Groundwork

Food and drink · Metro area · Arkansas

Pizza places in the Jonesboro, AR metro area

Competitor counts, household spending and official business counts for pizza places in the Jonesboro, AR metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 23 out of 100: Low

Ranked #365 of 387 scored metro areas
#5 of 5 scored metro areas based in Arkansas

Listings
50
40 chain locations (80%)
Official establishments
122
All limited-service restaurants · +14.0% since 2019
Household spending a year
$176.7M
On food away from home · $3,320 a household
Spending per listing
$3.5M
30% below the U.S.
Listings per 10k households
9.4
18% above the U.S.
Population, 2025
139,440
+3.6% since 2020

See the pizza places around any address in the Jonesboro metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Jonesboro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Jonesboro metro area scores 23 (low) on the Groundwork market score for pizza places, ranking #365 of 387 scored metro areas and #5 of 5 scored metro areas based in Arkansas. That puts it in the bottom quarter of metro areas.

At $3,320 per household (18% below the U.S. average), households in the Jonesboro metro area spend about $176.7M a year on food away from home. Spread across 50 pizza places, that is $3.5M per pizza place, 30% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 50 pizza places on map listings in the Jonesboro metro area as of September 2026. Chain locations make up 80% of them, against 58% across the U.S. That comes to 9.4 for every 10,000 households, 18% above the U.S. rate of 8.0.

Official counts show 122 businesses with payroll classed as limited-service restaurants in the Jonesboro metro area in 2023, up 14.0% from 2019. That is one for every 436 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 1 SBA-backed loan worth $496K has gone to businesses classed as limited-service restaurants in the Jonesboro metro area. Between 2020 and 2025, the population of the Jonesboro metro area grew 3.6%, faster than the U.S. (+3.1%).

How the Jonesboro metro area compares

The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Jonesboro, AR metro area compared with Arkansas and the U.S.
MeasureJonesboro metro areaArkansasU.S.
Listings per 10k households9.48.18.0
Spending per listing$3.5M$4.2M$5.1M
Households per official establishment (all limited-service restaurants)436506478
Official establishment growth, 2019–2023+14.0%+11.1%+6.1%
Population growth, 2020–2025+3.6%+3.3%+3.1%
Spending per household on food away from home$3,320$3,400$4,070
Median household income$56,738$60,773$80,734
Groundwork market score2335

Official counts and lending

Businesses

Official establishments, 2019 to 2023
122All limited-service restaurants · +14.0% over the period
Employees, 2023
2,589
Annual payroll, 2023
$46.4M
One-person businesses, 2023
31All limited-service restaurants with no payroll
Map listings, September 2026
5040 chain locations
Listings at the U.S. rate for this spending
35The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$496K

SBA-backed loans to businesses classed as limited-service restaurants in the Jonesboro metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Jonesboro metro area

Population, 2025 estimate
139,440+3.6% since 2020
Households
53,229
Median age
36.5
Homes lived in by their owners
61%
Vehicles per household
1.8
Land area
1,466 sq. mi.
People per square mile
93
Median household income
$56,738+23.2% vs. 2015–2019, before inflation
Average household income
$81,333
Median home value
$192,200
Jobs located here
59,276
Daytime population
139,762Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Jonesboro metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Jonesboro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring metro areas in Arkansas for pizza places, numbered among those based in Arkansas (a market based in another state is listed without a number), with the Jonesboro metro area marked.

Top metro areas in Arkansas

Metro areas in Arkansas ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayetteville-Springdale-Rogers, AR571848.5$4.7M+13.1%#136 of 387
Memphis, TN-MS-AR492935.6$6.5M−0.3%#202 of 387
2Little Rock-North Little Rock-Conway, AR402518.1$4.5M+3.8%#268 of 387
3Hot Springs, AR28296.6$4.9M−0.6%#345 of 387
4Fort Smith, AR-OK25889.7$3.4M+3.1%#358 of 387
5Jonesboro, AR23509.4$3.5M+3.6%#365 of 387
Texarkana, TX-AR19396.9$4.7M−0.4%#373 of 387

Other business types in the Jonesboro metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Jonesboro, AR metro area?

As of September 2026, map listings count 50 pizza places in the Jonesboro metro area. 40 of them (80%) are chain locations. The listings count pizza restaurants. Official counts show 122 businesses with payroll classed as limited-service restaurants in 2023, up 14.0% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 31 one-person businesses have no payroll, by official counts.

How much do households in the Jonesboro, AR metro area spend on food away from home?

About $176.7M a year, or $3,320 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 50 pizza places on map listings, it comes to $3.5M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 53,229 households in the Jonesboro metro area and national spending patterns by income.

How does the Jonesboro, AR metro area compare with the U.S. for pizza places?

The Jonesboro metro area has 9.4 pizza places per 10,000 households, 18% above the U.S. rate of 8.0. Spending per pizza place is $3.5M, 30% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Jonesboro metro area would have about 35, against 50 on map listings. There is one business with payroll in the industry for every 436 households, against one for every 478 across the U.S. The official count rose 14.0% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Jonesboro, AR metro area growing?

Population estimates put the Jonesboro metro area at 139,440 people in 2025, up 3.6% since 2020, faster than the U.S. (+3.1%). It has 53,229 households. Median household income in the Jonesboro metro area is $56,738, 30% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Jonesboro metro area scores 23 for pizza places (low), #365 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Jonesboro metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Jonesboro metro area

Screening a site or an acquisition in the Jonesboro metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Jonesboro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.