Groundwork

Real estate · County · Utah

Real estate agents and brokers in Rich County, UT

Competitor counts, household spending and official business counts for real estate agents and brokers in Rich County, UT, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
7
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$16M
On rent and homeowner costs · $17,356 a household
Housing spending per listing (U.S. = 100)
42
58% below the U.S.
Listings per 10k households
75.8
2.5 times the U.S.
Population, 2025
2,687
+7.4% since 2020

See the real estate agents and brokers around any address in Rich County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rich County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 7 real estate agents and brokers in Rich County. None of them are chain locations, against 4% across the U.S. That comes to 75.8 for every 10,000 households, 2.5 times the U.S. rate of 30.6.

At $17,356 per household (4% above the U.S. average), households in Rich County spend about $16M a year on rent and homeowner costs. Housing spending per office is 58% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

In 2023, official counts showed 4 businesses with payroll in Rich County classed as offices of real estate agents and brokers. That is one for every 231 households, against one for every 788 across the U.S.

Population estimates show Rich County grew 7.4% from 2020 to 2025, faster than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Rich County compares

The same measures for Utah and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Rich County, UT compared with Utah and the U.S.
MeasureRich CountyUtahU.S.
Listings per 10k households75.835.330.6
Housing spending per listing (U.S. = 100)42100100
Households per official establishment231355788
Official establishment growth, 2019–2023n/a+10.9%+20.1%
Population growth, 2020–2025+7.4%+7.8%+3.1%
Spending per household on rent and homeowner costs$17,356$19,198$16,661
Median household income$79,009$95,166$80,734
Groundwork market scoreNot scored50

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
12
Annual payroll, 2023
$474K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
70 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Rich County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rich County

Population, 2025 estimate
2,687+7.4% since 2020
Households
923
Median age
41.5
Homes lived in by their owners
85%
Vehicles per household
2.5
Land area
1,029 sq. mi.
People per square mile
3
Median household income
$79,009
Average household income
$89,694
Median home value
$334,600
Jobs located here
880
Daytime population
2,551Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rich County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Rich County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Utah

Every Utah market ranked →

The highest-scoring counties in Utah for real estate agents and brokers, numbered among those based in Utah, with Rich County marked.

Top counties in Utah

Counties in Utah ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Millard County, UT82613.8222+7.7%#16 of 2,176
2Sanpete County, UT741112.4248+10.3%#109 of 2,176
3Juab County, UT70718.1190+14.8%#218 of 2,176
4Duchesne County, UT651116.0202+6.3%#356 of 2,176
5Tooele County, UT654719.6183+19.2%#363 of 2,176
6Box Elder County, UT643417.4188+12.7%#391 of 2,176
7Morgan County, UT63821.1189+8.1%#432 of 2,176
8Utah County, UT5261830.4119+14.5%#957 of 2,176
9Weber County, UT5124325.8132+5.8%#1,001 of 2,176
10Carbon County, UT501518.5155+1.0%#1,043 of 2,176
Rich County, UTNot scored775.842+7.4%

Other business types in Rich County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many real estate agents and brokers are in Rich County, UT?

Rich County has 7 real estate agents and brokers on map listings as of September 2026. None of them are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 4 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in Rich County, UT spend on rent and homeowner costs?

About $16M a year, or $17,356 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). For the 7 real estate agents and brokers on map listings, housing spending per office is 58% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 923 households in Rich County and national spending patterns by income.

How does Rich County, UT compare with the U.S. for real estate agents and brokers?

Rich County has 75.8 real estate agents and brokers per 10,000 households, 2.5 times the U.S. rate of 30.6. The index of housing spending per office is 42, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Rich County would have about 3, against 7 on map listings. There is one business with payroll in the industry for every 231 households, against one for every 788 across the U.S.

How fast is Rich County, UT growing?

Population estimates put Rich County at 2,687 people in 2025, up 7.4% since 2020, faster than the U.S. (+3.1%). It has 923 households. The median household income in Rich County is $79,009 a year, 2% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rich County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Rich County

Screening a site or an acquisition in Rich County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rich County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.