14.7 | 216 | −2.6% | #73 of 387 |
| Weirton-Steubenville, WV-OH | 61 | 59 | 11.9 | 254 | −3.6% | #84 of 387 |
| 1Springfield, OH | 61 | 88 | 15.7 | 191 | −0.4% | #85 of 387 |
| 2Lima, OH | 61 | 68 | 16.5 | 183 | −1.2% | #86 of 387 |
| Wheeling, WV-OH | 59 | 90 | 15.5 | 198 | −3.6% | #97 of 387 |
| 3Youngstown-Warren, OH | 55 | 337 | 18.3 | 160 | −1.4% | #127 of 387 |
| 4Mansfield, OH | 53 | 93 | 18.6 | 158 | −0.1% | #149 of 387 |
| 5Toledo, OH | 52 | 572 | 22.5 | 138 | −1.0% | #158 of 387 |
| 6Cincinnati, OH-KY-IN | 52 | 2,696 | 29.7 | 115 | +2.7% | #163 of 387 |
| 7Canton-Massillon, OH | 51 | 392 | 23.5 | 132 | −0.2% | #172 of 387 |
Other business types in the Cincinnati metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many real estate businesses are in the Cincinnati, OH-KY-IN metro area?
As of September 2026, map listings count 2,696 real estate businesses in the Cincinnati metro area. 171 of them (6%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 1,498 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 16.5% from 2019. Official counts list 8,713 one-person businesses without payroll.
How much do households in the Cincinnati, OH-KY-IN metro area spend on rent and homeowner costs?
About $13.5B a year, or $14,839 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). For the 2,696 real estate businesses on map listings, housing spending per office is 15% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 906,675 households in the Cincinnati metro area and national spending patterns by income.
How does the Cincinnati, OH-KY-IN metro area compare with the U.S. for real estate businesses?
The Cincinnati metro area has 29.7 real estate businesses per 10,000 households, 23% below the U.S. rate of 38.5. The index of housing spending per office is 115, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, the Cincinnati metro area would have about 3,106, against 2,696 on map listings. There is one business with payroll in the industry for every 605 households, against one for every 414 across the U.S. The official count rose 16.5% from 2019 to 2023, against +15.8% for the U.S.
How fast is the Cincinnati, OH-KY-IN metro area growing?
Population estimates put the Cincinnati metro area at 2,312,858 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 906,675 households. Median household income in the Cincinnati metro area is $81,120, in line with the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cincinnati metro area scores 52 for real estate businesses (upper middle), #163 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Cincinnati metro area. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate businesses · All 56 business types in the Cincinnati metro area
Screening a site or an acquisition in the Cincinnati metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Cincinnati metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.