Groundwork

Food and drink · County · Virginia

Pizza places in Henry County, VA

How Henry County, VA compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,298 of 2,090 scored counties
#55 of 95 scored counties in Virginia

Listings
13
11 chain locations (85%)
Official establishments
32
All limited-service restaurants · 0.0% since 2019
Household spending a year
$63.5M
On food away from home · $3,017 a household
Spending per listing
$4.9M
4% below the U.S.
Listings per 10k households
6.2
22% below the U.S.
Population, 2025
49,242
−3.1% since 2020

See the pizza places around any address in Henry County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 13 pizza places in Henry County. 11 of them (85%) are chain locations, against 58% across the U.S. Per 10,000 households, that is 6.2, 22% below the U.S. rate of 8.0.

At $3,017 per household (26% below the U.S. average), households in Henry County spend about $63.5M a year on food away from home. That is about $4.9M of household spending for each pizza place on map listings, 4% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

Official counts show 32 businesses with payroll classed as limited-service restaurants in Henry County in 2023, unchanged from 2019. That is one for every 658 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 6 one-person businesses without payroll.

Between 2020 and 2025, the population of Henry County declined 3.1%, against +3.1% for the U.S. For pizza places, Henry County has a Groundwork market score of 43 (lower middle): #1,298 of 2,090 scored counties and #55 of 95 scored counties in Virginia.

How Henry County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Henry County, VA compared with Virginia and the U.S.
MeasureHenry CountyVirginiaU.S.
Listings per 10k households6.27.58.0
Spending per listing$4.9M$5.8M$5.1M
Households per official establishment (all limited-service restaurants)658471478
Official establishment growth, 2019–20230.0%+3.6%+6.1%
Population growth, 2020–2025−3.1%+2.8%+3.1%
Spending per household on food away from home$3,017$4,372$4,070
Median household income$50,760$93,170$80,734
Groundwork market score4359

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32 → 32All limited-service restaurants · 0.0% over the period
Employees, 2023
626
Annual payroll, 2023
$10.2M
One-person businesses, 2023
6All limited-service restaurants with no payroll
Map listings, September 2026
1311 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Henry County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Henry County

Population, 2025 estimate
49,242−3.1% since 2020
Households
21,043
Median age
47.7
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
382 sq. mi.
People per square mile
131
Median household income
$50,760+33.8% vs. 2015–2019, before inflation
Average household income
$67,912
Median home value
$134,800
Jobs located here
16,777
Daytime population
46,024Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Henry County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Virginia for pizza places, numbered among those based in Virginia, with Henry County marked.

Top counties in Virginia

Counties in Virginia ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1New Kent County, VA9855.4$8.9M+21.2%#1 of 2,090
2Powhatan County, VA9376.2$7.5M+7.0%#2 of 2,090
3Frederick County, VA91174.8$9.2M+8.8%#7 of 2,090
4Caroline County, VA9165.0$8.1M+11.3%#8 of 2,090
5Albemarle County, VA90214.6$10.1M+5.1%#11 of 2,090
6Rockingham County, VA88164.9$7.9M+6.6%#17 of 2,090
7Louisa County, VA88106.4$6.3M+13.6%#21 of 2,090
8Isle of Wight County, VA8585.1$8.4M+6.7%#36 of 2,090
9James City County, VA85216.6$7.1M+6.2%#41 of 2,090
10Culpeper County, VA83115.8$7.5M+9.3%#51 of 2,090
55Henry County, VA43136.2$4.9M−3.1%#1,298 of 2,090

Other business types in Henry County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Henry County, VA?

There are 13 pizza places on map listings in Henry County as of September 2026. 11 of them (85%) are chain locations. The listings count pizza restaurants. Official counts show 32 businesses with payroll classed as limited-service restaurants in 2023, unchanged from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 6 one-person businesses without payroll.

How much do households in Henry County, VA spend on food away from home?

About $63.5M a year, or $3,017 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). Spread across the 13 pizza places on map listings, it comes to $4.9M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 21,043 households in Henry County and national spending patterns by income.

How does Henry County, VA compare with the U.S. for pizza places?

Henry County has 6.2 pizza places per 10,000 households, 22% below the U.S. rate of 8.0. Spending per pizza place is $4.9M, 4% below the U.S. figure of $5.1M. The count on map listings matches the U.S. ratio of pizza places to household spending. There is one business with payroll in the industry for every 658 households, against one for every 478 across the U.S. The official count held level from 2019 to 2023, against +6.1% for the U.S.

How fast is Henry County, VA growing?

Population estimates put Henry County at 49,242 people in 2025, down 3.1% since 2020, against +3.1% for the U.S. It has 21,043 households. The median household income in Henry County is $50,760 a year, 37% below the U.S. median of $80,734. That rose 33.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Henry County scores 43 for pizza places (lower middle), #1,298 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Henry County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Henry County

Screening a site or an acquisition in Henry County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.