Groundwork

Fitness and classes · Metro area · Arkansas

Gyms and studios in the Jonesboro, AR metro area

The gyms and studios in the Jonesboro, AR metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #313 of 387 scored metro areas
#3 of 5 scored metro areas based in Arkansas

Listings
68
9 chain locations (13%)
Official establishments
21
Businesses with payroll, 2023
Household spending a year
$31.6M
On memberships, classes and admissions · $594 a household
Spending per listing
$465K
30% below the U.S.
Listings per 10k households
12.8
14% below the U.S.
Population, 2025
139,440
+3.6% since 2020

See the gyms and studios around any address in the Jonesboro metro area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Jonesboro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For gyms and studios, the Jonesboro metro area has a Groundwork market score of 37 (lower middle): #313 of 387 scored metro areas and #3 of 5 scored metro areas based in Arkansas. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 68 gyms and studios in the Jonesboro metro area. Chain locations make up 13% of them, against 20% across the U.S. Per 10,000 households, that is 12.8, 14% below the U.S. rate of 14.9.

Household spending on memberships, classes and admissions in the Jonesboro metro area comes to about $31.6M a year: $594 per household, 40% below the U.S. average. Spread across 68 gyms and studios, that is $465K per location, 30% below the U.S. figure of $662K.

Official counts show 21 businesses with payroll classed as fitness centers and recreation instruction in the Jonesboro metro area in 2023. That is one for every 2,535 households, against one for every 1,641 across the U.S. Population estimates put the population change in the Jonesboro metro area from 2020 to 2025 at +3.6%, faster than the U.S. (+3.1%).

How the Jonesboro metro area compares

The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Jonesboro, AR metro area compared with Arkansas and the U.S.
MeasureJonesboro metro areaArkansasU.S.
Listings per 10k households12.811.714.9
Spending per listing$465K$528K$662K
Households per official establishment2,5352,4121,641
Official establishment growth, 2019–2023n/a+12.4%+8.2%
Population growth, 2020–2025+3.6%+3.3%+3.1%
Spending per household on memberships, classes and admissions$594$617$983
Median household income$56,738$60,773$80,734
Groundwork market score3742

Official counts and lending

Businesses

Official establishments, 2019 to 2023
21
Employees, 2023
229
Annual payroll, 2023
$3.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
689 chain locations
Listings at the U.S. rate for this spending
48The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Jonesboro metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Jonesboro metro area

Population, 2025 estimate
139,440+3.6% since 2020
Households
53,229
Median age
36.5
Homes lived in by their owners
61%
Vehicles per household
1.8
Land area
1,466 sq. mi.
People per square mile
93
Median household income
$56,738+23.2% vs. 2015–2019, before inflation
Average household income
$81,333
Median home value
$192,200
Jobs located here
59,276
Daytime population
139,762Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Jonesboro metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Jonesboro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Arkansas

Every Arkansas market ranked →

The highest-scoring metro areas in Arkansas for gyms and studios, numbered among those based in Arkansas (a market based in another state is listed without a number), with the Jonesboro metro area marked.

Top metro areas in Arkansas

Metro areas in Arkansas ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Memphis, TN-MS-AR4755110.5$658K−0.3%#213 of 387
1Little Rock-North Little Rock-Conway, AR4237712.1$561K+3.8%#271 of 387
2Fayetteville-Springdale-Rogers, AR4134015.8$519K+13.1%#281 of 387
3Jonesboro, AR376812.8$465K+3.6%#313 of 387
4Fort Smith, AR-OK3511612.7$450K+3.1%#322 of 387
5Hot Springs, AR314811.0$503K−0.6%#351 of 387
Texarkana, TX-AR257012.4$456K−0.4%#378 of 387

Other business types in the Jonesboro metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Jonesboro, AR metro area?

There are 68 gyms and studios on map listings in the Jonesboro metro area as of September 2026. 9 of them (13%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 21 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in the Jonesboro, AR metro area spend on memberships, classes and admissions?

About $31.6M a year, or $594 per household. That is 40% below the U.S. average (an index of 60, where 100 is the U.S. average). Spread across the 68 gyms and studios on map listings, it comes to $465K per location. It is estimated from the incomes of the 53,229 households in the Jonesboro metro area and national spending patterns by income.

How does the Jonesboro, AR metro area compare with the U.S. for gyms and studios?

The Jonesboro metro area has 12.8 gyms and studios per 10,000 households, 14% below the U.S. rate of 14.9. Spending per location is $465K, 30% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, the Jonesboro metro area would have about 48, against 68 on map listings. There is one business with payroll in the industry for every 2,535 households, against one for every 1,641 across the U.S.

How fast is the Jonesboro, AR metro area growing?

Population estimates put the Jonesboro metro area at 139,440 people in 2025, up 3.6% since 2020, faster than the U.S. (+3.1%). It has 53,229 households. Median household income in the Jonesboro metro area is $56,738, 30% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Jonesboro metro area scores 37 for gyms and studios (lower middle), #313 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Jonesboro metro area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Jonesboro metro area

Screening a site or an acquisition in the Jonesboro metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Jonesboro metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.