Groundwork

Food and drink · Small-town market · California

Pizza places in the Crescent City, CA area

How the Crescent City, CA area compares with other small-town markets and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
3 chain locations (75%)
Official establishments
10
All limited-service restaurants
Household spending a year
$34.1M
On food away from home · $3,584 a household
Spending per listing
$8.5M
68% above the U.S.
Listings per 10k households
4.2
47% below the U.S.
Population, 2025
26,410
−4.4% since 2020

See the pizza places around any address in the Crescent City area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Crescent City area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in the Crescent City area comes to about $34.1M a year: $3,584 per household, 12% below the U.S. average. Spread across 4 pizza places, that is $8.5M per pizza place, 68% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

The Crescent City area has 4 pizza places on map listings as of September 2026. That is 4.2 per 10,000 households, 47% below the U.S. rate of 8.0.

Official counts show 10 businesses with payroll classed as limited-service restaurants in the Crescent City area in 2023. That is one for every 952 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places.

Population estimates show the Crescent City area declined 4.4% from 2020 to 2025, against +3.1% for the U.S. With 4 pizza places on map listings, the Crescent City area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Crescent City area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Crescent City, CA area compared with California and the U.S.
MeasureCrescent City areaCaliforniaU.S.
Listings per 10k households4.26.98.0
Spending per listing$8.5M$6.6M$5.1M
Households per official establishment (all limited-service restaurants)952392478
Official establishment growth, 2019–2023n/a+6.5%+6.1%
Population growth, 2020–2025−4.4%−0.4%+3.1%
Spending per household on food away from home$3,584$4,559$4,070
Median household income$67,058$99,122$80,734
Groundwork market scoreNot scored55

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10All limited-service restaurants
Employees, 2023
176
Annual payroll, 2023
$3.3M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
43 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Crescent City area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Crescent City area

Population, 2025 estimate
26,410−4.4% since 2020
Households
9,522
Median age
41.0
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
1,006 sq. mi.
People per square mile
27
Median household income
$67,058+48.1% vs. 2015–2019, before inflation
Average household income
$85,665
Median home value
$342,000
Jobs located here
7,729
Daytime population
25,295Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Crescent City area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Crescent City area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across California

Every California market ranked →

The highest-scoring small-town markets in California for pizza places, numbered among those based in California (a market based in another state is listed without a number), with the Crescent City area marked.

Top small-town markets in California

Small-town markets in California ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Truckee-Grass Valley, CA80266.1$7.1M−0.4%#19 of 520
Gardnerville Ranchos, NV-CA74136.0$7.2M+0.9%#46 of 520
2Red Bluff, CA67166.5$5.4M−1.7%#100 of 520
3Sonora, CA63208.8$4.4M−4.0%#130 of 520
4Clearlake, CA60228.2$4.3M−0.6%#156 of 520
5Ukiah, CA50267.5$4.9M−3.5%#252 of 520
6Susanville, CA4788.7$4M−13.1%#289 of 520
7Eureka-Arcata, CA46498.9$3.9M−3.4%#298 of 520
8Bishop, CA37810.0$3.8M−4.4%#389 of 520
Crescent City, CANot scored44.2$8.5M−4.4%

Other business types in the Crescent City area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Crescent City, CA area?

Map listings as of September 2026 show 4 pizza places in the Crescent City area. The listings count pizza restaurants. Official counts show 10 businesses with payroll classed as limited-service restaurants in 2023. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too.

How much do households in the Crescent City, CA area spend on food away from home?

About $34.1M a year, or $3,584 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 4 pizza places on map listings, it comes to $8.5M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 9,522 households in the Crescent City area and national spending patterns by income.

How does the Crescent City, CA area compare with the U.S. for pizza places?

The Crescent City area has 4.2 pizza places per 10,000 households, 47% below the U.S. rate of 8.0. Spending per pizza place is $8.5M, 68% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Crescent City area would have about 7, against 4 on map listings. There is one business with payroll in the industry for every 952 households, against one for every 478 across the U.S.

How fast is the Crescent City, CA area growing?

Population estimates put the Crescent City area at 26,410 people in 2025, down 4.4% since 2020, against +3.1% for the U.S. It has 9,522 households. Median household income in the Crescent City area is $67,058, 17% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 48.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Crescent City area has no market score for pizza places: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Crescent City area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Crescent City area

Screening a site or an acquisition in the Crescent City area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Crescent City area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.