Groundwork

Pets · County · Iowa

Pet stores in Marion County, IA

How Marion County, IA compares with other counties and the U.S. for pet stores: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
1 chain location (33%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$11.4M
On pets · $856 a household
Spending per listing
$3.8M
16% below the U.S.
Listings per 10k households
2.3
15% above the U.S.
Population, 2025
34,192
+2.3% since 2020

See the pet stores around any address in Marion County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 3 pet stores in Marion County. That is 2.3 per 10,000 households, 15% above the U.S. rate of 2.0.

Households in Marion County spend about $11.4M a year on pets, or $856 per household, 6% below the U.S. average. Spread across 3 pet stores, that is $3.8M per store, 16% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as pet and pet supplies stores in Marion County: counts under 3 aren’t published.

Population estimates show Marion County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%). With 3 pet stores on map listings, Marion County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Marion County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Marion County, IA compared with Iowa and the U.S.
MeasureMarion CountyIowaU.S.
Listings per 10k households2.31.92.0
Spending per listing$3.8M$4.4M$4.5M
Households per official establishmentn/a16,86813,024
Official establishment growth, 2019–2023n/a+5.4%−1.6%
Population growth, 2020–2025+2.3%+1.5%+3.1%
Spending per household on pets$856$843$909
Median household income$78,680$75,059$80,734
Groundwork market scoreNot scored54

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
31 chain location
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Marion County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Marion County

Population, 2025 estimate
34,192+2.3% since 2020
Households
13,316
Median age
40.1
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
555 sq. mi.
People per square mile
61
Median household income
$78,680+28.9% vs. 2015–2019, before inflation
Average household income
$100,547
Median home value
$233,000
Jobs located here
19,073
Daytime population
36,093Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Marion County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for pet stores, numbered among those based in Iowa, with Marion County marked.

Top counties in Iowa

Counties in Iowa ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dallas County, IA9461.4$7.5M+17.8%#1 of 974
2Johnson County, IA70101.6$5.6M+4.6%#166 of 974
3Linn County, IA70161.7$5.2M+0.7%#167 of 974
4Black Hawk County, IA6281.5$5.4M+0.4%#283 of 974
5Dubuque County, IA5971.7$5M+0.1%#332 of 974
6Scott County, IA56141.9$4.6M+0.4%#382 of 974
7Polk County, IA55432.1$4.4M+4.8%#400 of 974
8Woodbury County, IA4482.0$4.1M+0.7%#584 of 974
9Pottawattamie County, IA4482.1$3.8M−0.7%#586 of 974
10Story County, IA31123.1$2.7M+2.7%#769 of 974
Marion County, IANot scored32.3$3.8M+2.3%

Other business types in Marion County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Marion County, IA?

There are 3 pet stores on map listings in Marion County as of September 2026. The listings count pet stores. No official count is published for pet and pet supplies stores in Marion County: counts under 3 are left out.

How much do households in Marion County, IA spend on pets?

About $11.4M a year, or $856 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 3 pet stores on map listings, it comes to $3.8M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 13,316 households in Marion County and national spending patterns by income.

How does Marion County, IA compare with the U.S. for pet stores?

Marion County has 2.3 pet stores per 10,000 households, 15% above the U.S. rate of 2.0. Spending per store is $3.8M, 16% below the U.S. figure of $4.5M. The count on map listings matches the U.S. ratio of pet stores to household spending.

How fast is Marion County, IA growing?

Population estimates put Marion County at 34,192 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 13,316 households. Median household income in Marion County is $78,680, 3% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marion County has no market score for pet stores: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Marion County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Marion County

Screening a site or an acquisition in Marion County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.