Groundwork

Food and drink · Metro area · Massachusetts

Pizza places in the Pittsfield, MA metro area

Competitor counts, household spending and official business counts for pizza places in the Pittsfield, MA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #272 of 387 scored metro areas
#6 of 6 scored metro areas based in Massachusetts

Listings
66
24 chain locations (36%)
Official establishments
96
All limited-service restaurants · −14.3% since 2019
Household spending a year
$226M
On food away from home · $3,925 a household
Spending per listing
$3.4M
33% below the U.S.
Listings per 10k households
11.5
44% above the U.S.
Population, 2025
128,224
−1.2% since 2020

See the pizza places around any address in the Pittsfield metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pittsfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 66 pizza places in the Pittsfield metro area. Chain locations make up 36% of them, against 58% across the U.S. Per 10,000 households, that is 11.5, 44% above the U.S. rate of 8.0.

At $3,925 per household (4% below the U.S. average), households in the Pittsfield metro area spend about $226M a year on food away from home. That works out to $3.4M per pizza place, 33% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

Official counts show 96 businesses with payroll classed as limited-service restaurants in the Pittsfield metro area in 2023, down 14.3% from 2019. That is one for every 600 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 10 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $153K have gone to businesses classed as limited-service restaurants in the Pittsfield metro area.

Population estimates show the Pittsfield metro area declined 1.2% from 2020 to 2025, against +3.1% for the U.S. For pizza places, the Pittsfield metro area has a Groundwork market score of 40 (lower middle): #272 of 387 scored metro areas and #6 of 6 scored metro areas based in Massachusetts.

How the Pittsfield metro area compares

The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Pittsfield, MA metro area compared with Massachusetts and the U.S.
MeasurePittsfield metro areaMassachusettsU.S.
Listings per 10k households11.510.48.0
Spending per listing$3.4M$4.5M$5.1M
Households per official establishment (all limited-service restaurants)600522478
Official establishment growth, 2019–2023−14.3%−1.3%+6.1%
Population growth, 2020–2025−1.2%+2.4%+3.1%
Spending per household on food away from home$3,925$4,685$4,070
Median household income$76,013$103,960$80,734
Groundwork market score4058

Official counts and lending

Businesses

Official establishments, 2019 to 2023
96All limited-service restaurants · −14.3% over the period
Employees, 2023
885
Annual payroll, 2023
$23.5M
One-person businesses, 2023
10All limited-service restaurants with no payroll
Map listings, September 2026
6624 chain locations
Listings at the U.S. rate for this spending
45The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$153K

SBA-backed loans to businesses classed as limited-service restaurants in the Pittsfield metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Pittsfield metro area

Population, 2025 estimate
128,224−1.2% since 2020
Households
57,585
Median age
47.3
Homes lived in by their owners
70%
Vehicles per household
1.6
Land area
927 sq. mi.
People per square mile
140
Median household income
$76,013+28.3% vs. 2015–2019, before inflation
Average household income
$108,456
Median home value
$305,400
Jobs located here
55,400
Daytime population
126,538Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Pittsfield metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Pittsfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across Massachusetts

Every Massachusetts market ranked →

The highest-scoring metro areas in Massachusetts for pizza places, numbered among those based in Massachusetts (a market based in another state is listed without a number), with the Pittsfield metro area marked.

Top metro areas in Massachusetts

Metro areas in Massachusetts ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Amherst Town-Northampton, MA75518.2$5.1M+10.4%#33 of 387
2Worcester, MA5737911.3$3.9M+3.7%#137 of 387
3Boston-Cambridge-Newton, MA-NH562,01110.4$4.8M+2.3%#145 of 387
4Barnstable Town, MA4911711.1$4.1M+2.4%#207 of 387
Providence-Warwick, RI-MA4769910.3$4M+2.1%#222 of 387
5Springfield, MA471749.4$4M+0.2%#223 of 387
6Pittsfield, MA406611.5$3.4M−1.2%#272 of 387

Other business types in the Pittsfield metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Pittsfield, MA metro area?

The Pittsfield metro area has 66 pizza places on map listings as of September 2026. 24 of them (36%) are chain locations. The listings count pizza restaurants. Official counts show 96 businesses with payroll classed as limited-service restaurants in 2023, down 14.3% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 10 one-person businesses have no payroll, by official counts.

How much do households in the Pittsfield, MA metro area spend on food away from home?

About $226M a year, or $3,925 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 66 pizza places on map listings, it comes to $3.4M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 57,585 households in the Pittsfield metro area and national spending patterns by income.

How does the Pittsfield, MA metro area compare with the U.S. for pizza places?

The Pittsfield metro area has 11.5 pizza places per 10,000 households, 44% above the U.S. rate of 8.0. Spending per pizza place is $3.4M, 33% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, the Pittsfield metro area would have about 45, against 66 on map listings. There is one business with payroll in the industry for every 600 households, against one for every 478 across the U.S. The official count fell 14.3% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Pittsfield, MA metro area growing?

Population estimates put the Pittsfield metro area at 128,224 people in 2025, down 1.2% since 2020, against +3.1% for the U.S. It has 57,585 households. The median household income in the Pittsfield metro area is $76,013 a year, 6% below the U.S. median of $80,734. That rose 28.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pittsfield metro area scores 40 for pizza places (lower middle), #272 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Pittsfield metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Pittsfield metro area

Screening a site or an acquisition in the Pittsfield metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Pittsfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.