Home services · Small-town market · Wisconsin
Pest control companies in the Rice Lake, WI area
Competitor counts, household spending and official business counts for pest control companies in the Rice Lake, WI area, set against other small-town markets and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has none.
- Listings
- 0
- None on the map
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $23M
- On lawn care, cleaning and other household services · $1,154 a household
- Spending per listing
- n/a
- Listings per 10k households
- 0.0
- Population, 2025
- 46,484
- −0.5% since 2020
See the pest control companies around any address in the Rice Lake area
The site report maps the pest control companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rice Lake area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
There are no pest control companies on map listings in the Rice Lake area as of September 2026. At the U.S. ratio of pest control companies to household spending, the Rice Lake area would have about 2, against none on map listings.
Household spending on lawn care, cleaning and other household services in the Rice Lake area comes to about $23M a year: $1,154 per household, 18% below the U.S. average. That spending covers all lawn care, cleaning and other household services, which pest control companies share with other businesses in the trade.
There is no official count of businesses with payroll classed as exterminating and pest control services in the Rice Lake area: counts under 3 aren’t published.
Population estimates show the Rice Lake area declined 0.5% from 2020 to 2025, against +3.1% for the U.S. With no pest control companies on map listings, the Rice Lake area isn’t given a market score for them.
How the Rice Lake area compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the pest control companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rice Lake area | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.0 | 1.0 | 1.4 |
| Spending per listing | n/a | $12.8M | $10.2M |
| Households per official establishment | n/a | 13,475 | 7,814 |
| Official establishment growth, 2019–2023 | n/a | +24.3% | +10.5% |
| Population growth, 2020–2025 | −0.5% | +1.3% | +3.1% |
| Spending per household on lawn care, cleaning and other household services | $1,154 | $1,250 | $1,414 |
| Median household income | $65,933 | $77,485 | $80,734 |
| Groundwork market score | Not scored | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 0
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as exterminating and pest control services in the Rice Lake area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Rice Lake area
- Population, 2025 estimate
- 46,484−0.5% since 2020
- Households
- 19,955
- Median age
- 45.8
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.0
- Land area
- 863 sq. mi.
- People per square mile
- 54
- Median household income
- $65,933
- Average household income
- $87,099
- Median home value
- $216,600
- Jobs located here
- 20,886
- Daytime population
- 44,130Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Rice Lake area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pest control companies on map listings by name and distance.
Or open the report at the center of the Rice Lake area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOther business types in the Rice Lake area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pest control companies are in the Rice Lake, WI area?
Map listings as of September 2026 show no pest control companies in the Rice Lake area. The listings count pest control companies. No official count is published for exterminating and pest control services in the Rice Lake area: counts under 3 are left out.
How much do households in the Rice Lake, WI area spend on lawn care, cleaning and other household services?
About $23M a year, or $1,154 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). The spending figure covers all lawn care, cleaning and other household services, not only pest control companies. It is estimated from the incomes of the 19,955 households in the Rice Lake area and national spending patterns by income.
How does the Rice Lake, WI area compare with the U.S. for pest control companies?
The Rice Lake area has no pest control companies on map listings. At the national ratio of pest control companies to household spending, the Rice Lake area would have about 2, against none on map listings.
How fast is the Rice Lake, WI area growing?
Population estimates put the Rice Lake area at 46,484 people in 2025, down 0.5% since 2020, against +3.1% for the U.S. It has 19,955 households. Median household income in the Rice Lake area is $65,933, 18% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rice Lake area has no market score for pest control companies, having none on map listings.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Rice Lake area. It maps the pest control companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pest control companies · All 56 business types in the Rice Lake area
Screening a site or an acquisition in the Rice Lake area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Rice Lake area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.