Pets · County · Virginia
Pet businesses in Southampton County, VA
How Southampton County, VA compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 53 out of 100: Upper middle
Ranked #961 of 2,200 scored counties
#59 of 100 scored counties in Virginia
- Listings
- 9
- 0 chain locations (0%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $5.8M
- On pets · $846 a household
- Spending per listing
- $645K
- 27% below the U.S.
- Listings per 10k households
- 13.1
- 26% above the U.S.
- Population, 2025
- 18,110
- +0.9% since 2020
See the pet businesses around any address in Southampton County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Southampton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 9 pet businesses in Southampton County. None of them are chain locations, against 17% across the U.S. That is 13.1 per 10,000 households, 26% above the U.S. rate of 10.4.
Households in Southampton County spend about $5.8M a year on pets, or $846 per household, 7% below the U.S. average. That is about $645K of household spending for each business on map listings, 27% below the U.S. figure of $878K.
The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Southampton County was 3 in 2023. That is one for every 2,289 households, against one for every 1,852 across the U.S. Official counts list 9 one-person businesses without payroll.
Population estimates show Southampton County grew 0.9% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for pet businesses in Southampton County is 53 (upper middle), #961 of 2,200 scored counties and #59 of 100 scored counties in Virginia.
How Southampton County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Southampton County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.1 | 10.0 | 10.4 |
| Spending per listing | $645K | $1.1M | $878K |
| Households per official establishment | 2,289 | 1,686 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +10.6% | +11.4% |
| Population growth, 2020–2025 | +0.9% | +2.8% | +3.1% |
| Spending per household on pets | $846 | $1,056 | $909 |
| Median household income | $70,795 | $93,170 | $80,734 |
| Groundwork market score | 53 | 68 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 34
- Annual payroll, 2023
- $1.2M
- One-person businesses, 2023
- 9Businesses with no payroll
- Map listings, September 2026
- 90 chain locations
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Southampton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Southampton County
- Population, 2025 estimate
- 18,110+0.9% since 2020
- Households
- 6,868
- Median age
- 47.2
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.3
- Land area
- 599 sq. mi.
- People per square mile
- 30
- Median household income
- $70,795+15.4% vs. 2015–2019, before inflation
- Average household income
- $85,838
- Median home value
- $216,200
- Jobs located here
- 3,775
- Daytime population
- 14,076Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Southampton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Southampton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for pet businesses, numbered among those based in Virginia, with Southampton County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Arlington County, VA | 85 | 68 | 6.1 | $2.2M | +2.1% | #22 of 2,200 |
| 2Richmond city, VA | 84 | 59 | 5.7 | $1.5M | +4.6% | #37 of 2,200 |
| 3Prince George County, VA | 83 | 7 | 5.4 | $1.8M | +2.0% | #41 of 2,200 |
| 4New Kent County, VA | 82 | 10 | 10.8 | $1.1M | +21.2% | #51 of 2,200 |
| 5Chesterfield County, VA | 81 | 123 | 8.8 | $1.2M | +8.7% | #56 of 2,200 |
| 6Prince William County, VA | 80 | 135 | 8.6 | $1.5M | +4.2% | #66 of 2,200 |
| 7Dinwiddie County, VA | 80 | 9 | 8.4 | $1.1M | +3.6% | #72 of 2,200 |
| 8Suffolk city, VA | 80 | 37 | 9.8 | $1M | +10.4% | #73 of 2,200 |
| 9Spotsylvania County, VA | 78 | 55 | 10.5 | $1.1M | +10.5% | #108 of 2,200 |
| 10Warren County, VA | 78 | 17 | 11.1 | $876K | +4.8% | #112 of 2,200 |
| 59Southampton County, VA | 53 | 9 | 13.1 | $645K | +0.9% | #961 of 2,200 |
Other business types in Southampton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses53
- Veterinarians
- Pet grooming and boarding
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Southampton County, VA?
There are 9 pet businesses on map listings in Southampton County as of September 2026. None of them are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts also show 9 one-person businesses without payroll.
How much do households in Southampton County, VA spend on pets?
About $5.8M a year, or $846 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 9 pet businesses on map listings, it comes to $645K per business. It is estimated from the incomes of the 6,868 households in Southampton County and national spending patterns by income.
How does Southampton County, VA compare with the U.S. for pet businesses?
Southampton County has 13.1 pet businesses per 10,000 households, 26% above the U.S. rate of 10.4. Spending per business is $645K, 27% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Southampton County would have about 7, against 9 on map listings. There is one business with payroll in the industry for every 2,289 households, against one for every 1,852 across the U.S.
How fast is Southampton County, VA growing?
Population estimates put Southampton County at 18,110 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 6,868 households. The median household income in Southampton County is $70,795 a year, 12% below the U.S. median of $80,734. That rose 15.4% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Southampton County scores 53 for pet businesses (upper middle), #961 of 2,200 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Southampton County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Southampton County
Screening a site or an acquisition in Southampton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Southampton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.