Groundwork

Food and drink · County · Texas

Pizza places in Hale County, TX

The pizza places in Hale County, TX, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #1,548 of 2,090 scored counties
#106 of 122 scored counties in Texas

Listings
7
4 chain locations (57%)
Official establishments
21
All limited-service restaurants · −16.0% since 2019
Household spending a year
$33.9M
On food away from home · $3,071 a household
Spending per listing
$4.8M
5% below the U.S.
Listings per 10k households
6.3
21% below the U.S.
Population, 2025
31,819
−2.0% since 2020

See the pizza places around any address in Hale County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hale County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in Hale County comes to about $33.9M a year: $3,071 per household, 25% below the U.S. average. Spread across 7 pizza places, that is $4.8M per pizza place, 5% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 7 pizza places on map listings in Hale County as of September 2026. Of those, 4 are chain locations, or 57%, against 58% across the U.S. Per 10,000 households, that is 6.3, 21% below the U.S. rate of 8.0.

In 2023, official counts showed 21 businesses with payroll in Hale County classed as limited-service restaurants, down 16.0% from 2019. That is one for every 525 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 5 one-person businesses without payroll.

Population estimates put the population change in Hale County from 2020 to 2025 at −2.0%, against +3.1% for the U.S. The Groundwork market score for pizza places in Hale County is 37 (lower middle), #1,548 of 2,090 scored counties and #106 of 122 scored counties in Texas.

How Hale County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Hale County, TX compared with Texas and the U.S.
MeasureHale CountyTexasU.S.
Listings per 10k households6.36.58.0
Spending per listing$4.8M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)525451478
Official establishment growth, 2019–2023−16.0%+9.0%+6.1%
Population growth, 2020–2025−2.0%+8.5%+3.1%
Spending per household on food away from home$3,071$3,970$4,070
Median household income$51,897$78,476$80,734
Groundwork market score3764

Official counts and lending

Businesses

Official establishments, 2019 to 2023
25 → 21All limited-service restaurants · −16.0% over the period
Employees, 2023
440
Annual payroll, 2023
$7.9M
One-person businesses, 2023
5All limited-service restaurants with no payroll
Map listings, September 2026
74 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Hale County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Hale County

Population, 2025 estimate
31,819−2.0% since 2020
Households
11,024
Median age
35.8
Homes lived in by their owners
61%
Vehicles per household
1.9
Land area
1,005 sq. mi.
People per square mile
32
Median household income
$51,897+7.3% vs. 2015–2019, before inflation
Average household income
$69,923
Median home value
$116,500
Jobs located here
10,684
Daytime population
28,363Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hale County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Hale County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Texas for pizza places, numbered among those based in Texas, with Hale County marked.

Top counties in Texas

Counties in Texas ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bastrop County, TX90143.8$10.6M+21.3%#10 of 2,090
2Guadalupe County, TX90324.9$8.6M+15.8%#13 of 2,090
3Waller County, TX86105.5$7.5M+21.9%#30 of 2,090
4Aransas County, TX8354.0$9.1M+9.3%#50 of 2,090
5Lampasas County, TX8256.0$6.7M+9.0%#59 of 2,090
6Wood County, TX8184.3$8M+10.3%#63 of 2,090
7Burnet County, TX81125.7$6.9M+15.2%#66 of 2,090
8Wise County, TX81176.8$6.2M+21.5%#69 of 2,090
9Wilson County, TX8094.9$8.6M+12.2%#78 of 2,090
10Caldwell County, TX7974.2$8.5M+20.0%#93 of 2,090
106Hale County, TX3776.3$4.8M−2.0%#1,548 of 2,090

Other business types in Hale County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Hale County, TX?

As of September 2026, map listings count 7 pizza places in Hale County. 4 of them (57%) are chain locations. The listings count pizza restaurants. Official counts show 21 businesses with payroll classed as limited-service restaurants in 2023, down 16.0% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 5 one-person businesses have no payroll, by official counts.

How much do households in Hale County, TX spend on food away from home?

About $33.9M a year, or $3,071 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 7 pizza places on map listings, it comes to $4.8M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 11,024 households in Hale County and national spending patterns by income.

How does Hale County, TX compare with the U.S. for pizza places?

Hale County has 6.3 pizza places per 10,000 households, 21% below the U.S. rate of 8.0. Spending per pizza place is $4.8M, 5% below the U.S. figure of $5.1M. The count on map listings matches the U.S. ratio of pizza places to household spending. There is one business with payroll in the industry for every 525 households, against one for every 478 across the U.S. The official count fell 16.0% from 2019 to 2023, against +6.1% for the U.S.

How fast is Hale County, TX growing?

Population estimates put Hale County at 31,819 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 11,024 households. Median household income in Hale County is $51,897, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 7.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hale County scores 37 for pizza places (lower middle), #1,548 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hale County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Hale County

Screening a site or an acquisition in Hale County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hale County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.