Groundwork

Real estate · County · California

Real estate businesses in Kern County, CA

The real estate businesses in Kern County, CA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #931 of 2,229 scored counties
#11 of 55 scored counties in California

Listings
772
52 chain locations (7%)
Official establishments
479
+18.0% since 2019
Household spending a year
$4.9B
On rent and homeowner costs · $17,084 a household
Housing spending per listing (U.S. = 100)
146
46% above the U.S.
Listings per 10k households
27.1
30% below the U.S.
Population, 2025
927,068
+2.3% since 2020

See the real estate businesses around any address in Kern County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kern County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 772 real estate businesses in Kern County. 52 of them (7%) are chain locations, against 6% across the U.S. That comes to 27.1 for every 10,000 households, 30% below the U.S. rate of 38.5.

At $17,084 per household (3% above the U.S. average), households in Kern County spend about $4.9B a year on rent and homeowner costs. Housing spending per office is 46% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Kern County was 479 in 2023, up 18.0% from 2019. That is one for every 595 households, against one for every 414 across the U.S. Another 2,561 one-person businesses have no payroll, by official counts. Since fiscal 2022, 4 SBA-backed loans worth $960K have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Kern County.

Population estimates show Kern County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%). Kern County scores 53 (upper middle) on the Groundwork market score for real estate businesses, ranking #931 of 2,229 scored counties and #11 of 55 scored counties in California.

How Kern County compares

The same measures for California and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Kern County, CA compared with California and the U.S.
MeasureKern CountyCaliforniaU.S.
Listings per 10k households27.149.038.5
Housing spending per listing (U.S. = 100)14694100
Households per official establishment595293414
Official establishment growth, 2019–2023+18.0%+13.8%+15.8%
Population growth, 2020–2025+2.3%−0.4%+3.1%
Spending per household on rent and homeowner costs$17,084$19,977$16,661
Median household income$70,210$99,122$80,734
Groundwork market score5332

Official counts and lending

Businesses

Official establishments, 2019 to 2023
406 → 479+18.0% over the period
Employees, 2023
1,888
Annual payroll, 2023
$99M
One-person businesses, 2023
2,561Businesses with no payroll
Map listings, September 2026
77252 chain locations
Listings at the U.S. rate for this spending
1,124The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$960K

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Kern County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Kern County

Population, 2025 estimate
927,068+2.3% since 2020
Households
284,931
Median age
33.6
Homes lived in by their owners
60%
Vehicles per household
1.9
Land area
8,135 sq. mi.
People per square mile
112
Median household income
$70,210+31.6% vs. 2015–2019, before inflation
Average household income
$93,147
Median home value
$338,300
Jobs located here
302,967
Daytime population
882,683Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Kern County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Kern County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate across California

Every California market ranked →

The highest-scoring counties in California for real estate businesses, numbered among those based in California, with Kern County marked.

Top counties in California

Counties in California ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Yuba County, CA853211.2359+8.2%#7 of 2,229
2Inyo County, CA721214.9270−4.4%#162 of 2,229
3Colusa County, CA671013.3301−0.1%#292 of 2,229
4Merced County, CA6421024.4157+5.1%#424 of 2,229
5Trinity County, CA631017.9203−2.3%#455 of 2,229
6Kings County, CA618519.3203+1.0%#540 of 2,229
7Glenn County, CA591717.3219−2.6%#610 of 2,229
8Tulare County, CA5634724.2163+2.4%#775 of 2,229
9Madera County, CA5613229.1140+7.4%#787 of 2,229
10San Joaquin County, CA5486835.4124+5.5%#882 of 2,229
11Kern County, CA5377227.1146+2.3%#931 of 2,229

Other business types in Kern County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Kern County, CA?

There are 772 real estate businesses on map listings in Kern County as of September 2026. 52 of them (7%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 479 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 18.0% from 2019. Official counts list 2,561 one-person businesses without payroll.

How much do households in Kern County, CA spend on rent and homeowner costs?

About $4.9B a year, or $17,084 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). For the 772 real estate businesses on map listings, housing spending per office is 46% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 284,931 households in Kern County and national spending patterns by income.

How does Kern County, CA compare with the U.S. for real estate businesses?

Kern County has 27.1 real estate businesses per 10,000 households, 30% below the U.S. rate of 38.5. The index of housing spending per office is 146, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Kern County would have about 1,124, against 772 on map listings. There is one business with payroll in the industry for every 595 households, against one for every 414 across the U.S. The official count rose 18.0% from 2019 to 2023, against +15.8% for the U.S.

How fast is Kern County, CA growing?

Population estimates put Kern County at 927,068 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 284,931 households. The median household income in Kern County is $70,210 a year, 13% below the U.S. median of $80,734. That rose 31.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kern County scores 53 for real estate businesses (upper middle), #931 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kern County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Kern County

Screening a site or an acquisition in Kern County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Kern County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.