Groundwork

Food and drink · Metro area · Pennsylvania

Pizza places in the Williamsport, PA metro area

How the Williamsport, PA metro area compares with other metro areas and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #233 of 387 scored metro areas
#9 of 16 scored metro areas based in Pennsylvania

Listings
30
13 chain locations (43%)
Official establishments
86
All limited-service restaurants · +8.9% since 2019
Household spending a year
$162.2M
On food away from home · $3,461 a household
Spending per listing
$5.4M
6% above the U.S.
Listings per 10k households
6.4
20% below the U.S.
Population, 2025
112,587
−1.3% since 2020

See the pizza places around any address in the Williamsport metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Williamsport metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in the Williamsport metro area comes to about $162.2M a year: $3,461 per household, 15% below the U.S. average. That works out to $5.4M per pizza place, 6% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

The Williamsport metro area has 30 pizza places on map listings as of September 2026. Chain locations make up 43% of them, against 58% across the U.S. That is 6.4 per 10,000 households, 20% below the U.S. rate of 8.0.

The official count of businesses with payroll classed as limited-service restaurants in the Williamsport metro area was 86 in 2023, up 8.9% from 2019. That is one for every 545 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 16 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of the Williamsport metro area declined 1.3%, against +3.1% for the U.S. For pizza places, the Williamsport metro area has a Groundwork market score of 45 (lower middle): #233 of 387 scored metro areas and #9 of 16 scored metro areas based in Pennsylvania.

How the Williamsport metro area compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Williamsport, PA metro area compared with Pennsylvania and the U.S.
MeasureWilliamsport metro areaPennsylvaniaU.S.
Listings per 10k households6.410.38.0
Spending per listing$5.4M$3.8M$5.1M
Households per official establishment (all limited-service restaurants)545538478
Official establishment growth, 2019–2023+8.9%+2.2%+6.1%
Population growth, 2020–2025−1.3%+0.5%+3.1%
Spending per household on food away from home$3,461$3,973$4,070
Median household income$63,917$77,971$80,734
Groundwork market score4538

Official counts and lending

Businesses

Official establishments, 2019 to 2023
86All limited-service restaurants · +8.9% over the period
Employees, 2023
1,405
Annual payroll, 2023
$24.9M
One-person businesses, 2023
16All limited-service restaurants with no payroll
Map listings, September 2026
3013 chain locations
Listings at the U.S. rate for this spending
32The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Williamsport metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Williamsport metro area

Population, 2025 estimate
112,587−1.3% since 2020
Households
46,861
Median age
42.3
Homes lived in by their owners
69%
Vehicles per household
1.8
Land area
1,229 sq. mi.
People per square mile
92
Median household income
$63,917+17.8% vs. 2015–2019, before inflation
Average household income
$84,003
Median home value
$202,200
Jobs located here
49,055
Daytime population
110,643Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Williamsport metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Williamsport metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring metro areas in Pennsylvania for pizza places, numbered among those based in Pennsylvania, with the Williamsport metro area marked.

Top metro areas in Pennsylvania

Metro areas in Pennsylvania ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lancaster, PA661657.8$5.3M+1.9%#87 of 387
2Reading, PA601368.3$4.7M+2.7%#114 of 387
3Gettysburg, PA59348.3$4.8M+3.6%#119 of 387
4Chambersburg, PA59548.5$4.5M+3.0%#120 of 387
5Lebanon, PA56478.3$4.7M+2.2%#147 of 387
6York-Hanover, PA561709.4$4.3M+3.6%#148 of 387
7Allentown-Bethlehem-Easton, PA-NJ5433910.0$4.1M+3.0%#161 of 387
8Harrisburg-Carlisle, PA502429.8$4.1M+4.2%#199 of 387
9Williamsport, PA45306.4$5.4M−1.3%#233 of 387
10Philadelphia-Camden-Wilmington, PA-NJ-DE-MD452,55710.4$4.2M+1.4%#234 of 387

Other business types in the Williamsport metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Williamsport, PA metro area?

Map listings as of September 2026 show 30 pizza places in the Williamsport metro area. 13 of them (43%) are chain locations. The listings count pizza restaurants. Official counts show 86 businesses with payroll classed as limited-service restaurants in 2023, up 8.9% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 16 one-person businesses without payroll.

How much do households in the Williamsport, PA metro area spend on food away from home?

About $162.2M a year, or $3,461 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 30 pizza places on map listings, it comes to $5.4M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 46,861 households in the Williamsport metro area and national spending patterns by income.

How does the Williamsport, PA metro area compare with the U.S. for pizza places?

The Williamsport metro area has 6.4 pizza places per 10,000 households, 20% below the U.S. rate of 8.0. Spending per pizza place is $5.4M, 6% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Williamsport metro area would have about 32, against 30 on map listings. There is one business with payroll in the industry for every 545 households, against one for every 478 across the U.S. The official count rose 8.9% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Williamsport, PA metro area growing?

Population estimates put the Williamsport metro area at 112,587 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 46,861 households. Median household income in the Williamsport metro area is $63,917, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 17.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Williamsport metro area scores 45 for pizza places (lower middle), #233 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Williamsport metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Williamsport metro area

Screening a site or an acquisition in the Williamsport metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Williamsport metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.