Groundwork

Food and drink · Small-town market · Tennessee

Pizza places in the Newport, TN area

Competitor counts, household spending and official business counts for pizza places in the Newport, TN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #199 of 520 scored small-town markets
#10 of 16 scored small-town markets based in Tennessee

Listings
13
10 chain locations (77%)
Official establishments
17
All limited-service restaurants · −15.0% since 2019
Household spending a year
$45.1M
On food away from home · $2,905 a household
Spending per listing
$3.5M
32% below the U.S.
Listings per 10k households
8.4
5% above the U.S.
Population, 2025
37,889
+5.1% since 2020

See the pizza places around any address in the Newport area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Newport area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 13 pizza places in the Newport area. Of those, 10 are chain locations, or 77%, against 58% across the U.S. That is 8.4 per 10,000 households, 5% above the U.S. rate of 8.0.

At $2,905 per household (29% below the U.S. average), households in the Newport area spend about $45.1M a year on food away from home. That is about $3.5M of household spending for each pizza place on map listings, 32% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

The official count of businesses with payroll classed as limited-service restaurants in the Newport area was 17 in 2023, down 15.0% from 2019. That is one for every 912 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 7 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $860K has gone to businesses classed as limited-service restaurants in the Newport area.

Population estimates show the Newport area grew 5.1% from 2020 to 2025, faster than the U.S. (+3.1%). The Newport area scores 56 (upper middle) on the Groundwork market score for pizza places, ranking #199 of 520 scored small-town markets and #10 of 16 scored small-town markets based in Tennessee.

How the Newport area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Newport, TN area compared with Tennessee and the U.S.
MeasureNewport areaTennesseeU.S.
Listings per 10k households8.47.28.0
Spending per listing$3.5M$5.1M$5.1M
Households per official establishment (all limited-service restaurants)912492478
Official establishment growth, 2019–2023−15.0%+6.2%+6.1%
Population growth, 2020–2025+5.1%+5.6%+3.1%
Spending per household on food away from home$2,905$3,670$4,070
Median household income$48,016$69,595$80,734
Groundwork market score5648

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17All limited-service restaurants · −15.0% over the period
Employees, 2023
480
Annual payroll, 2023
$8.2M
One-person businesses, 2023
7All limited-service restaurants with no payroll
Map listings, September 2026
1310 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$860K

SBA-backed loans to businesses classed as limited-service restaurants in the Newport area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Newport area

Population, 2025 estimate
37,889+5.1% since 2020
Households
15,509
Median age
44.8
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
436 sq. mi.
People per square mile
84
Median household income
$48,016+30.8% vs. 2015–2019, before inflation
Average household income
$65,218
Median home value
$158,100
Jobs located here
7,244
Daytime population
28,851Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Newport area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Newport area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across Tennessee

Every Tennessee market ranked →

The highest-scoring small-town markets in Tennessee for pizza places, numbered among those based in Tennessee, with the Newport area marked.

Top small-town markets in Tennessee

Small-town markets in Tennessee ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Winchester, TN8574.0$8.5M+6.4%#6 of 520
2Shelbyville, TN8473.6$9.7M+9.7%#8 of 520
3Lewisburg, TN8275.1$7.1M+10.5%#15 of 520
4Crossville, TN76165.7$5.7M+8.0%#36 of 520
5McMinnville, TN7374.3$7.3M+6.5%#53 of 520
6Lawrenceburg, TN6952.9$10.8M+6.2%#75 of 520
7Athens, TN69186.8$4.9M+8.2%#84 of 520
8Tullahoma-Manchester, TN62135.0$6.5M+7.3%#134 of 520
9Cookeville, TN56447.5$4.3M+7.6%#191 of 520
10Newport, TN56138.4$3.5M+5.1%#199 of 520

Other business types in the Newport area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Newport, TN area?

There are 13 pizza places on map listings in the Newport area as of September 2026. 10 of them (77%) are chain locations. The listings count pizza restaurants. Official counts show 17 businesses with payroll classed as limited-service restaurants in 2023, down 15.0% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 7 one-person businesses without payroll.

How much do households in the Newport, TN area spend on food away from home?

About $45.1M a year, or $2,905 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 13 pizza places on map listings, it comes to $3.5M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 15,509 households in the Newport area and national spending patterns by income.

How does the Newport, TN area compare with the U.S. for pizza places?

The Newport area has 8.4 pizza places per 10,000 households, 5% above the U.S. rate of 8.0. Spending per pizza place is $3.5M, 32% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, the Newport area would have about 9, against 13 on map listings. There is one business with payroll in the industry for every 912 households, against one for every 478 across the U.S. The official count fell 15.0% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Newport, TN area growing?

Population estimates put the Newport area at 37,889 people in 2025, up 5.1% since 2020, faster than the U.S. (+3.1%). It has 15,509 households. The median household income in the Newport area is $48,016 a year, 41% below the U.S. median of $80,734. That rose 30.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Newport area scores 56 for pizza places (upper middle), #199 of 520 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Newport area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Newport area

Screening a site or an acquisition in the Newport area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Newport area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.