Groundwork

Real estate · Metro area · Nebraska

Real estate businesses in the Grand Island, NE metro area

Competitor counts, household spending and official business counts for real estate businesses in the Grand Island, NE metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #150 of 387 scored metro areas
#1 of 3 scored metro areas based in Nebraska

Listings
70
5 chain locations (7%)
Official establishments
40
+8.6% since 2019
Household spending a year
$407.8M
On rent and homeowner costs · $13,459 a household
Housing spending per listing (U.S. = 100)
134
34% above the U.S.
Listings per 10k households
23.1
40% below the U.S.
Population, 2025
78,076
+1.5% since 2020

See the real estate businesses around any address in the Grand Island metro area

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Grand Island metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 70 real estate businesses in the Grand Island metro area. Chain locations make up 7% of them, against 6% across the U.S. That comes to 23.1 for every 10,000 households, 40% below the U.S. rate of 38.5.

Household spending on rent and homeowner costs in the Grand Island metro area comes to about $407.8M a year: $13,459 per household, 19% below the U.S. average. Housing spending per office is 34% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

In 2023, official counts showed 40 businesses with payroll in the Grand Island metro area classed as real estate agents, property managers, mortgage lenders and inspectors, up 8.6% from 2019. That is one for every 757 households, against one for every 414 across the U.S. Another 182 one-person businesses have no payroll, by official counts.

Population estimates put the population change in the Grand Island metro area from 2020 to 2025 at +1.5%, slower than the U.S. (+3.1%). For real estate businesses, the Grand Island metro area has a Groundwork market score of 53 (upper middle): #150 of 387 scored metro areas and #1 of 3 scored metro areas based in Nebraska.

How the Grand Island metro area compares

The same measures for Nebraska and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Grand Island, NE metro area compared with Nebraska and the U.S.
MeasureGrand Island metro areaNebraskaU.S.
Listings per 10k households23.127.138.5
Housing spending per listing (U.S. = 100)134121100
Households per official establishment757471414
Official establishment growth, 2019–2023+8.6%+11.9%+15.8%
Population growth, 2020–2025+1.5%+2.8%+3.1%
Spending per household on rent and homeowner costs$13,459$14,176$16,661
Median household income$69,704$76,475$80,734
Groundwork market score5352

Official counts and lending

Businesses

Official establishments, 2019 to 2023
40+8.6% over the period
Employees, 2023
77
Annual payroll, 2023
$3.9M
One-person businesses, 2023
182Businesses with no payroll
Map listings, September 2026
705 chain locations
Listings at the U.S. rate for this spending
94The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Grand Island metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Grand Island metro area

Population, 2025 estimate
78,076+1.5% since 2020
Households
30,296
Median age
37.9
Homes lived in by their owners
65%
Vehicles per household
2.1
Land area
1,604 sq. mi.
People per square mile
48
Median household income
$69,704+22.1% vs. 2015–2019, before inflation
Average household income
$90,207
Median home value
$218,400
Jobs located here
39,132
Daytime population
77,545Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Grand Island metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of the Grand Island metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate across Nebraska

Every Nebraska market ranked →

The highest-scoring metro areas in Nebraska for real estate businesses, numbered among those based in Nebraska (a market based in another state is listed without a number), with the Grand Island metro area marked.

Top metro areas in Nebraska

Metro areas in Nebraska ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Grand Island, NE537023.1134+1.5%#150 of 387
Sioux City, IA-NE-SD4715828.5112+1.0%#210 of 387
2Omaha, NE-IA451,29233.1103+4.2%#237 of 387
3Lincoln, NE4041929.7109+3.3%#276 of 387

Other business types in the Grand Island metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in the Grand Island, NE metro area?

The Grand Island metro area has 70 real estate businesses on map listings as of September 2026. 5 of them (7%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 40 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 8.6% from 2019. Official counts list 182 one-person businesses without payroll.

How much do households in the Grand Island, NE metro area spend on rent and homeowner costs?

About $407.8M a year, or $13,459 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). For the 70 real estate businesses on map listings, housing spending per office is 34% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 30,296 households in the Grand Island metro area and national spending patterns by income.

How does the Grand Island, NE metro area compare with the U.S. for real estate businesses?

The Grand Island metro area has 23.1 real estate businesses per 10,000 households, 40% below the U.S. rate of 38.5. The index of housing spending per office is 134, where 100 is the U.S. At the national ratio of real estate businesses to household spending, the Grand Island metro area would have about 94, against 70 on map listings. There is one business with payroll in the industry for every 757 households, against one for every 414 across the U.S. The official count rose 8.6% from 2019 to 2023, against +15.8% for the U.S.

How fast is the Grand Island, NE metro area growing?

Population estimates put the Grand Island metro area at 78,076 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 30,296 households. The median household income in the Grand Island metro area is $69,704 a year, 14% below the U.S. median of $80,734. That rose 22.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Grand Island metro area scores 53 for real estate businesses (upper middle), #150 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Grand Island metro area. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in the Grand Island metro area

Screening a site or an acquisition in the Grand Island metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Grand Island metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.