Groundwork

Pets · Metro area · Texas

Pet businesses in the Sherman-Denison, TX metro area

The pet businesses in the Sherman-Denison, TX metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #201 of 387 scored metro areas
#20 of 26 scored metro areas based in Texas

Listings
67
7 chain locations (10%)
Official establishments
36
+16.1% since 2019
Household spending a year
$49M
On pets · $887 a household
Spending per listing
$731K
17% below the U.S.
Listings per 10k households
12.1
16% above the U.S.
Population, 2025
153,613
+12.8% since 2020

See the pet businesses around any address in the Sherman-Denison metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sherman-Denison metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 67 pet businesses in the Sherman-Denison metro area. Of those, 7 are chain locations, or 10%, against 17% across the U.S. That is 12.1 per 10,000 households, 16% above the U.S. rate of 10.4.

Households in the Sherman-Denison metro area spend about $49M a year on pets, or $887 per household, 3% below the U.S. average. Spread across 67 pet businesses, that is $731K per business, 17% below the U.S. figure of $878K.

Official counts show 36 businesses with payroll classed as pet care, veterinarians and pet stores in the Sherman-Denison metro area in 2023, up 16.1% from 2019. That is one for every 1,535 households, against one for every 1,852 across the U.S. Another 85 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $2.9M has gone to businesses classed as pet care, veterinarians and pet stores in the Sherman-Denison metro area.

Between 2020 and 2025, the population of the Sherman-Denison metro area grew 12.8%, faster than the U.S. (+3.1%). The Sherman-Denison metro area scores 49 (lower middle) on the Groundwork market score for pet businesses, ranking #201 of 387 scored metro areas and #20 of 26 scored metro areas based in Texas.

How the Sherman-Denison metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Sherman-Denison, TX metro area compared with Texas and the U.S.
MeasureSherman-Denison metro areaTexasU.S.
Listings per 10k households12.19.810.4
Spending per listing$731K$972K$878K
Households per official establishment1,5351,9661,852
Official establishment growth, 2019–2023+16.1%+20.0%+11.4%
Population growth, 2020–2025+12.8%+8.5%+3.1%
Spending per household on pets$887$950$909
Median household income$72,182$78,476$80,734
Groundwork market score4976

Official counts and lending

Businesses

Official establishments, 2019 to 2023
36+16.1% over the period
Employees, 2023
391
Annual payroll, 2023
$15.6M
One-person businesses, 2023
85Businesses with no payroll
Map listings, September 2026
677 chain locations
Listings at the U.S. rate for this spending
56The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$2.9M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Sherman-Denison metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Sherman-Denison metro area

Population, 2025 estimate
153,613+12.8% since 2020
Households
55,248
Median age
39.6
Homes lived in by their owners
67%
Vehicles per household
2.0
Land area
933 sq. mi.
People per square mile
154
Median household income
$72,182+31.7% vs. 2015–2019, before inflation
Average household income
$98,000
Median home value
$248,400
Jobs located here
48,982
Daytime population
126,889Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sherman-Denison metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Sherman-Denison metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for pet businesses, numbered among those based in Texas, with the Sherman-Denison metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Midland, TX88547.8$1.4M+9.8%#3 of 387
2Odessa, TX86375.7$1.5M+5.0%#4 of 387
3Houston-Pasadena-The Woodlands, TX842,3678.9$1.1M+10.3%#8 of 387
4Laredo, TX80425.2$1.5M+5.2%#14 of 387
5McAllen-Edinburg-Mission, TX761696.3$1.2M+5.6%#24 of 387
6Dallas-Fort Worth-Arlington, TX762,8329.8$1.1M+10.6%#27 of 387
7San Antonio-New Braunfels, TX739229.5$968K+9.5%#41 of 387
8Brownsville-Harlingen, TX72815.9$1.3M+3.0%#44 of 387
9Austin-Round Rock-San Marcos, TX701,07310.8$1M+14.0%#50 of 387
10Corpus Christi, TX671368.0$1.1M+1.1%#64 of 387
20Sherman-Denison, TX496712.1$731K+12.8%#201 of 387

Other business types in the Sherman-Denison metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Sherman-Denison, TX metro area?

There are 67 pet businesses on map listings in the Sherman-Denison metro area as of September 2026. 7 of them (10%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 36 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 16.1% from 2019. Official counts list 85 one-person businesses without payroll.

How much do households in the Sherman-Denison, TX metro area spend on pets?

About $49M a year, or $887 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 67 pet businesses on map listings, it comes to $731K per business. It is estimated from the incomes of the 55,248 households in the Sherman-Denison metro area and national spending patterns by income.

How does the Sherman-Denison, TX metro area compare with the U.S. for pet businesses?

The Sherman-Denison metro area has 12.1 pet businesses per 10,000 households, 16% above the U.S. rate of 10.4. Spending per business is $731K, 17% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Sherman-Denison metro area would have about 56, against 67 on map listings. There is one business with payroll in the industry for every 1,535 households, against one for every 1,852 across the U.S. The official count rose 16.1% from 2019 to 2023, against +11.4% for the U.S.

How fast is the Sherman-Denison, TX metro area growing?

Population estimates put the Sherman-Denison metro area at 153,613 people in 2025, up 12.8% since 2020, faster than the U.S. (+3.1%). It has 55,248 households. The median household income in the Sherman-Denison metro area is $72,182 a year, 11% below the U.S. median of $80,734. That rose 31.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sherman-Denison metro area scores 49 for pet businesses (lower middle), #201 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sherman-Denison metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Sherman-Denison metro area

Screening a site or an acquisition in the Sherman-Denison metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sherman-Denison metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.