Groundwork

Beauty and personal care · County · West Virginia

Nail salons in Mineral County, WV

Competitor counts, household spending and official business counts for nail salons in Mineral County, WV, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
1 chain location (33%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.2M
On personal care products and services · $828 a household
Spending per listing
$3.1M
84% above the U.S.
Listings per 10k households
2.7
55% below the U.S.
Population, 2025
26,792
−0.4% since 2020

See the nail salons around any address in Mineral County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mineral County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 3 nail salons in Mineral County. That is 2.7 per 10,000 households, 55% below the U.S. rate of 6.0.

Households in Mineral County spend about $9.2M a year on personal care products and services, or $828 per household, 18% below the U.S. average. That works out to $3.1M per salon, 84% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in Mineral County: counts under 3 aren’t published. Official counts list 5 one-person businesses without payroll.

Between 2020 and 2025, the population of Mineral County declined 0.4%, against +3.1% for the U.S. With 3 nail salons on map listings, Mineral County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Mineral County compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Mineral County, WV compared with West Virginia and the U.S.
MeasureMineral CountyWest VirginiaU.S.
Listings per 10k households2.74.16.0
Spending per listing$3.1M$2M$1.7M
Households per official establishmentn/a13,2483,754
Official establishment growth, 2019–2023n/a+77.4%+23.2%
Population growth, 2020–2025−0.4%−1.4%+3.1%
Spending per household on personal care products and services$828$802$1,005
Median household income$69,375$59,608$80,734
Groundwork market scoreNot scored40

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
5Businesses with no payroll
Map listings, September 2026
31 chain location
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Mineral County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mineral County

Population, 2025 estimate
26,792−0.4% since 2020
Households
11,120
Median age
44.7
Homes lived in by their owners
81%
Vehicles per household
1.9
Land area
328 sq. mi.
People per square mile
82
Median household income
$69,375+38.9% vs. 2015–2019, before inflation
Average household income
$91,483
Median home value
$180,400
Jobs located here
8,490
Daytime population
23,221Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mineral County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Mineral County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for nail salons, numbered among those based in West Virginia, with Mineral County marked.

Top counties in West Virginia

Counties in West Virginia ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson County, WV8283.5$2.9M+9.2%#30 of 1,328
2Berkeley County, WV70214.1$2.2M+13.7%#152 of 1,328
3Monongalia County, WV47327.2$1.2M+2.0%#790 of 1,328
4Ohio County, WV4084.4$1.9M−4.4%#946 of 1,328
5Marion County, WV39104.3$1.9M−1.2%#963 of 1,328
6Mercer County, WV3883.3$2.3M−3.4%#979 of 1,328
7Kanawha County, WV37395.1$1.6M−4.3%#1,004 of 1,328
8Putnam County, WV36146.0$1.6M−1.0%#1,023 of 1,328
9Cabell County, WV31266.6$1.2M−3.2%#1,129 of 1,328
10Raleigh County, WV30165.5$1.3M−3.5%#1,140 of 1,328
Mineral County, WVNot scored32.7$3.1M−0.4%

Other business types in Mineral County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Mineral County, WV?

Mineral County has 3 nail salons on map listings as of September 2026. The listings count nail salons. No official count is published for nail salons in Mineral County: counts under 3 are left out. Official counts also show 5 one-person businesses without payroll.

How much do households in Mineral County, WV spend on personal care products and services?

About $9.2M a year, or $828 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 3 nail salons on map listings, it comes to $3.1M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 11,120 households in Mineral County and national spending patterns by income.

How does Mineral County, WV compare with the U.S. for nail salons?

Mineral County has 2.7 nail salons per 10,000 households, 55% below the U.S. rate of 6.0. Spending per salon is $3.1M, 84% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Mineral County would have about 6, against 3 on map listings.

How fast is Mineral County, WV growing?

Population estimates put Mineral County at 26,792 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 11,120 households. The median household income in Mineral County is $69,375 a year, 14% below the U.S. median of $80,734. That rose 38.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mineral County has no market score for nail salons: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mineral County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Mineral County

Screening a site or an acquisition in Mineral County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mineral County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.