Health care · Small-town market · Iowa
Primary care and pediatric clinics in the Mason City, IA area
Competitor counts, household spending and official business counts for primary care and pediatric clinics in the Mason City, IA area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 46 out of 100: Lower middle
Ranked #270 of 458 scored small-town markets
#9 of 10 scored small-town markets based in Iowa
- Listings
- 35
- 0 chain locations (0%)
- Official establishments
- 16
- Businesses with payroll, 2023
- Household spending a year
- $30.9M
- On medical and dental services · $1,359 a household
- Spending per listing
- $882K
- 50% below the U.S.
- Listings per 10k households
- 15.4
- 2.1 times the U.S.
- Population, 2025
- 49,710
- −1.5% since 2020
See the primary care and pediatric clinics around any address in the Mason City area
The site report maps the primary care and pediatric clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Mason City area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 35 primary care and pediatric clinics in the Mason City area. None of them are chain locations, against 9% across the U.S. Per 10,000 households, that is 15.4, 2.1 times the U.S. rate of 7.2.
Household spending on medical and dental services in the Mason City area comes to about $30.9M a year: $1,359 per household, 5% above the U.S. average. Spread across 35 primary care and pediatric clinics, that is $882K per clinic, 50% below the U.S. figure of $1.8M. That spending covers all medical and dental services, which primary care and pediatric clinics share with other businesses in the trade.
In 2023, official counts showed 16 businesses with payroll in the Mason City area classed as offices of physicians. That is one for every 1,420 households, against one for every 593 across the U.S. Official counts also show 22 one-person businesses without payroll.
Between 2020 and 2025, the population of the Mason City area declined 1.5%, against +3.1% for the U.S. The Mason City area scores 46 (lower middle) on the Groundwork market score for primary care and pediatric clinics, ranking #270 of 458 scored small-town markets and #9 of 10 scored small-town markets based in Iowa.
How the Mason City area compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the primary care and pediatric clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Mason City area | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 15.4 | 6.2 | 7.2 |
| Spending per listing | $882K | $2.3M | $1.8M |
| Households per official establishment | 1,420 | 1,197 | 593 |
| Official establishment growth, 2019–2023 | n/a | −5.8% | −2.2% |
| Population growth, 2020–2025 | −1.5% | +1.5% | +3.1% |
| Spending per household on medical and dental services | $1,359 | $1,412 | $1,288 |
| Median household income | $68,926 | $75,059 | $80,734 |
| Groundwork market score | 46 | 75 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 16
- Employees, 2023
- 1,021
- Annual payroll, 2023
- $109.6M
- One-person businesses, 2023
- 22Businesses with no payroll
- Map listings, September 2026
- 350 chain locations
- Listings at the U.S. rate for this spending
- 17The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of physicians in the Mason City area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Mason City area
- Population, 2025 estimate
- 49,710−1.5% since 2020
- Households
- 22,716
- Median age
- 45.5
- Homes lived in by their owners
- 72%
- Vehicles per household
- 1.9
- Land area
- 968 sq. mi.
- People per square mile
- 52
- Median household income
- $68,926+26.7% vs. 2015–2019, before inflation
- Average household income
- $91,964
- Median home value
- $162,900
- Jobs located here
- 24,592
- Daytime population
- 51,205Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Mason City area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the primary care and pediatric clinics on map listings by name and distance.
Or open the report at the center of the Mason City area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPrimary care and pediatrics across Iowa
Every Iowa market ranked →The highest-scoring small-town markets in Iowa for primary care and pediatric clinics, numbered among those based in Iowa, with the Mason City area marked.
Top small-town markets in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pella, IA | 84 | 5 | 3.8 | $3.8M | +2.3% | #14 of 458 |
| 2Spirit Lake, IA | 76 | 6 | 6.8 | $2.1M | +1.7% | #45 of 458 |
| 3Marshalltown, IA | 71 | 5 | 3.2 | $4.2M | −0.5% | #68 of 458 |
| 4Clinton, IA | 69 | 12 | 6.2 | $2.2M | −0.9% | #87 of 458 |
| 5Burlington, IA-IL | 55 | 5 | 2.5 | $5.1M | −2.5% | #191 of 458 |
| 6Fort Madison, IA | 55 | 6 | 4.2 | $3M | −3.6% | #193 of 458 |
| 7Ottumwa, IA | 55 | 14 | 10.0 | $1.3M | −0.3% | #203 of 458 |
| 8Fort Dodge, IA | 51 | 14 | 9.1 | $1.4M | −0.4% | #230 of 458 |
| 9Mason City, IA | 46 | 35 | 15.4 | $882K | −1.5% | #270 of 458 |
| 10Spencer, IA | 37 | 10 | 13.7 | $962K | −0.8% | #336 of 458 |
Other business types in the Mason City area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics32
- Dentists and orthodontists37
- Primary care and pediatrics46
- Urgent care and walk-in clinics
- Chiropractors34
- Physical therapy55
- Optometrists and eye care50
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many primary care and pediatric clinics are in the Mason City, IA area?
The Mason City area has 35 primary care and pediatric clinics on map listings as of September 2026. None of them are chain locations. The listings count primary care, family medicine and pediatric clinics. Official counts show 16 businesses with payroll classed as offices of physicians in 2023. Another 22 one-person businesses have no payroll, by official counts.
How much do households in the Mason City, IA area spend on medical and dental services?
About $30.9M a year, or $1,359 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 35 primary care and pediatric clinics on map listings, it comes to $882K per clinic. The spending figure covers all medical and dental services, not only primary care and pediatric clinics. It is estimated from the incomes of the 22,716 households in the Mason City area and national spending patterns by income.
How does the Mason City, IA area compare with the U.S. for primary care and pediatric clinics?
The Mason City area has 15.4 primary care and pediatric clinics per 10,000 households, 2.1 times the U.S. rate of 7.2. Spending per clinic is $882K, 50% below the U.S. figure of $1.8M. At the national ratio of primary care and pediatric clinics to household spending, the Mason City area would have about 17, against 35 on map listings. There is one business with payroll in the industry for every 1,420 households, against one for every 593 across the U.S.
How fast is the Mason City, IA area growing?
Population estimates put the Mason City area at 49,710 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 22,716 households. The median household income in the Mason City area is $68,926 a year, 15% below the U.S. median of $80,734. That rose 26.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Mason City area scores 46 for primary care and pediatric clinics (lower middle), #270 of 458 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Mason City area. It maps the primary care and pediatric clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for primary care and pediatric clinics · All 56 business types in the Mason City area
Screening a site or an acquisition in the Mason City area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Mason City area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.