Groundwork

Food and drink · Metro area · Tennessee

Pizza places in the Nashville-Davidson–Murfreesboro–Franklin, TN metro area

How the Nashville-Davidson–Murfreesboro–Franklin, TN metro area compares with other metro areas and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 64 out of 100: Upper middle

Ranked #97 of 387 scored metro areas
#1 of 10 scored metro areas based in Tennessee

Listings
589
383 chain locations (65%)
Official establishments
1,863
All limited-service restaurants · +10.8% since 2019
Household spending a year
$3.4B
On food away from home · $4,121 a household
Spending per listing
$5.8M
14% above the U.S.
Listings per 10k households
7.1
11% below the U.S.
Population, 2025
2,197,416
+8.7% since 2020

See the pizza places around any address in the Nashville-Davidson–Murfreesboro–Franklin metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Nashville-Davidson–Murfreesboro–Franklin metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 589 pizza places in the Nashville-Davidson–Murfreesboro–Franklin metro area. Chain locations make up 65% of them, against 58% across the U.S. That is 7.1 per 10,000 households, 11% below the U.S. rate of 8.0.

Households in the Nashville-Davidson–Murfreesboro–Franklin metro area spend about $3.4B a year on food away from home, or $4,121 per household, in line with the U.S. average. Spread across 589 pizza places, that is $5.8M per pizza place, 14% above the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

Official counts show 1,863 businesses with payroll classed as limited-service restaurants in the Nashville-Davidson–Murfreesboro–Franklin metro area in 2023, up 10.8% from 2019. That is one for every 445 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 393 one-person businesses without payroll. Since fiscal 2022, 66 SBA-backed loans worth $35.4M have gone to businesses classed as limited-service restaurants in the Nashville-Davidson–Murfreesboro–Franklin metro area.

Population estimates put the population change in the Nashville-Davidson–Murfreesboro–Franklin metro area from 2020 to 2025 at +8.7%, faster than the U.S. (+3.1%). The Groundwork market score for pizza places in the Nashville-Davidson–Murfreesboro–Franklin metro area is 64 (upper middle), #97 of 387 scored metro areas and #1 of 10 scored metro areas based in Tennessee.

How the Nashville-Davidson–Murfreesboro–Franklin metro area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Nashville-Davidson–Murfreesboro–Franklin, TN metro area compared with Tennessee and the U.S.
MeasureNashville-Davidson–Murfreesboro–Franklin metro areaTennesseeU.S.
Listings per 10k households7.17.28.0
Spending per listing$5.8M$5.1M$5.1M
Households per official establishment (all limited-service restaurants)445492478
Official establishment growth, 2019–2023+10.8%+6.2%+6.1%
Population growth, 2020–2025+8.7%+5.6%+3.1%
Spending per household on food away from home$4,121$3,670$4,070
Median household income$85,447$69,595$80,734
Groundwork market score6448

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,863All limited-service restaurants · +10.8% over the period
Employees, 2023
37,822
Annual payroll, 2023
$821M
One-person businesses, 2023
393All limited-service restaurants with no payroll
Map listings, September 2026
589383 chain locations
Listings at the U.S. rate for this spending
672The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
66
Amount
$35.4M

SBA-backed loans to businesses classed as limited-service restaurants in the Nashville-Davidson–Murfreesboro–Franklin metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Nashville-Davidson–Murfreesboro–Franklin metro area

Population, 2025 estimate
2,197,416+8.7% since 2020
Households
829,134
Median age
38.1
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
6,302 sq. mi.
People per square mile
330
Median household income
$85,447
Average household income
$117,563
Median home value
$409,600
Jobs located here
1,132,736
Daytime population
2,203,082Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Nashville-Davidson–Murfreesboro–Franklin metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

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Pizza across Tennessee

Every Tennessee market ranked →

The highest-scoring metro areas in Tennessee for pizza places, numbered among those based in Tennessee, with the Nashville-Davidson–Murfreesboro–Franklin metro area marked.

Top metro areas in Tennessee

Metro areas in Tennessee ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Nashville-Davidson–Murfreesboro–Franklin, TN645897.1$5.8M+8.7%#97 of 387
2Chattanooga, TN-GA571606.9$5.4M+5.3%#132 of 387
3Cleveland, TN56306.0$5.7M+6.1%#138 of 387
4Knoxville, TN562957.8$4.8M+6.9%#144 of 387
5Memphis, TN-MS-AR492935.6$6.5M−0.3%#202 of 387
6Clarksville, TN-KY421149.1$3.9M+8.5%#255 of 387
7Morristown, TN40418.5$3.9M+7.9%#270 of 387
8Johnson City, TN38728.1$4.1M+4.3%#289 of 387
9Jackson, TN32547.5$4.5M+2.2%#325 of 387
10Kingsport-Bristol, TN-VA281219.2$3.6M+2.3%#348 of 387

Other business types in the Nashville-Davidson–Murfreesboro–Franklin metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Nashville-Davidson–Murfreesboro–Franklin, TN metro area?

There are 589 pizza places on map listings in the Nashville-Davidson–Murfreesboro–Franklin metro area as of September 2026. 383 of them (65%) are chain locations. The listings count pizza restaurants. Official counts show 1,863 businesses with payroll classed as limited-service restaurants in 2023, up 10.8% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 393 one-person businesses have no payroll, by official counts.

How much do households in the Nashville-Davidson–Murfreesboro–Franklin, TN metro area spend on food away from home?

About $3.4B a year, or $4,121 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 589 pizza places on map listings, it comes to $5.8M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 829,134 households in the Nashville-Davidson–Murfreesboro–Franklin metro area and national spending patterns by income.

How does the Nashville-Davidson–Murfreesboro–Franklin, TN metro area compare with the U.S. for pizza places?

The Nashville-Davidson–Murfreesboro–Franklin metro area has 7.1 pizza places per 10,000 households, 11% below the U.S. rate of 8.0. Spending per pizza place is $5.8M, 14% above the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, the Nashville-Davidson–Murfreesboro–Franklin metro area would have about 672, against 589 on map listings. There is one business with payroll in the industry for every 445 households, against one for every 478 across the U.S. The official count rose 10.8% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Nashville-Davidson–Murfreesboro–Franklin, TN metro area growing?

Population estimates put the Nashville-Davidson–Murfreesboro–Franklin metro area at 2,197,416 people in 2025, up 8.7% since 2020, faster than the U.S. (+3.1%). It has 829,134 households. The median household income in the Nashville-Davidson–Murfreesboro–Franklin metro area is $85,447 a year, 6% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Nashville-Davidson–Murfreesboro–Franklin metro area scores 64 for pizza places (upper middle), #97 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Nashville-Davidson–Murfreesboro–Franklin metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Nashville-Davidson–Murfreesboro–Franklin metro area

Screening a site or an acquisition in the Nashville-Davidson–Murfreesboro–Franklin metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Nashville-Davidson–Murfreesboro–Franklin metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.