County profile · North Carolina
Pasquotank County, NC market data
Population, household spending and competition for 56 business types in Pasquotank County, each scored against other counties.
- Population, 2025
- 42,201
- +4.5% since 2020
- Households
- 15,785
- Median household income
- $66,589
- +31.7% vs. 2015–2019, before inflation
- Median home value
- $234,600
- Jobs located here
- 15,323
- Highest market score
- 67
- Insurance agencies, #568 of 2,272 scored counties
A site report maps the competitors on map listings around any address in Pasquotank County by name and distance, and the households and spending within reach. Or open the report at the center of Pasquotank County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 42,201 people live in Pasquotank County, in 15,785 households. Population estimates put the population change in Pasquotank County from 2020 to 2025 at +4.5%, faster than the U.S. (+3.1%). The median household income in Pasquotank County is $66,589 a year, 18% below the U.S. median of $80,734. That rose 31.7% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Pasquotank County spend the most on vehicle insurance (an index of 136, where 100 is the U.S. average) and the least on memberships, classes and admissions (62).
The highest Groundwork market scores in Pasquotank County are for insurance agencies (67), veterinarians (63) and bakeries and dessert shops (61). Pasquotank County ranks #568 of 2,272 scored counties for insurance agencies.
Pasquotank County is part of the Elizabeth City area. For its number of households, Pasquotank County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (2.8 times the U.S. rate) and the fewest for spas and skin care studios (45% below the U.S. rate).
All 56 business types in Pasquotank County
Highest Groundwork market score first. Each score compares Pasquotank County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Insurance agencies | 67 | #568 of 2,272 | 24 | 15.2 | $1.8M | 140 | 15 |
| Veterinarians | 63 | #443 of 1,485 | 6 | 3.8 | $2.1M | 79 | 3 |
| Bakeries and dessert shops | 61 | #509 of 1,889 | 11 | 7.0 | $4.9M | 119 | 7 |
| Grocery and convenience stores | 60 | #809 of 2,402 | 33 | 20.9 | $2.7M | 81 | 8 |
| Spas and skin care | 57 | #613 of 1,769 | 10 | 6.3 | $1.3M | 149 | Under 3 |
| Landscaping and lawn care | 53 | #649 of 1,493 | 15 | 9.5 | $1.4M | 49 | 6 |
| HVAC and plumbing | 53 | #761 of 1,707 | 11 | 7.0 | $3.8M | 80 | 12 |
| Home repair trades | 53 | #912 of 2,057 | 23 | 14.6 | $1.8M | 75 | 18 |
| Real estate | 53 | #949 of 2,229 | 52 | 32.9 | Index only | 99 | 9 |
| Real estate agents and brokers | 52 | #967 of 2,176 | 44 | 27.9 | Index only | 93 | 6 |
| Convenience stores | 52 | #1,064 of 2,261 | 17 | 10.8 | $5.3M | 68 | Under 3 |
| Electricians | 51 | #567 of 1,160 | 6 | 3.8 | $7M | 58 | 6 |
| Gas stations | 50 | #1,170 of 2,358 | 28 | 17.7 | $1.8M | 74 | 26 |
| Roofing and gutters | 49 | #621 of 1,177 | 6 | 3.8 | $7M | 82 | Under 3 |
| Gyms, studios and classes | 49 | #1,126 of 2,088 | 18 | 11.4 | $535K | 81 | 4 |
| Chiropractors | 48 | #798 of 1,490 | 7 | 4.4 | $2.3M | 97 | 5 |
| Lawn, cleaning and pest control | 48 | #947 of 1,771 | 19 | 12.0 | $1.1M | 67 | 20 |
| Tire shops | 45 | #915 of 1,530 | 9 | 5.7 | $1.7M | 67 | 3 |
| Grocery stores | 45 | #1,196 of 2,070 | 14 | 8.9 | $6.5M | 70 | 7 |
| Coffee shops and cafes | 44 | #1,259 of 2,063 | 20 | 12.7 | $2.7M | 73 | 7 |
| Funeral homes | 43 | #909 of 1,472 | 8 | 5.1 | $288K | 42 | Under 3 |
| Gyms | 43 | #1,171 of 1,792 | 11 | 7.0 | $876K | 67 | 4 |
| Optometrists and eye care | 42 | #866 of 1,302 | 6 | 3.8 | $2.7M | 86 | Under 3 |
| Collision repair and body shops | 41 | #887 of 1,327 | 7 | 4.4 | $2.2M | 70 | Under 3 |
| Auto repair shops | 41 | #1,638 of 2,378 | 57 | 36.1 | $264K | 59 | 14 |
| Dentists and orthodontists | 40 | #1,286 of 1,886 | 17 | 10.8 | $954K | 97 | 12 |
| Pizza | 38 | #1,511 of 2,090 | 15 | 9.5 | $3.6M | 71 | 38 |
| Barbershops | 37 | #980 of 1,356 | 9 | 5.7 | $1.4M | 77 | Under 3 |
| Physical therapy | 36 | #1,096 of 1,422 | 13 | 8.2 | $1.2M | 52 | 5 |
| Clothing, shoes and laundry | 36 | #1,673 of 2,210 | 36 | 22.8 | $757K | 86 | 16 |
| Hair salons | 36 | #1,858 of 2,339 | 53 | 33.6 | $245K | 57 | 7 |
| Salons, barbers and spas | 36 | #1,929 of 2,385 | 92 | 58.3 | $141K | 66 | 11 |
| Car washes and detailing | 35 | #1,097 of 1,451 | 8 | 5.1 | $1.9M | 75 | 5 |
| Child care and preschools | 35 | #1,222 of 1,611 | 10 | 6.3 | $598K | 60 | 12 |
| Clothing and shoe stores | 35 | #1,574 of 2,087 | 27 | 17.1 | $1M | 79 | 16 |
| Sit-down restaurants | 35 | #1,838 of 2,405 | 89 | 56.4 | $609K | 92 | 39 |
| Pet businesses | 34 | #1,772 of 2,200 | 30 | 19.0 | $428K | 49 | 11 |
| Restaurants and cafes | 34 | #1,875 of 2,405 | 168 | 106.4 | $323K | 87 | 84 |
| Auto repair and car care | 34 | #1,904 of 2,401 | 86 | 54.5 | $175K | 65 | 26 |
| Primary care and pediatrics | 33 | #1,323 of 1,656 | 11 | 7.0 | $1.5M | 83 | 49 |
| Martial arts and dance studios | 32 | #1,105 of 1,334 | 7 | 4.4 | $1.4M | 68 | Under 3 |
| Pet grooming and boarding | 32 | #1,157 of 1,461 | 16 | 10.1 | $802K | 32 | 4 |
| Fast food and sandwich shops | 30 | #1,853 of 2,222 | 29 | 18.4 | $1.9M | 61 | 38 |
| Pet stores | 27 | #824 of 974 | 5 | 3.2 | $2.6M | 57 | 4 |
| Nail salons | 25 | #1,200 of 1,328 | 19 | 12.0 | $685K | 41 | Under 3 |
| Doctors, dentists and clinics | 24 | #2,236 of 2,394 | 159 | 100.7 | $102K | 67 | 71 |
| Laundromats | Not scored | Not scored | 4 | 2.5 | $6.8M | 54 | Under 3 |
| Property management | Not scored | Not scored | 4 | 2.5 | Index only | 101 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 3 | 1.9 | Index only | 191 | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 1.3 | $10.8M | Too few | 9 |
| Pest control | Not scored | Not scored | 2 | 1.3 | $10.8M | Too few | 5 |
| Home inspectors | Not scored | Not scored | 1 | 0.6 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.6 | $15.1M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.6 | $16.2M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 4 |
Household spending in Pasquotank County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15.1M | $954 | 100 |
| Gasoline and other fuels | $49.1M | $3,111 | 120 |
| Food away from home | $54.2M | $3,434 | 84 |
| Groceries | $90.5M | $5,732 | 91 |
| Personal care products and services | $13M | $824 | 82 |
| Child care and other personal services | $6M | $379 | 65 |
| Memberships, classes and admissions | $9.6M | $610 | 62 |
| Medical and dental services | $16.2M | $1,028 | 80 |
| Pets | $12.8M | $813 | 89 |
| Clothing, shoes and related services | $27.3M | $1,727 | 84 |
| Vehicle insurance | $42M | $2,664 | 136 |
| Home repairs, maintenance and insurance | $41.8M | $2,649 | 88 |
| Lawn care, cleaning and other household services | $21.5M | $1,364 | 96 |
| Rent and homeowner costs | $223.6M | $14,164 | 85 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Pasquotank County
- Population, 2025 estimate
- 42,201+4.5% since 2020
- Households
- 15,785
- Median age
- 41.0
- Homes lived in by their owners
- 67%
- Vehicles per household
- 2.0
- Land area
- 227 sq. mi.
- People per square mile
- 180
- Median household income
- $66,589+31.7% vs. 2015–2019, before inflation
- Average household income
- $85,046
- Median home value
- $234,600
- Jobs located here
- 15,323
- Daytime population
- 38,788Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pasquotank County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Pasquotank County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in North Carolina 8
- Camden County, NC10,927 people
- Perquimans County, NC13,244 people
- Currituck County, NC30,601 people
- Chowan County, NC13,836 people
- Tyrrell County, NC3,423 people
- Gates County, NC10,376 people
- Washington County, NC10,812 people
- Dare County, NC37,875 people
Questions
How fast is Pasquotank County, NC growing?
Population estimates put Pasquotank County at 42,201 people in 2025, up 4.5% since 2020, faster than the U.S. (+3.1%). It has 15,785 households. Against the 2015–2019 survey, median household income rose 31.7%, before inflation.
How much do households in Pasquotank County, NC spend?
Households in Pasquotank County spend about $223.6M a year on rent and homeowner costs, $90.5M on groceries and $54.2M on food away from home. Relative to the U.S., household spending in Pasquotank County runs highest on vehicle insurance (an index of 136, where 100 is the U.S. average) and lowest on memberships, classes and admissions (62).
Which business types have the highest market scores in Pasquotank County, NC?
Of the business types scored in Pasquotank County, insurance agencies (67), veterinarians (63) and bakeries and dessert shops (61) have the highest Groundwork market scores. For insurance agencies, that ranks #568 of 2,272 scored counties.
How does Pasquotank County, NC compare with the U.S.?
Median household income in Pasquotank County is $66,589, 18% below the U.S. median of $80,734. The population rose 4.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $234,600, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (2.8 times the U.S. rate) and lowest for spas and skin care studios (45% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 46 of the 56 business types have a score in Pasquotank County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pasquotank County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Pasquotank County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pasquotank County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.