Groundwork

Pets · Metro area · Oregon

Pet businesses in the Medford, OR metro area

How the Medford, OR metro area compares with other metro areas and the U.S. for pet businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 33 out of 100: Lower middle

Ranked #317 of 387 scored metro areas
#8 of 8 scored metro areas based in Oregon

Listings
119
17 chain locations (14%)
Official establishments
60
+20.0% since 2019
Household spending a year
$84.6M
On pets · $919 a household
Spending per listing
$711K
19% below the U.S.
Listings per 10k households
12.9
24% above the U.S.
Population, 2025
221,795
−0.9% since 2020

See the pet businesses around any address in the Medford metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Medford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pet businesses, the Medford metro area has a Groundwork market score of 33 (lower middle): #317 of 387 scored metro areas and #8 of 8 scored metro areas based in Oregon. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 119 pet businesses in the Medford metro area. Of those, 17 are chain locations, or 14%, against 17% across the U.S. That comes to 12.9 for every 10,000 households, 24% above the U.S. rate of 10.4.

Household spending on pets in the Medford metro area comes to about $84.6M a year: $919 per household, in line with the U.S. average. Spread across 119 pet businesses, that is $711K per business, 19% below the U.S. figure of $878K.

In 2023, official counts showed 60 businesses with payroll in the Medford metro area classed as pet care, veterinarians and pet stores, up 20.0% from 2019. That is one for every 1,534 households, against one for every 1,852 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $570K have gone to businesses classed as pet care, veterinarians and pet stores in the Medford metro area. Between 2020 and 2025, the population of the Medford metro area declined 0.9%, against +3.1% for the U.S.

How the Medford metro area compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Medford, OR metro area compared with Oregon and the U.S.
MeasureMedford metro areaOregonU.S.
Listings per 10k households12.912.610.4
Spending per listing$711K$806K$878K
Households per official establishment1,5341,4601,852
Official establishment growth, 2019–2023+20.0%+6.1%+11.4%
Population growth, 2020–2025−0.9%+0.7%+3.1%
Spending per household on pets$919$1,014$909
Median household income$73,999$83,011$80,734
Groundwork market score3342

Official counts and lending

Businesses

Official establishments, 2019 to 2023
60+20.0% over the period
Employees, 2023
614
Annual payroll, 2023
$28.1M
One-person businesses, 2023
140Businesses with no payroll
Map listings, September 2026
11917 chain locations
Listings at the U.S. rate for this spending
96The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$570K

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Medford metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Medford metro area

Population, 2025 estimate
221,795−0.9% since 2020
Households
92,035
Median age
44.2
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
2,783 sq. mi.
People per square mile
80
Median household income
$73,999+38.5% vs. 2015–2019, before inflation
Average household income
$98,011
Median home value
$430,200
Jobs located here
90,545
Daytime population
223,934Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Medford metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Medford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Oregon

Every Oregon market ranked →

The highest-scoring metro areas in Oregon for pet businesses, numbered among those based in Oregon, with the Medford metro area marked.

Top metro areas in Oregon

Metro areas in Oregon ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Salem, OR6017210.8$898K+2.7%#113 of 387
2Portland-Vancouver-Hillsboro, OR-WA571,16111.5$972K+1.0%#139 of 387
3Corvallis, OR475013.0$762K+4.4%#219 of 387
4Albany, OR447815.4$581K+3.0%#248 of 387
5Eugene-Springfield, OR4318011.2$800K−0.7%#252 of 387
6Bend, OR3819818.9$558K+7.0%#289 of 387
7Grants Pass, OR365414.7$580K−0.4%#301 of 387
8Medford, OR3311912.9$711K−0.9%#317 of 387

Other business types in the Medford metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Medford, OR metro area?

There are 119 pet businesses on map listings in the Medford metro area as of September 2026. 17 of them (14%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 60 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 20.0% from 2019. Another 140 one-person businesses have no payroll, by official counts.

How much do households in the Medford, OR metro area spend on pets?

About $84.6M a year, or $919 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 119 pet businesses on map listings, it comes to $711K per business. It is estimated from the incomes of the 92,035 households in the Medford metro area and national spending patterns by income.

How does the Medford, OR metro area compare with the U.S. for pet businesses?

The Medford metro area has 12.9 pet businesses per 10,000 households, 24% above the U.S. rate of 10.4. Spending per business is $711K, 19% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Medford metro area would have about 96, against 119 on map listings. There is one business with payroll in the industry for every 1,534 households, against one for every 1,852 across the U.S. The official count rose 20.0% from 2019 to 2023, against +11.4% for the U.S.

How fast is the Medford, OR metro area growing?

Population estimates put the Medford metro area at 221,795 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 92,035 households. The median household income in the Medford metro area is $73,999 a year, 8% below the U.S. median of $80,734. That rose 38.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Medford metro area scores 33 for pet businesses (lower middle), #317 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Medford metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Medford metro area

Screening a site or an acquisition in the Medford metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Medford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.